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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

  • The Latest Offline News for Top Brands

    2021-08-21 92167

    The Latest Offline News for Top Brands

    Many pop-up stores have been opened for brand promotion. These temporary shops in commercial areas can effectively catch seasonal consumers in a short period of time.

  • Chinese Valentine's Day Collections of Top Brands

    2021-07-16 87513

    Chinese Valentine's Day Collections of Top Brands

    In celebration of Chinese Valentine's Day, almost all the top brands have released their limited collections. Each brand tells its own love story to interpret the brand value. And this report will demonstrate the collections of Dior, Gucci, Chanel, Louis Vuitton and Valentino.

  • Limited Memory of School -- PEACEBIRD X SHUSHU/TONG Capsule Collection

    2021-06-25 96471

    Limited Memory of School -- PEACEBIRD X SHUSHU/TONG Capsule Collection

    PEACEBIRD X SHUSHU/TONG capsule collection takes us to the afternoon school campus. Couples of girls are sharing their sweet stories. These naughty and lovely bowknots, gauze and pleats rebuild the structure and compose a dreamy romantic poem.

  • Aragaki Yui -- Preppy Style

    2021-05-21 86099

    Aragaki Yui -- Preppy Style

    International star Aragaki Yui and Hoshino Gen launched their marriage news through office before May 20. The preppy style image of Gakki in her well-known drama Sky of Love has affected many girls. This report will demonstrate the looks of preppy style through the introduction of key brands Philosophy di Lorenzo Serafini, Celine, and Thom Browne, and the clothing collocations of fashion bloggers.

  • The New Products of May 20th Collection

    2021-05-13 81388

    The New Products of May 20th Collection

    The coming May 20th is the Network Valentine's Day in China because the number 520 has the similar pronunciation as "I Love You" in Chinese. And red is the main melody of this sweet festival. Many top brands convey their understanding of May 20th through different ways of expression.

  • First Chinese Designer Prize -- Yu Prize

    2021-04-07 88350

    First Chinese Designer Prize -- Yu Prize

    Creative Pioneer Forum came back with the collaboration of Shanghai Fashion Week and FHCM. This forum theme Unlimited Beauty attracted celebrities from fashion, art and luxury industries, and also fashion designers. Yu Prize, which aims at finding and supporting emerging Chinese designers, was set by the entrepreneur, philanthropist, artistic sponsor and the founder/CEO of Yu Holdings, Wendy Yu.

  • Star Endorsement is More Than Traffic

    2021-04-02 77566

    Star Endorsement is More Than Traffic

    Influenced by the Xinjiang cotton boycott issue, star endorsement has also become a hot topic. The stars with huge followings provide brands with enormous benefits, so it is normal to invite celebrity for endorsement. With the development of network technology, the spreading speed of information is accelerated. The selection of star should be under consideration. Traffic is not the only factor, fitness, energization, and other properties are also important.

  • Will NFT Become The Future of Fashion?

    2021-03-27 74258

    Will NFT Become The Future of Fashion?

    The development of crypto currency has reached its new peak early this year. No matter the soaring of Bitcoin price recently or the rise of Elon Musk's Dogecoin, investment in the digital world has attracted unprecedented attention. And there is another hot topic, Crypto Art. And the rapid development of Crypto Art is because of the maturity of NFT(Non-Fungible Tokens) behind of it. And every NFT has its own digital identification, and this uniqueness extends endless possibilities for item exchanging. When you purchase NFT, you not only get the right to use items but also the most essential digital identification, which confirms the uniqueness of your original file.

  • Future Fashion Pioneer -- The Road of Fashion in The Sci-tech Age

    2020-04-26 111816

    Future Fashion Pioneer -- The Road of Fashion in The Sci-tech Age

    With the advent of 5G era in the Internet industry, technical progress has an strong impact on people's life. Intelligent technology is constantly upgrading people's home life and the way of leisure and entertainment, and consumers who like to stay at home are getting closer to the virtual world. In addition to online selling, human-computer interaction, AR technology, 3D try-on and other technologies have also been realized. Technology has exerted a strong influence in this pandemic. It enables people to make bold attempts on operation mode, consumption idea and even design concept in advance, promotes the progress of human civilization and shows a profound influence on the fashion industry.

  • Guest Edited by the Duchess of Sussex

    2019-08-06 91024

    Guest Edited by the Duchess of Sussex

    Meghan Markle, the Duchess of Sussex, loves big brands. According to the website Unidentified Fashion Object, Meghan Markle's spending on fashion in 2018 ranks first, with 427,972 pounds.

  • What is "Ya Bi"?

    2019-08-05 137398

    What is "Ya Bi"?

    Recently, Ya Bi was hot. This sub-culture favored by the young generation makes a strong statement.

  • Girlfriend Dressing

    2019-08-03 161138

    Girlfriend Dressing

    Go Go Squid!, a Chinese TV series, is hot this summer. The outfits in the TV series can provide inspiration. This report analyzes colors, styles and details.

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