Collect updates on the sports/outdoor industry worth paying attention to this month, and gain insights into future market trends in the industry.

The theme of "Holy. Holy" conveys the call of the Windward Mediator for a long life, reflects the aspirations of young people in today's society for species equality, freedom, and peace, and opens up a brave journey against war. Respect the characteristics and cultural identity of different circles and schools, and possess a spirit of innovation and exploration. Advocate for people to respect the existence and equal status of different life forms, while believing that all things have spiritual and divine values, and are worthy of human coexistence and protection. Pay attention to the public welfare or charitable benefits brought by products and marketing activities, have a greater sense of unity, and actively participate in collective and community activities.

No longer limited to blue collar workers and workshops, the new workwear ideology redefines the fashion of leisure and the workplace. From the rough and hormonal atmosphere to the now popular Geek trend on the streets and alleys, the elements of workwear continue to extend. Choose a combination of a shirt jacket and khaki pants, paired with a pair of sports shoes, to showcase a clean and neat outfit.

Interpret the latest trends in the industry based on popular activities, popular styles, and key brand dynamics from January to February, and summarize and refine key content; March Key Content Forecast; More forward-looking trend reports and service recommendations.

There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.

Wasteland style is themed around ruins, waste, and desolation, expressed as a futuristic aesthetic full of a sense of apocalypse. Unlike the Y2K culture, wasteland culture is an anti utopian concept, a dilapidated functional aesthetic derived from high-tech low living, and a combination of cyberpunk and apocalyptic science fiction. Destruction and reorganization are a way to convey the spirit of "wasteland"! The overall color tone is mainly black, white, gray, and earth tones, presenting a vintage, chaotic, and rough visual effect, which is highly sought after by young consumers of Generation Z.

In the theme of Holy. Holy, consumers are highly socially conscious "wind breakers" who uphold the spirit of Hip Hop freedom while also paying attention to social issues, cultural diversity, and fairness and justice. More concerned about the actual impact of one's purchasing behavior on society and the environment. Use trendy cultural methods to showcase the positive energy of life. I also have a strong interest in street culture that allows for personal expression. In clothing, there is a greater emphasis on the uniqueness of craftsmanship, such as distressed, distressed, and pleated designs; Pay attention to the sustainability and personalized texture of the material in the fabric. The overall presentation is characterized by fashionable street trends, personalized mix and match, shining luster, and a natural sense of vintage. This report will provide a detailed interpretation and display of the trend direction of auxiliary materials by constructing consumer activity scenarios under this theme.

The importance of using accessories in trendy sports cannot be ignored. The selection of high-quality accessories and meticulous application can improve the quality of products. By selecting specific materials, creative shapes, and design details, a unique brand personality and style can be created. Proper use of functional accessories can improve the practicality and functionality of sports equipment. Reasonable selection and clever application of excipients can not only increase the attractiveness and competitiveness of products, but also meet the needs of consumers for personalized and high-quality products.

Interpret the latest trends in the industry based on December's popular activities, popular styles, and key brand dynamics, and summarize and refine key content; Key content forecast for November; More forward-looking trend reports and service recommendations.

Custard is soft and bright, like a blooming cream ice cream on the taste buds, relieving summer restlessness and bringing a soft and refreshing feeling. In this season, as a trend color, with a high-end street trend as the main tone, it can be applied to the development of key single products; In terms of color matching, colors are mostly in the same color scheme, contrasting color scheme, or neutral color scheme, combined with diverse materials to present a unique color texture.

The fitness industry is also constantly developing and growing, providing more diverse and personalized comprehensive physical training services. The selection of gyms, personal trainers, smart devices, and other options has increased, meeting the needs of different consumers. People's attention to health has increased, and the demand for training is also increasing. Customized training programs and personalized training services are favored by consumers. The prevalence of social media has also increased the attention and promotion of training and fitness. POP has launched relevant style plans and trends for multiple training scenarios.

Retro and Y2K have always held a place in the fashion scene. People's nostalgia for the past is reflected in various habits and details of life. For example, the popular "Subject 3" dance on TikTok is developed based on the disco dances of the 70s and 80s, and through numerous renovations and adaptations, it has become a trend of the new generation. In film and television dramas, stories about the development and changes of the times, such as "The Glory of the Older Generation," can also be seen. The costumes of the characters in the drama reflect the sense of the era and even become a source of inspiration for the new retro fashion. In the ever-changing era of technological development, with the continuous advancement of technology and AI, people can apply retro innovation to more new scientific techniques. The technological feel simulated by AI brings a new breakthrough to retro. Just like the cross-era feeling of the Y2K millennium babes, this time we welcome the new Z generation.

The inspiration for the theme of "HOLY.HOLY" is rooted in freedom, while also advocating for peace, justice, and democracy. In today's turbulent international situation, we need to pursue the value of peace and see life as a celebration. Whether it is disputes between humans or conflicts between races, religions, and cultures, the youth community remains the main driving force for resistance and mediation. This theme celebrates the meaning of all life through the spirit of Viva La Vida. Focusing on the natural environment, species conservation, and children's future with a multidimensional span that transcends species and space, respecting the existence of all forms of life.

Influenced by the trend of sports revival, this theme draws on the key points of clothing in sports such as motorcycles, racing, and esports, and combines Blokecore to create high-end competitive style men's clothing. This theme combines retro nostalgia with Y2K trends, integrating strength and masculinity, constantly exploring between competitive fashion and functional technology, to meet the structured design of protecting the body from injury during sports. At the same time, combining modern fashion elements, showcasing wearable competitive attire in daily life.

Cambridge brown, originating from a nostalgic atmosphere, has a lingering coffee aroma and is used as a continuation color this season. It is introverted and warm, conveying a classical and elegant atmosphere. In product development, single colors can be widely used or used as auxiliary colors to present geometric patterns, contrasting colors, innovative patterns, etc., interpreting the application of Cambridge Brown from multiple perspectives.

Interpret the latest trends in the industry based on popular events, popular styles, and key brand dynamics in November, and summarize and refine key content; Key content forecast for November; More forward-looking trend reports and service recommendations.

This report focuses on a variety of process combinations, refined into five major angles: patch embroidery, bright vision, printing and embroidery combination, gold gilding, and three-dimensional decoration. It interprets the application of diverse process combinations in pattern technology, creating a rich visual effect and artistic expression of clothing patterns.

This series creates an imagined utopian world where fashion has become a negative concept. This virtual society strives to avoid the existence of individual differences and attempts to eliminate the existence of individual will and uniqueness. However, in this virtual story, a group of individuals with self-awareness. The people bravely resisted this trend of unification and launched a collective uprising. Their rebellious behavior became the core of the entire story.

This report focuses on the application of key techniques in linear details, providing design guidance for linear detail design from five aspects: edge trimming, accessory decoration, random burrs, embedded rope wrapping, and stitching embroidery, and summarizing key trend directions. Combining with the latest releases of international forward-looking brands and relevant practical craftsmanship techniques, it can be interpreted and presented with a focus on attention and application.

Inspired by Anselm Kiefer's painting of the same name, The Fertile Crescent presents a looted appearance, where a large amount of thick oil paint and resin, straw, sand, latex, shellac, scrap metal, photos, and various oily substances are piled together. Reflecting on the impact of war and conflict on human society, it presents a reflection and critique of the current social state, while also calling for a new order and hope. By combining the current trend of street trends, the overall design style may highlight heterogeneity and extraordinary sense, showcasing a breakthrough and redefinition of traditional boundaries. By cleverly utilizing colors, light and shadow, and materials, a chaotic yet orderly visual effect is created, highlighting the beauty and thinking in art. Stimulate in-depth thinking about human society and shared self-awareness. By using symbols and patterns full of symbolic meanings, we convey the call for animal protection and peace.

This report focuses on the detailed design of the splicing process, providing design guidance for the application of splicing technology from five aspects: irregular splicing, dislocation deconstruction, sharp corner collision splicing, shoulder splicing, and two pieces of different materials, and summarizing key trend directions. Combining with the latest releases of international forward-looking brands and relevant practical craftsmanship techniques, it can be interpreted and presented simultaneously, with a focus on attention and application.