The Ivy League style refers to the classic, elegant, and traditional academic style represented by Ivy League universities in the United States. This style pursues an elegant appearance, exquisite details, and traditional taste, emphasizing high-quality materials and classic styles. Sports College Style is a fashion style that combines sports elements with college style. It combines the comfort and leisure of sportswear, while maintaining the refinement and taste of the college style. The School of Navigation style is a fashion style inspired by navigation and the navy, with blue and white as the main colors. This style originates from the traditional and iconic elements of the Naval Academy, showcasing an elegant, formal, and professional image. Often incorporating ship and ocean elements, such as ship patterns, ship rope decorations, anchor shaped buttons, etc. These elements emphasize the themes of ocean and navigation. This season's college style is based on these three retro college styles, using color matching and modern cutting techniques to create new sparks of college style collision.

In representative brands such as MSGM and Ujoh's 2025 spring/summer runway, purple has become a popular color for this season. And due to its perfect visual appeal and strong color practicality, Pastel Lilac has become the core practical color for the spring and summer of 2025. The visual appearance and practicality of this color are very appropriate, which can effectively showcase the wearer's personality and charm.

"Relaxation" and "scholarly atmosphere" are the core atmosphere under the theme of fashionable and excellent student style. The concept of fashionable top students originates from the "intellectual style", which cleverly combines the elegance of academic style with the lazy leisure of Korean and French styles, creating a simple, comfortable, and artistic atmosphere. Usually, low-key and introverted color combinations are used to create a unique and casual way of expression, highlighting personal uniqueness and charm. Whether in school or leisure time, the combination of intellectual style can make us feel the comfort of freedom, expressing our longing and pursuit for knowledge and wisdom.

In the spring and summer of 2025, the classic and practical color sense of Quiet Shade is presented in boys. Colorless Quiet Shade cleverly combines the characteristics of comfort, calmness, and gentleness, and is matched with soft gray and white practical colors, presenting a soft appearance without losing stability. Its neutral characteristics, light and plump feeling, exquisite and elegant, emphasizing details and natural style make it a very ideal and diverse color choice.

In the current era where many college styles are popular, consumers are no longer satisfied with existing American style dynamic sports colleges or European style elite colleges, but rather hope for diversified new college styles to emerge. At major fashion shows in the spring and summer of 2024, the combination of sleek silhouettes and exquisite details, coupled with a rich range of design elements, has made exquisite villains one of the new top trends. The popular Korean drama "Dark Glory" and Zhang Yuanying's new song style, known as "human MIU MIU," both elaborate on the "evil girl style" This type of new sweet cool college wind is causing a storm. Combining the latest ALL BLACK color trend with street culture such as rock punk and three-dimensional decorations such as sweet ruffles, creating a spicy and sweet feminine charm. The detailed designs of the academic representative's bow tie, belt, buckle, and other details have enriched the delicacy of this style.

Recently, consumers have shown a significant downward trend in their search volume for complex clothing styles on various platforms. The academic trend is a continuously rising trend, and the Ivy League colleges, informal colleges, and American style colleges that have evolved from it are all continuously being watched. Coupled with the popularity of urban styles such as URBANCORE before, the CITYWALK trendy urban movement was born. At the 2024 Paris Fashion Week, MIU continued the previous elite college style of advanced intellectuals and combined it with the current popular sports fashion to once again create a trendsetter intellectual sports style, becoming a sample for analysis by major platforms.

The silhouette of children's sweater for autumn and winter on 24/25 is divided by style. The round neck shoulder down pullover and cardigan are popular among consumers with a loose fit and stylish casual style. The V-neck vest and V-neck pullover, with their unique academic style and just the right cut, have become another focus that needs attention. The college style sweater silhouette utilizes sharp cutting, slim fitting silhouette, and line like pattern design, as well as detailed decorations such as badge embroidery and badges, to balance classic and fashionable styles. The silhouette of Korean style sweaters places more emphasis on the design of jacquard patterns and the harmony of the silhouette. Not only does it focus on fashion style, but also on children's comfort and personality expression.

The pattern design with a college theme has been widely acclaimed recently. This article adopts a combination of classic college patterns and stripes, as well as American retro-style labels and badge patterns. The report explores the innovative design of college patterns through these three themes, making college patterns in the development of the 23/24 autumn and winter season more fashionable and artistic.

From representative brands and brands with similar styles, the detailed trends of the casual college style for the 24/25 autumn/winter season include 3D ruffled edges, shoulder bows, diverse collars, bowtie designs, stripe pattern combinations, and check applications. These detailed elements create a fashionable and unique preppy-style look by focusing on the three-dimensional sense of clothing, femininity, and cute and playful effects.

Informal preppy style, derived from the uniforms of elite American schools, is a more contemporary way of dressing. It retains the classic elements of traditional items such as suits, polo shirts, and skirts, but adds a rebellious and energetic touch by incorporating outdoor, casual, avant-garde elements, and vibrant colors. They mix and match shirts, uniform suits, knitwear with skirts, vintage sneakers, baseball jackets, and other casual items, without being overly constrained by design.

As the back-to-school season in September approaches, it's time for children to return to campus. This time, we will launch a series of pattern reports themed around the college style. "College style" represents the strong emotions and profound memories of campus life. This report will interpret the growth and experiences of children on campus through traditional classic British style, nostalgic American retro style, and vibrant sports styles.

This report features American, vintage, and collegiate styles, with designs incorporating low-saturated colors. The American vintage patterns are based on letter designs, vintage color palettes, and classic striped elements. The letter designs feature bold American typography, and the color choices include vintage shades such as dark red, deep blue, or antique bronze, showcasing a rich American vibe. When paired with vintage geometric shapes, it evokes a sense of nostalgia. This style of patterns is suitable for sweatshirts, t-shirts, jackets, etc.

This report analyzes the trends in pattern craftsmanship for informal preppy-style menswear for the 24/25 autumn and winter seasons, focusing on five aspects: interesting applique, diverse embroidery, badge logos, three-dimensional embossing, and front accessories. Diverse embroidery and interesting applique should be the key focus in the development of pattern craftsmanship for casual college-style menswear, in order to create clothing items with rich layers and unique designs. Additionally, the techniques of relief printing, pre-positioned accessories, and badge logos can be combined with these patterns, and applied to key categories such as sweatshirts, polo shirts, jackets, and trousers in both fashion leisure and preppy-style menswear.

The Retro Varsity pattern is based on hand-written letters, magnified badges and classic geometric elements. The letter design draws inspiration from artistic handwriting, injecting an elegant and rebellious temperament into the retro college style. The magnified badge elements give the pattern a refined sense of power in the college trend. Paired with retro colors and geometric shapes, it evokes people's nostalgia.

Dopamine Dressing has risen quickly in the fashion world due to its bright colors, exaggerated designs, and unique combination styles. The collision of bright and vibrant colors conveys a sense of joy and excitement, which is loved by young consumers. This report analyzes the trend of dopamine color patterns from three main themes: simple letters, badge marks, and cultural commemorations.

Currently, college-style fashion has become a favorite trend among teenagers. This style is not only a popular choice but also a way to convey family education concepts and tastes. College-style clothing cleverly combines classic elements of British style (such as plaid, patchwork, embroidery, etc.) with the elegance and intellectuality of the college style (such as ties, pocket squares, blazers, etc.), creating an atmosphere that is both mature and youthful.

The color inspiration comes from traditional Chinese ink landscape paintings and scenery poems of Li Bai and Li Shangyin. The virtual idol Jyanme incorporates future AI into campus culture, expanding new ideas for technological innovation. The cultural journey crosses time and space, showcasing Chinese culture from ancient to modern times. It combines theme events on campus with learning, recognition, and inheritance of traditional culture, truly embodying the national mission of the campus and the new era of youth.

In the long cycle of time, we occasionally draw inspiration and enlightenment from the past. And the fusion of cultures is the best way to showcase the beauty of diversity. This report aims to integrate Chinese Tibetan symbols with American campus culture, and achieve a dual exploration of these two countries.

The Ivy style in the late 80s and 90s has been evolved into a global preppy style, inspired by the top aristocratic schools in the United States. With the arrival of the back-to-school season, it brought a resurgence of the preppy fashion. Consumers are increasingly favoring the athleisure preppy style of American colleges.

This report focuses on the crafts and details of girls’ shirts. The neck design highlights the layers and playfulness; voluminous sleeves create three-dimensional effects; ruffled details exude a romantic vibe; the knots and ties meet the trend of balletcore.

The preppy style, which has undergone decades of development, has become increasingly diverse and is no longer limited to campuses. It has become a fashionable style favored by many people and is constantly active in major fashion shows. This article will start with three categories: sports campus, varsity stripes, and nautical inspiration, and provide a summary analysis.