Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Parent-child Dressing Chinese Style Folk Style Middle East Style Russian Style
Meditation and Practice -- The Fabric Trend for Women's Yoga Clothes
Comfort and renewable fabrics are increasingly important in S/S 2021. Based on adaptability, functionality will be more and more prominent. In search for optimized technology and innovation of fabrics, consumers demand for personality and sustainability. In S/S 2021, clothes for yoga and Pilates will be more durable and practical. Functional knitted items, matte quick-dry fabric and sustainable polyester fabrics are used to create leggings and base-layer, and to protect the wearer during exercise.
Fashionable and Fun Icons -- The Pattern Trend for Menswear
Fun icons can bring novelty to regular styles. The bold colors and appeal of warnings enhance the chic feel and add fun to regular styles. Nostalgic games and icons of daily goods recall the childhood memory of post-1980s and post-1990s. Groundings are more diversified. Solid color, stripes and tie-dyed grounding keep the appearance commercial and conform with the trend of "bad taste" of street wear brands.
Encountering Cutout -- The Craft Trend for Women's Knitwear
Slim young females are seeking for a style in line with their aesthetics in modern urban life. In spring and summer, proper skin-revealing can be close to nature and relax selves. And cutout is one key element to be light and breathable. Balancing the design sense and wearability, cutout in the new season will pay more attention to dainty looks, the combination with transparent yarns and accessory decorations.
Renewal of Tie-dye -- The Pattern Craft trend for Womenswear
Tie-dye is a Chinese folk dyeing technique, traditional and unique. It has more than one hundred different techniques, each with its own characteristics. More surprisingly, each tie-dyed flower is unique. This unique artistic effect is hard for machine to reach. Traditional tie-dye craft gets renewed in S/S 2021. Tie-dyed stripes and bright colors are added to attract youngsters. And placement decoration creates a softer appearance.
Aurora Exploration with Chanel -- The Pattern Trend for Womenswear
Many brands have been exploring the mysterious and beautiful starry sky. The bright stars on the haute couture, shoes and bags, or starry sky theme show can always bring a visual feast and promote the purchase desire. The aurora, similar to the starry sky, shines brightly in the Pre-Fall 2020 show. The aurora is regarded as one of the most beautiful wonders in nature, colorful, unique, gorgeous and unparalleled. Now let's begin the exploration of the mysterious and beautiful aurora with Chanel and Christian Dior.
Calm and Primordial -- Theme Color Trend for Men's and Women's Sportswear
More than just losing weight and getting in shape, primordial exercisers devote more time to their health and reverence for nature, creating new forms of exercise and eating habits. They advocate the outdoors and the "earth gym", drawing inspirations from nature and also influencing the use of color. Collaboration collection of Adidas × Wood Wood inspires the theme, showing the amiable tones. A/W 20/21 emphasizes more the perception of the environment, and consumers pursue physical and mental strengthening. Natural colors should be combined with functionality to be fit for the market, and the colors need to be sustainable dyed.
Urban Bystander -- Theme Color Trend for Women's Knitwear
Some of urban females are broad-chested, roaming in the city. We are urban bystanders. We pursue comfort and simplicity, choose stylish clothing and the minimalist match, and insists on true selves.
Functional and Fashionable -- Clothing Collocation of Men's Chinese Fashion T-shirts
Actually, when Chinese designers integrate their own design style, personality and life attitude into their designs, the Chinese fashion is born. With the arrival of the new century, people will gradually shift their focus from living in the present and recalling the past to the future due to their confusion and longing for the future. Thus the futuristic and technical functional style will be an important developing direction for S/S 2021. The strongly functional deconstructed T-shirts and fashionable hooded T-shirts are worthy of attention in S/S 2021.
Psychedelic Colors -- The Pattern Trend for Menswear
As a hot element in the fashion world, tie-dye is still the mainstream, but it tends to turn towards softer colors. Hazy effect, soft focus and ombre effect develop quickly in the fashion world, so tie-dye is upgraded. Watercolor, digital feel and ombre effect are combined together to bring an ethereal visual effect.
Sweet Femininity -- The Silhouette Trend for Women's Blouses
In S/S 2021, influenced by sweet femininity, the young lady style emphasizes more the explicit expression of clothing. As a key item in spring and summer, the blouse will be expressed by a decorative design language. The blouse emphasizes the ethereality and femininity. Therefore, it will be waisted, crinkled, decorated and multi-layered, to fully display the femininity.
Unlocking Black and White Stripes -- The Pattern Trend for Womenswear
Balenciaga combines zebra stripes with MIDI elements, allowing the classic to coexist with modern psychedelic elements. Anais Jourden transforms conventional animal prints, integrates textural details and other grounds, and brings a little MIDI feel to cater to youngsters. Pamella Roland breaks zebra stripe and reorganizes it to be geometric, quite modern. Chanel uses fleece, with black and white textures to be vivid.
The Maximalist -- Clothing Collocation of The Young Lady Style
Influenced by the restoration of art, the young lady style for S/S 2021 brings decorations and the voluminous feel back to the public view. Retro Victorian, Baroque and Rococo aesthetics gets rid of seriousness and dullness, and appear in clothing playfully and ethereally. Influenced by this style, the young lady style pays attention to the decorativeness and richness, and uses the maximalist aesthetics to create more good-looking clothing collocation.
Big Color Blocks -- The Pattern Trend for Kidswear
The illustration of big color blocks gains much attention. Simple color blocks turn into fun patterns through ingenious combinations. Seeking fun in the ordinary is a little happiness in life. The pattern which focuses on trifles in daily life enters the public view.
Relaxed Outdoors -- The Accessory Trend for Sports Equipment
As the outdoor equipment is increasing important in street swear, the boundary between it and fashion is getting vaguer. In S/S 2021, sports wear will be more adaptive and functional. Consumers are increasingly demanding for the durability and practicality of products. The mixed design is not limited to street wear and sportswear, and the integration of daily commuting apparel with outdoor accessories will lead consumers to transform into multi-field sports, which is reflected by release buckle straps, decorative strips and color-blocked pipping.
Urban Bystander -- Theme Color Trend for Men's Knitwear
We live in the city and enjoy the convenience brought by the development of city. We are independent, strong and down-to-earth yet a little lonely. With the rise of loneliness economy, more and more urban people try to live in harmony with loneliness, enjoy loneliness, and pursue the comfortable, quiet, modern, practical and high-quality economic concept. Inspired by this trend, men's business knitwear uses soft but cold pastel colors, neat cutting, precise silhouette and detail, and high-quality yarns to bring a brand-new young urban business style.
The Repetitive Art of Letters -- The Pattern Trend for Menswear
Letters reflect the daily life. The letter pattern develops quickly, and is always an important pattern. Repetitive letters renew popular styles, practical and unique. The plain and low-key placement patterns conform with the minimalist style. And the big pattern is bold and fashionable, fit for the basic T-shirts.
Holiday of BoBos -- S/S 2021 Theme Trend for Kidswear
As the free and natural lifestyle gains popularity. BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer the retro 70s styles, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday.
Charming Paisley -- The Pattern Trend for Womenswear
In the 1960s, with the rise of the hippie movement, the psychedelic art form becomes popular. Especially after the Beatles come to India in 1968, Indian paisley gets favored again. At that time, the vintage trend hits the whole western world, and the popularity of various classical national costumes lasts for ten years. Paisley pattern is the favorite one because it is the most suitable for classical forms.
Dazzling -- The Accessory Trend for Women's Denim
Inspired by dazzling light and shadow, dazzling accessories are applied to denim styles. Referring to the Japanese avant-garde Recouture, reusing is inspired. Unsalable stock and basic styles are redesigned to cater to consumers' demand for sustainable aesthetics and make denim more and more ready-to-wear. Accessories like rhinestones, sequins and beads which are in line with handicraft theme will lead to new design challenges in denim for A/W 20/21.
The Maximalist Aesthetics -- The Accessory Trend for Women's Knitwear
Hand-made decorations get more and more important in Pre-Fall 2021 market. Traditional crafts are applied to knitwear, such as crocheting, rhinestones, beads and embroidery. Hand-made decorations are redesigned to meet customers' needs. In 2021, the minimalist style is influenced by mix & match, and decorations emphasize the importance of the minimalist details. Rhinestones, sequins, tube and beads return back, and they are even combined to display the maximalist aesthetics. The maximalism of craft is integrated into the basic silhouette of knitwear to display the unique maximalist aesthetics. Crocheting can be looked back in Salute The Past and Redefine The Future -- The Craft Trend for Women's Knitwear (Crocheting).
Diachronous Romance -- The Fabric Trend for Women's Lace
In S/S 2021, Belle Époque combines the romanticism of a century ago with contemporary aesthetics to present the new classical aesthetics. As a classic fabric for Belle Époque, the exquisite lace is a symbol of gentleness and beauty. Florals and detailed textures highlight the softness of females. Twinkling beads and sequins bring a luxurious feel. Lace in pastel colors drives girls' daydream to bloom in S/S 2021.
Lais Lerner -- Introduction of An Artist
Lais Lerner is a Brazilian illustrator specializing in printmaking and pattern designs for womenswear and menswear. She mainly focuses on tropical jungle themed patterns, such as tropical flowers, palm leaves, parrots, woodpeckers and so on. Her patterns are finely painted and full of strong regional characteristics, with complicated lines and rich but harmonious colors. Here is her personal contact information: email@example.com
Loops and Dots -- The Craft Trend for Women's Knitwear
Influenced by the trend that knitwear gets more and more ready-to-wear, the loop yarns with a wool feel draw attention again. Compared with previous heavy big loops, fine small loops become the new trend. And the touch is softer and finer, emphasizing the granular texture of small loops. So various crafts are adopted to display the fine loops, including basic crafts like stitch and jacquard, machine embroidered applique or machine embroidery, embroidery and beads. They can be used to create all-over patterns or partial decorations.
Fashionable Prints -- The Pattern craft Trend for Womenswear
This is an era when Millennials and Gen Z are the main force of consumption. They use live streaming and online platforms to obtain styles and items in line with current trends. And influenced by promotion videos and social media, they have great love for fashionable styles. So designers start from youngsters' recognition of "Fashion" to create stylish items through bright-colored offset printing, divided print, print & embroidery and piecing.