Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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The Industry Insight of Genderless Fashion
Our modern understanding of unisex clothing was born in 1968. The genderless fashion is now integrated with some ideas of borderless mindset to launch an attitude to break the common limits. Genderless is a lifestyle about sharing and equality. Without the definitions of menswear and womenswear, designers use similar colors, styles and materials to get rid of the gender label.
The Silhouette Trend for Women's T-shirt
T-shirt is the most versatile trans-seasonal piece in the wardrobe that draws the attention of designers and consumers. This report collects the most trendy elements, such as crops, asymmetry, cutouts, drop-shoulder loose fits, half-neck slim fits and polos, to introduce the silhouette trend in S/S 2023.
Renewed Geometry -- The Pattern Trend for Menswear
Classic geometric motifs are always welcoming among designers. Unified dots, lines and blocks are arranged to create different vibes(casual, business, street, elegant, passionate). On the latest runway shows, designers subvert the traditional geometric shapes and combine them with pale colorways to display the unique charm.
Natural Atmosphere -- The A/W 23/24 Theme Trend
Our routine living and working in city limit people’s natural characteristics and hobbies. The desire for releasing mental pressure promotes the multi-dimensional revolution of micro-vacation. The longing for outdoor wildness restarts our lives in a pleasant mood and decodes the pressure. For fashion design, designers are also breaking the monotonous boundaries of purposes and properties to develop practical pieces for multiple occasions.
Diverse Ropes -- The Accessory Trend for Sportswear
The design of rope has been a trending detail for closure, decoration and functionality. The woven ropes of hood and trousers elevate the wardrobe staples. With the popularity of outdoor fashion, climbing ropes and elastic ropes are used to develop outdoor wear and casual wear. Joyful handmade ropes signal the rise of handicraft. Letter logos and colorful ropes are suitable for most markets.
Casual Styling -- The Silhouette Trend for Kids' Sweatshirt
Many international names have entered into the kidswear market. Diverse fashion design also becomes the mainstream. Beyond being practical, kids’ sweatshirts are updated to show multiple styles. Loose fits are joined by cropped cuts and deconstructed details to create the fashion especially for kids.
Urban Business -- The Style Development of Men's Knitwear
Urban business style puts emphasis on the elite temperament of working professionals. Ranging from polos, pullovers to cardis, men’s knitwear pays more attention to yarn quality and stitch details. Cashmere is the key material in Fall/Winter whose exquisite textures create the sense of delicacy. Stitched details, geometric textures and fine-gauged stripes are the new directions in this season. Geometric jacquard is combined with fine-gauged textures to present sophisticated details.
Golden Age -- The Theme Design Development of Athleisure
With the lifting of global lockdown, the comeback of sport matches and musical festivals leads to the revival of Going-out Fashion. The concept of 'micro vacation' has also been a trend. Retro elements such as disco, basketball, tennis and golf are the mainstreams, which turns the eyes of young consumers to nostalgic fashion and vintage fits. The on-trend American retro fashion is updated by the sporty boom. Gender-inclusive sportswear and the prevalence of retro fashion reflect the spirit and vitality of this era of freedom.
COSMOS -- The A/W 23/24 Theme Trend
Internet will be our ideal future. COSMOS theme borrows a time machine to human and allows them to go back to the past. From silent-movie era to the western world, night skies to foggy forests, human are now embracing the all-around digital age and moving forward in the revolution. Aesthetic exploration fuses sci-fi with futurism, present with the past to develop tensive femininity-driven clothes.
Blend Boundary -- A/W 23/24 Theme Trend
Blend Boundary delivers the Natural Epiphany’s pursuit of digitalized nature. Consumers are trying to explore the Bionic Scenes through Cross Dimension View. The mega theme advocates that urban people should chase for an ageless, avant-garde carbon-fashion experience. Nature-sourced hues are blended with digital luster to satisfy consumers’ appetite for the symbiosis of nature and technology. The mindset of Blend Boundary provides a new mode of getting along with the natural laws: pursuing scientific creations as nurturing the nature at the same time.
3D NFT Letters -- The Pattern Trend for Womenswear
NFT is an on-trend art form at present. Letters and texts are fused with trendy design skills to develop playful and vibrant patterns. This report will introduce you different styles of letters, from flowing liquid, inflated balloons, twisted tubes and visual depth to acid effects and 3D rings.
New Chinoiserie -- The Pattern Trend for Womenswear
With the prevalence of Chinese tradition, chinoiserie elements are integrated to apparels to fuse convention with modern, retro with fashion to create the New Chinoiserie aesthetic. There have been more and more fashion designers combining classical aesthetics with contemporary clothes.
Coarse Texture -- The Stitch Trend for Men's Knitwear
Heavy-gauged stitching is important to men’s knitwear to present textures. Cable is remain the key element. Different cables are combined together to enrich the visual layers. Besides, granular stitches, waffles and argyles are also noteworthy.
Lagom -- The A/W 23/24 Theme Trend
Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
New European Minimalism -- The Style Development of Women's Knitwear
New European Minimalism exudes a healing, intimate and wonderful atmosphere, expressing new-era women’s pursuit of body comfort. Without all the redundancies, the spirit that yearns for the purity displays the ‘She Power’ to the world. Yarns and stitch skills express the sophistication and high quality of knitwear. Natural, powerful earthy tones are used the most to develop pullovers, cardigans and casual sets. The design of knitwear pays more attention to stitch skills, yarns and heterogeneous splicing to express textural and tactile conflicts. Openwork can better display the charm of patterns. The use of fancy yarns elevates the material and provides more possibilities.
Outdoor Camping -- The Pattern Trend for Womenswear & Menswear
Influenced by the global background, people are willing to protect the environment and embrace the nature. Thus outdoor camping has been a trending activity in most regions. More and more fashion brands notice the trend and start a new round of outdoor style: being pretty and practical. Different from simple performance workwear, diverse patterns are added into mountaineering wear to develop stylish pieces.
Decorative Detail -- The Detail Trend for Men's Knitwear
The detail design of men’s knitwear focuses on the use of accessories, 3D patterns ,ribs and linear details(hand stitches, contrast lines). Besides, the selection of material also determines the quality of knitwear.
Wheat -- The Color Trend for Infants' Wear
Wheat is a friendly warm that sits between white, camel and brown. The hue of milk tea offers babies with warm experiences in cold winter. Soft, soothing Wheat is matched up well with skin colors. The combinations with knits and plush materials develop cozy loungewear for infants.
New-era Dinosaur -- The Pattern Trend for Boys' Wear
The release of sci-fi film Jurassic World: Dominion on June 10, 2022 swept the cinemas even in the epidemic era. The BBC documentary Prehistoric Planet(2022) travels back 66 million years to when majestic dinosaurs and extraordinary creatures roamed the lands, seas and skies.
Dreamy Colorways -- Recommended Artists
The painting language of artists is based on the interaction between logical thinking and subconsciousness. Let’s enjoy the visual impact in the colorful virtual world brought by the artworks of Isozaki Nana, Ae Shoong, Tomoko Nagai, KIMA, nanahhy and Ikegami Yoriyuki. The reality is painted in an abstract way by artists, which leads us into their unique dreamy worlds.
Deconstruction -- The Detail & Craft Trend for Menswear
Deconstruction design still plays an important role in menswear development. In this season, deconstruction accents the structural tailoring and is also fused with different forms of patchwork for updating. Deconstruction also promotes the reusing and upcycling of materials, and endows designers with more thinking patterns. With the continuity of functional elements and pragmatism, the deconstructed designs with detachability are presented by many brands. Fine cuts and structural designs improve the styling of multiple pieces. Besides, imbalanced, asymmetric deconstruction offers more highlights to individualized consumers.
Easy and Free -- The Printed Fabric Trend for Women's Chiffon
Ethereal chiffon textile is a classic category for the development of S/S dresses, shirts and skirts. Beyond monochromatic design, pattern is also an essence for chiffon to create different styles. This report will mainly focus on the printed patterns of S/S 2023 chiffon dress to introduce the trend directions.
Business Cardigan -- The Silhouette Trend for Men's Knitwear
The development of men’s cardigan focuses on the crispness. Heavy-gauged stitching and hard patchwork allow knitwear to have a 3D effect. The formal lapels on knitwear create the image of elite businessman. Ornamental details, especially the use of metallic buttons, are really noteworthy.