In order to verify the POP Forward Trend team's prediction in 2023 of popular colors for A/W 2024, this report analyzes the color application of mainstream fashion brands in the 24/25AW fashion show, including color trends and matching suggestions for 60 sets of clothing in ten major color series, hoping to provide inspiration for your design.

By analyzing the latest launch events of women's clothing brands this season, the proportion of animal patterns in mature and elegant women's clothing is gradually increasing. This report takes inspiration from geometric animals, animal sketching, and block art to explore the infinite possibilities of animal patterns under mature elegance. Make it more artistic and aesthetically pleasing in the clothing development for autumn and winter 2024, while bringing a more sophisticated wearing experience.

With the arrival of the French Olympic Games, its unique charm has brought new impetus to the fashion industry, intertwined with popular club culture, providing opportunities for those who pursue a high-quality life to showcase themselves and enjoy life. In this era, everyone is the shaper of their own lives, drawing their unique and exciting lives through continuous exploration and experience. Looking back on history and art not only reveals people's deep contemplation and challenges towards the current situation, but also illuminates the light of hope in adversity. People pursue not only material wealth, but also spiritual comfort and cultural depth. They begin to value every moment in life, learn to appreciate and take care of themselves again, and seek a harmonious balance between work and life, career and sports. The City of Light is precisely from this cutting-edge perspective, focusing on various dimensions of urban women, and thus extending the theme of clothing.

March 2024 -- The Industry Insight of Kidswear

Chambray Blue is a soft blue tone that originates from the natural coarse fabric texture, ranging from light blue to light gray. This color tone gives people a relaxed and casual feeling, while also having a certain neutral characteristic. Due to its perfect visual appeal and strong color practicality, it has been applied to styles such as shirts, suits, and dresses, becoming the core trend color for women's clothing in the spring/summer of 2025.

The theme of "Holy.Holy" expresses affirmation of passion for life through a hot street trend style. People seem to transform into divine messengers, conveying eternal peace and resilient rebirth. The sanctuary is a creative and profound carnival, with its colors taking anti war, cultural, and natural dimensions as its hue. This unique scene is an exploration of humanity and peace, boldly showcasing more dramatic design and rich color proportions. Based on the street trendy Dirty color scheme. The soft pink color scheme collides with the passionate and restless magma orange to create a fun collision, while the navy blue and sandstone color schemes blend with the main color scheme, forming the core color of the entire series, showcasing an avant-garde rock wasteland style. Create urban rock enthusiasts with a strong street culture atmosphere, showcasing the wild street charm.

The theme color of "Holiday Sparkling" for girls is a colorful visual feast, which captures children's infinite longing and joyful memories of summer vacation through three small theme stories - "Illusionary Ocean", "Seaside Party", and "Beach Vacation". The theme of "Illusionary Ocean" draws inspiration from the depths of the ocean, with various blue tones as the main theme, creating a mysterious and profound atmosphere. The colors are infused with a pearl like luster and rainbow like brilliance, as if children can discover novel marine creatures and treasures in every tumultuous wave. The theme of "Seaside Party" is a perfect interpretation of the joyful time on the beach in summer, evoking children's fond memories of summer parties. The theme of "Beach Vacation" is based on nature and tranquility, using soft colors to make people feel like they are in a leisurely seaside resort. The "Holiday Sparkling" girl themed color series aims to make every outfit of children a joyful holiday experience through the clever combination of colors and patterns, allowing them to run freely in the summer sunshine and enjoy the fun of childhood to the fullest.

The inspiration for the theme of "Holy.Holy" is rooted in freedom, while also advocating for peace, justice, and democracy. In today's turbulent international situation, we need to pursue the value of peace even more. This theme celebrates the meaning of all life through the spirit of Viva La Vida. Focusing on the natural environment, species conservation, and children's future with a multidimensional span that transcends species and space, respecting the existence of all forms of life. This unique scene is an exploration of humanity and peace, boldly showcasing more dramatic design and rich color proportions. Based on the street trendy Dirty color scheme. Showcasing an avant-garde rock wasteland style. Create urban rock enthusiasts with a strong street culture atmosphere, showcasing the wild street charm.

In 2024, in the fashion industry, romanticism is strongly recovering, and the symbolic decoralism of the Rococo era is returning, reaching new heights in the Shaoshu New Chinese market. After absorbing the exquisite beauty of Rococo art, the new Chinese aesthetics has achieved a high degree of integration of eastern and western aesthetic concepts. This upsurge and the renewed love of traditional culture in the Z era, such as the China-Chic of cultural creation driven by the worship of Buddha, complement each other, and together promote the birth of the Chinese Rococo style.The Chinese rococo style is based on the inheritance and re creation of the essence of traditional Chinese aesthetics. In terms of design details, it skillfully captures such elegant and meaningful totem patterns, recognizable Chinese elements, such as cheongsam collar, clasp, etc., and integrates them with the sophisticated pearl inlay, three-dimensional flower decoration and other elements in the rococo style to form a rich and restrained decoration technique. In terms of color application, on the one hand, it retains the traditional Chinese pink color tones, such as elegant porcelain white, lotus root, emerald green, etc., which have a strong Eastern charm; On the other hand, it also introduces highly saturated bright colors with a strong sense of modernity to enhance visual impact and trendiness, making the overall design more lively and modern while maintaining Chinese style, in line with the diversified needs of the modern fashion market, especially gaining high acceptance and recognition among Generation Z consumers.

Consumers are increasingly demanding the design of yoga clothing, hoping to find styles that meet both functional requirements and have a sense of fashion. Therefore, in response to the needs of different groups of people, designers are increasingly focusing on innovation in the design of seamless knitted yoga clothing, using various design elements such as pattern textures, color gradients, halo dyeing, and jacquard to meet the diverse needs of consumers. The design of yoga clothing will also pay more attention to comfort, functionality, and diversity in order to win more opportunities and advantages in the fiercely competitive market.

The theme of "Refuge of Soul" encourages urban elites to create "luxurious" "leisure time" to allocate their interests and hobbies to weave a piece of peace of mind for themselves in the face of being forced into a fast-paced and busy state of life - building a habitat for the soul. In this construction process, we use nature to bring peace and tranquility to the soul, and use the wisdom of returning to the original truth - nature - as a way to place our hearts, ask them questions, and coexist with them. The theme draws inspiration from the leisurely and elegant interests outside of busy life, adhering to the concept of humanistic naturalism, exploring the style of "elegance and luxury" - maintaining a relaxed sense of leisure in exquisite attention to details.

From the perspective of representative women's clothing brands and similar style brands, the following trends in sleeve detail craftsmanship are worth paying attention to in the spring and summer of 2025: button-closure sleeves, wide sleeved cuffs, double-layer cuffs, semi split splicing, side strings, and elongated cuffs. These detailed trends not only meet the current consumer demand for practicality and fashion sense of women's clothing items, but also demonstrate the brand's pursuit of innovative design.

This report selects the snake motif as the core element and the new Chinese style as the core style. Through different painting techniques and color expressions, it breaks conventions and interprets the collision between classic elements and modern fashion expression techniques, providing inspiration for the development of new Chinese patterns. Next, we will gradually launch reports on serialized patterns of traditional Chinese patterns.

Boudoircore cleverly blends the concepts of "boudoir" and "core", expanding the intimate and emotionally rich boudoir world of aristocratic women into the fashion field. By using romantic materials such as silk and lace, as well as intricate handmade details, it creates a unique and intimate feminine atmosphere.

Daffodil is a bright and vibrant color that falls between orange and yellow, presenting a strong visual contrast and emitting a warm and cheerful atmosphere. As a trend color for this season, it is used in styles such as dresses, camisoles, or shirts, paired with light or neutral colored clothing to add a touch of bright color to the 2025 spring and summer outfits.

The colors under the theme of the Secret Realm originate from exploring the outdoors of nature. Coexisting with mountains and rainforests, coexisting with all things, using the natural background to open the door to exploration, following the footsteps of sand dunes, rocks, sunset, green forests, and yellow warblers towards the natural realm, experiencing the colorful spring scenery from a child's perspective.

Cotton and linen fabrics have an irreplaceable position in spring and summer clothing due to their excellent performance as natural fibers. The development of it still revolves around the core of leisure design, investigating changes in details and upgrading quality, and integrating fashion and comfort. Based on the analysis of relevant brands and market research, as well as from the perspectives of material, texture, and appearance, this report identifies the main development directions of cotton and linen fabrics in women's clothing for the spring and summer of 2025. These directions include lightweight paper feel, bright silk weaving, transparent and hazy, simple original linen, textured plaid, and cotton hollow embroidery. Relevant style recommendations are also made.

History goes back and forth like a spiral. During social downturns, people's nostalgia and longing for a better era often appear particularly strong. This kind of retrospective and respect for history and art can be seen as an initiative to pursue dreams, reflecting and resisting negative social phenomena, and creating light in the darkness is their driving force for progress. The desire for prosperity drives the liberation of nature, and energetic backers often have a relaxed and elegant "casual party" in the city, achieving self healing and encouragement. To achieve balance and harmony between body and mind in a refined and enjoyable way, and to create a brilliant and beautiful era for oneself.

The revival of traditional culture has sparked rapid global attention to "Chinese style aesthetics". Starting from China's intangible cultural heritage and traditional embroidery techniques, this report explores the application of Chinese traditional craftsmanship in modern new Chinese style, interprets the style of Eastern civilization, inherits ancient charm, and presents a feast of Eastern poetry. Next, we will gradually launch serialized reports on traditional Chinese craftsmanship.

We have experienced a wave of resignations in recent years, from lying flat to the current state of great exhaustion: a collective feeling of fatigue and pressure. It can be said that exhaustion has become an increasingly obvious and persistent characteristic of contemporary life. In this situation, maintaining good mental health is a topic of continuous research in the future; Psychotherapist Deb Dana has found that in our overly stimulated world, low light can regulate our overwhelmed nervous system - through the feeling that makes you feel comfortable and safe, warm and fuzzy. This report explores how to apply this trend concept to the multiple crises of clothing in daily life, providing people with much-needed happiness and helping them recover their energy.

From representative brands such as Lemaire and PH5, gradient patterns are particularly prominent in tops, dresses, and other items, with a focus on elegant commuting and simple European style. This report explores the creative application of gradient patterns in clothing design from three themes: gradient texture, graphic evolution, and stripe rhythm, providing design inspiration and direction for the trend of simple European style and simple European style.