Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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The Ultimate Fighter -- The Design Capsule for Men's and Women's Sportswear
Whether taking exercise at home or in the gym, people are demanding higher performance, which gives rise to active innovation trend and create high-tech cutting-edge sports equipment. Technical textiles and smart solutions which respond to and transmit data are becoming new ways to optimize and enhance performance. Comfort, fit and support are key points of next-generation products. All-day comfort of garments are tested and ultrasonic welding technique is employed to eradicate friction. Reflective designs consider less safety, aiming to extend individuality. They are designed to match black gyms.
Loving the Net -- Theme Design & Development for Women's Tennis Apparel
The Wimbledon Championships in June 2020 is suspended due to this pandemic. Roger Federer, a grand slam of four major tennis tournaments and with the world's highest score, has raised money for Australian wildfire. Tennis has developed from an aristocratic competitive sport into a general public sport, and tennis apparel is also affected by the vintage trend, showing a light retro style in 2021. Womenswear is dominated by sets and dresses, and the length is longer for convenient movements. Considering sweat and due to the pandemic, tennis apparel features detail craft changes, as well as the breathable and antibacterial fabric. We recommend Ralph Lauren's latest Earth Polo which is a waterless dyed polo shirt made from an average of 12 plastic bottles, and a tennis skirt in bio-fabric released by Adidas × Stella McCartney in 2019.
The Cropped Silhouette -- The Silhouette Trend for Women's Sportif Top
In S/S 2021, sports-oriented consumers pursue durable and individual design and skin-friendly products on the premise of health. They like simplified consumption, so they will choose multifunctional items. Producers need to promise the comfort of items and focus on functionality and practical details. So the light undershirt and basic items will emerge. Fabric with a naked feeling brings an unconstrained flexible sense and a skin-friendly feel, and it can shift between work and sports.
Memories of Youth -- Clothing Collocation of Men's Knitwear
In this complicated and crowded world, it is important to listen to your heart and enjoy the satisfaction and the sense of belonging. Communication can always express the warm experience, and conversation can inadvertently recall memories of youth in school days. The collaboration collection of Uniqlo and J.W. Anderson proposes the comfortable outdoor preppy style, inheriting the classic of England. In clothing collocation of stars like Li Xian, Xiao Zhan and Wang Yibo, the retro preppy style is still hot and will continue to sweep the mass market. The knitwear of Wang Ziyi is one of the collaboration collection styles of PEACEBIRD and Harry Potter, which is inspired by the Hogwarts School and four university design elements. After breaking the stereotype of preppy style under the binary perspective, memories of youth will bring an easy and slightly nostalgic feeling.
Super Heroes -- The Pattern Trend for Kidswear
It is hot to print heroes on garments. The combination of anime elements and modern designs blurs the boundary between fashion and anime. Simplified cute, abstract geometric and illustration-like hero patterns are mainly applied.