In the scorching summer, there is always a vacation atmosphere with sea breeze blowing and hot waves on the beach. This pattern trend showcases three directions: sunset coast, vegetation scenery, and holiday painting. The sunset coastal pattern features warm colors and elements of waves, beaches, and sunset, creating an atmosphere of summer sunset; The floral landscape pattern features tropical plants and flowers, creating a relaxed and enjoyable tropical vacation atmosphere; On the other hand, the holiday pattern of Marvel Painting is mainly based on the technique of Marvel Painting, presenting a joyful atmosphere of the holiday with vibrant colors, creating a unique summer vacation experience.

Inspired by Anselm Kiefer's painting of the same name, The Fertile Crescent presents a looted appearance, where a large amount of thick oil paint and resin, straw, sand, latex, shellac, scrap metal, photos, and various oily substances are piled together. Reflecting on the impact of war and conflict on human society, it presents a reflection and critique of the current social state, while also calling for a new order and hope. By combining the current trend of street trends, the overall design style may highlight heterogeneity and extraordinary sense, showcasing a breakthrough and redefinition of traditional boundaries. By cleverly utilizing colors, light and shadow, and materials, a chaotic yet orderly visual effect is created, highlighting the beauty and thinking in art. Stimulate in-depth thinking about human society and shared self-awareness. By using symbols and patterns full of symbolic meanings, we convey the call for animal protection and peace.

Travel is reintegrated into people's lives, with holiday patterns highlighting plants and flowers as key elements, creating a tropical commuting style that injects vitality and vitality into the scorching summer. This pattern trend focuses on business vacations, showcasing the diversity and liveliness of patterns through the design of striped flowers, artistic brushstrokes, and textual flowers. Presented using positioning or full printing, aiming to explore the style of business leisure vacation, allowing people to feel a relaxed and casual business atmosphere. Injecting abundant vitality and fashion sense, adding unique and distinct colors to business occasions.

This report focuses on the design of young business attire characterized by low-saturation colors that are suitable for commuting, business, and fashion. Young commuting business refers to the dress style adopted by the younger generation in their daily work life. This style combines professional, fashionable, and comfortable elements, aiming to showcase the confidence and individuality of young people while being highly practical in everyday work. The use of outline typography, textured polka dots, and three-dimensional composition gives aesthetic appeal to the design of young business menswear. This fashionable yet dignified pattern not only highlights the maturity and professionalism of men but also showcases fashion and taste. Such pattern styles can perfectly meet the demands of various occasions, whether it is conferences, official events, or business socializing.

The spring/summer 2023 is a paradise of technology, with popular colors including Paradise Green, Orchid Hush, Romantic Peachskin, Kelp Forest, Chinese Red, and dopamine tones. Among these colors, Paradise Green represents a futuristic sense of technology; Orchid Hush brings a psychedelic and gentle youthful temperament; Peachskin interprets a gentle and elegant style for men; Kelp Forest, with its natural plant-like tones, showcases a retro vibe; Chinese Red embodies the rise of national culture; and dopamine color showcases the positive and optimistic life attitude of young people. These colors allow us to be passionate and dazzling in this season, belonging to the positive and confident colors that represent spring/summer.

The cold colors of the urban environment, gray-toned buildings, fast-moving subways, and crowded strangers are a portrait of urban commuters' exhaustion, as if their souls have been numbed and devoid of vitality. This topic mainly explores the color matching trends for the 24/25 autumn and winter seasons, with office workers as the main consumer group, emphasizing the importance of the five senses to future consumption. It also uses irony to encourage and empathize with the pressures of contemporary workplaces. As consumers continue to speak out in the digital age, it is expected that "resistance culture" will become stronger in the next 5-10 years, redefining the value of life and turning towards a slow and minimalist consumption that emphasizes durability, protection, and functionality.

Lagom is a mega A/W 23/24 theme trend released by POP Fashion in June 2022. The palette of Lagom comes from the balanced life. Neutral base is joined by technical blue and green to discover the diversity and practicality of colorway. The new releases of fashion brands in this season have proved the accuracy of this trend report.

Yarn-dyed gingham is a classic cross-seasonal product. A/W 23/24 womenswear and kidswear focus on retro preppy style, soft-focus visual effect and diverse space. Classic plaids and stripes are enlarged with desaturated colors to exude a unique retro vibe. Napping, jacquard and the use of fancy yarns blur the boundaries of checks and stripes and present a soft-focus effect. The combination with jacquard, printing, coating and metallic touch creates multi-layered spaces.

Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

Jacquard has the most enriched and diversified textures among fabrics. The jacquard fabrics in S/S 2023 present bright colors, abundant patterns, and diverse materials. For the development of womenswear, embossed jacquard, two-tone jacquard, and linear jacquard will be the three directions in the new season.

The clean Ocean Wave is sourced from the natural power. The changing, rolling ripples also reflect the healing color of sky, which allows urban people to enjoy the pleasant of nature. Ocean Wave is applied as the main tone to explore the diversity and practicality of color. The transparent and lustrous textures will bring different presentations.

The theme Somewhere gets inspiration from wonderful scenes. People have been limited from vacation, party, and outdoor dining for a long time under the epidemic. To satisfy the desire and expectation, these wonderful scenes are delivered to people in a concrete way, making dreams come true. Embracing nature and touching the newborn freely, everywhere you go is a trip.

Revived economy and security bring rhythmic and positive natural colors back. Balanced dynamic, peaceful color atmosphere and high saturation express the pure hopeful light in our real life. A sensitive emotion is also exuded in this modern artistic vibe. The colors of A/W 22/23 Winter Dawn focus on the natural tonality. The higher saturation motivates the spirit and conveys the pursuit of wonderful life.

“J'AI SEUL LA CLEF DE CETTE PARADE SAUVAGE.” -- Arthur Rimbaud's Parade The elegant tonality of Château Vaux le Vicomte shows the all-around graceful nobility. The knights in the garden are solemn and handsome, chanting their romantic love and spiritual faith. The culture of contemporary teenager and classical literature are integrated into the clothing to start a dream of this new era. The romanticism of 19th century, fearless Chivalry, and Renaissance aesthetics use new romanticism to express the intensive pursuit of ideal and affirm the subjectivity of people. Different fabrics and European romantic colors present the passionate Chivalry and follow the global trend of environmental protection. Brave knight leather, romantic retro wool, metal lustrous fiber and low-carbon eco-friendly denim are the recommended A/W 22/23 fabrics of Chanting Knight

As a commercial functional item which is practical and versatile, shirt is always popular among consumers. With the rising demand for comfort and cross-seasonal property, more accurate designs are applied on textures and silhouettes. Influenced by the background which pays more attention to emotions, colors and patterns prefer optimistic and healing styles. Therefore, sweet romantic style and countryside cotton-linen style are noteworthy.

Along with the developing and updating textile industry, the number of rational consumers is continuously rising. The practical items are more popular among consumers. As one of the most important items in S/S womenswear, the practical shirts mainly using soft and bright colors to enhance the visual effect, and the application of new functional fibers brings a fresh and enjoyable dressing feeling. New lotus fiber striped fabric, Tentea fiber checked fabric, elegant milk fiber striped fabric, non-iron liquid ammonia fabric and eco-friendly bamboo fiber fabric show the innovative fabric trend for S/S 2022 women's shirt.

Due to this pandemic, comfort and environmental protection concept promotes consumption. Therefore, designers focus on comfortable and practical designs, and pay attention to sustainability and renewing core styles. Low-impact washing crafts and sustainable fibers co-create chic, practical and eco-friendly basic items. The pursuit of comfort and practicality boosts the development of soft, stretchable and easy-to-care denim items. Knitted denim, highly stretchable denim and trans-seasonal neutral light brown and greyish pastel colors show a growing momentum.

At present, we are faced with both economic and climate challenges. Utility, comfort and versatility become the top priority of clothes. Catering to people's high demand for life quality, the leisure resort style keeps prevailing. The power of design boosts our mind, emotion and body. Mood-boosting colors and textures renew men's leisure shirts, rhythmic stripes, seersucker textures and dazzling checks in S/S 2022, displaying the colorful style and individuality.

Due to COVID-19, people have to stay at home, so they long for outdoor holidays more. Besides, comfort will be key. As an important item for spring and summer, shirting is in bright and vigorous colors for a pleasing feel. Creative women's shirting in 2020 spring covers renewed striped fabrics, fresh and vigorous check fabrics, distressed multicolored sun-faded check fabrics and highly saturated artistic printed fabrics.

Bobos explore holidays in S/S 2021. Relaxing and free Celandine goes across the whole journey, expresses the unruly Bohemian style and brings a cool feeling for romantic summer days.

Travel is a way for human to explore the world, to pursue freedom and adventure. BoBos start a discovery tour about holiday, with swaying sycamores and undulating waves to escape busy life. Bourgeois qualities blend with free and artistic Bohemian style for an imaginative trip. Memory flashes back and time slows down, people embrace nature to enjoy vacation.