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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Newness of Lace -- The Fabric Trend for Women's Lace

    2021-05-13 105389

    Newness of Lace -- The Fabric Trend for Women's Lace

    Coco Chanel once said that lace is the greatest invention of human that nothing is more elegant and exquisite so far. Nature endows us with endless inspiration, and designers can always find a better way to express through yarn and craft. Lace has symbolized exquisite craft and romance since its birth. This report will analysis the craft, pattern and texture of lace. The main introduction of water-soluable lace, wrap-knitted lace and laser-cut lace-like fabric provides new directions for designers and fabric develop enterprise in A/W 22/23.

  • Strange Twinning -- S/S 2022 Theme Trend

    2020-12-07 352521

    Strange Twinning -- S/S 2022 Theme Trend

    Strange Twinning interprets strangers with different cultures and living environments understand and resonate each other. Globalization connects people with mixed identities, different backgrounds, status and cultures, and they establish a sense of identity through preferences, experiences, appearances. And we call it a hybrid age. The cultural shock brings a crisis of hybrid identity to the younger generation. They are busy with virtual social networks with an identity of private-sphere uploader, express a "natural vagrancy" attitude, pay for their hobbies and ideas, and become the major consumer group of coterie economy. Big data allows them to meet their doppelgangers, connects them who have different subcultures and aesthetics, and forms various interpersonal cultures. They are imaginative and creative. They privately customize their own styles such as "fair-skinned, young and slim" or "sweet, beautiful and quirky", break boundaries between interpersonal cultures through content socialization and inversely influences the mainstream.

  • Belle Époque -- Theme Design & Development for S/S 2021 Womenswear

    2020-02-07 333644

    Belle Époque -- Theme Design & Development for S/S 2021 Womenswear

    Resource waste and environmental pollution brought by fast fashion enhance our awareness to sustainable fashion. Customers get tired of stereotyped products and long for something undiscovered, historic, storytelling and souled. The organizers of S/S 2020 Paris Fashion Week initiate Good Fashion Paris campaign to bring together industry insiders on sustainable development. France has legislated against excessive waste in the fashion industry: luxury brands are not allowed to burn clothes! We reflect on the excessive mechanical aesthetics, and take the past as experience. Just like during the Victorian era, Belle Époque and the transitional period from Industrial Revolution to monopoly capitalism, we call for art restoration, reinterpret classical decoration and resist excessive waste of resources by fast fashion.

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