With the outstanding performance of unisex fashion on runway shows, more and more young consumers have entered into the relative markets. As the best choice to break the boundaries between menswear and womenswear, sweatshirt is developed to be more inclusive by colorways. POP Fashion refines the most representative unisex fashion brands and trendy elements to figure out three important color groups and nine noteworthy hues.

Teenager has been an undeniable force in the basketball culture. This healthy and vibrant sport is rather welcoming among the youth, and young consumers are also keeping their eyes on jersey and sneakers. Driven by the influence of NBA stars on and off the court, the basketball culture in China is also changing. More and more trendy elements are injected to release great energy. Crossover collaborations and cultural transmissions lead basketball into the fashion world.

Hollow-out design plays an important role in patterns, especially in spring and summer. The combination with embroideries presents more smart patterns; laser cutting and hollow-out dots are diversified; hollow is also an important expression on knitwear. The layering with liner and the use of different materials leave blank spaces and show minimalist geometric shapes.

Metaverse -- The Thematic Design Development of Menswear

Metaverse -- The Design Development of Womenswear

The craft of embroidered patterns is diversified and updated by designers. Mixed materials, shiny embroideries, fuzzy touch, 3D embroideries and chain lockstitch provide innovative ideas and inject creativity into fashion design.

POP Fashion released the A/W 22/23 theme Chanting Knight in March 2021, and we can see from the collections of fashion labels launched this season that the accuracy of trend report is reliable.

2022 World Cup will take place in Qatar. It is held in Asia for the second time in 20 years after the Japan-Korea World Cup. Sports fans are talking about the topics on football and also paying attention to clothes. The fusion of football and fashion is presented in many lifestyle collections. Vintage jerseys, classic polo shirts, jackets and pull-over shirts are all updated by fashion elements.

The pattern crafts of clothing are diversified and enriched. Focusing on the additional layers of patterns, playful patches, hand-made studs, 3D embellishments, flocking, and textured metals are presented on clothing for personality and sophistication.

Pink Carnation sends out the fragrance of blooming flowers. This warm and romantic color develops going-out wear for toddlers in spring and summer.

The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.

As the essentials for men’s streetwear brands, T-shirt and sweatshirt capture half of the market in every season. Popular elements and cultures are injected to develop looser half-sleeve T-shirt, accenting comfy and casual dressing. Half-sleeve sweatshirt shows strong edges in traditional seasons. Deconstruction maintains the momentum. Hooded sweatshirt is restructured to bring visual impact. Besides, with the evolution of sweatshirt silhouette, more and more young consumers shift their eyes to overlength hoodie and turtleneck half-open sweatshirt.

Badges and labels can be presented in multiple ways. The unique texture and durability of silicagel badge attract designers; cold metallic material also leads the fashion trend; embossed leather is suitable for various styles; diversified patches and labels are used as accessories. Besides, the combination of embroidery, print, and rhinestone also captures a part of the market.

Among diversified kinds of pattern crafts, this report focuses on the 3D handle on clothing. The embellishments on all positions are highly decorative and eye-catching. 3D embroidery, embossed printing, hand-made ornaments, toothbrush embroidery, and other innovative techniques create delicate and fashionable styles and update pattern crafts.

The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.

Pattern crafts endow clothing with more expressions, and letters play an important role in pattern designs. Letter appliques focus more on the textures; the heat pressing of gel is layered on prints to accent personality; the combination of printing and embroidery is extended toward more directions; statement rhinestones are used by more and more youthful brands. With the upgradation of crafts, classic patterns are grouped and revolved through innovation.

No matter how the time changes, the clothing in the old-time wardrobe remains timeless. The revival of the nostalgic emotion fuses natural elements with memories to present a retro vacation style that connects modern and the past. Retro Time creates a healing holiday atmosphere for busy urban teenagers and composes a casual summer rhapsody. With the memories about the passionate and romantic California sunlight, we reinterpret the highlights and charm of that golden era.

The design of logo is the most direct way to strengthen the brand identity. How to combine brand logos with the on-trend fashion topics will be an eternal issue for designers. This report gets inspirations from quirky tales, European memories, varsity clubs, and outdoor activities to make fun and practical logo plays.

Fleece outerwear has trended upward in the Asian markets to become a staple after down jacket and padded coat in autumn and winter. Influential designers as Sandy Liang and Stella McCartney reflected the durability of trans-seasonal products on S/S 2022 runways. Ethnic prints, 70-80’s color blocking, heterogeneous splicing, large workwear pocket, and reversible design are the key points for A/W fleece outerwear.

With the growing desire for the refreshing air, natural scenes, and rural life, urban people hope to run away from the noisy cities and enjoy their leisure at the sunset beach. Such romantic wishes are integrated into pattern design. Saturated sunset glow has been the key tone of this theme.

Driven by the prevalent retro fashion, trans-seasonal and versatile sweatshirt has become an important item in the market. The use of faded patterns is in line with the youth culture. Opt velvet and corduroy to strengthen the fashion throwback. Nostalgic palettes are joined by modernized designs, such as collars, patterns, and patchwork, to reflect the vitality of retro fashion.