Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Buttons -- The Accessory Trend for Women's Leather and Fur Clothing
The challenge of health and economy changes the lifestyle and consumption way of consumers. A series of new values will influence designs. Accessories and details will be key to renew unsalable deadstock and renew salable core items. Antimicrobial metals, recycled materials, retro handicrafts and luxurious gemstones tap into consumers' demand for multifunctional products. Versatile durable property and additional value should be key design factors. Handicrafts, sustainability and multifunctional products will be more important, and versatile design will renew A/W 21/22 clothing details and accessories.
A Casual Trip -- The Silhouette Trend for Men's Trench Coats
In 2019, urban outdoor style grows continuously, and it will take on a more obvious momentum in the post-coronavirus era. As a functional item, trench coats leave a large space for design. In addition to changes on functional fabrics, silhouettes take cues from outdoor style, and become more diversified.
Ethereal Trench Coats -- Clothing Collocation for Women's Trench Coats
Trench coats have been popular since the 19th century. Later, Thomas Burberry designed an advanced uniform for the British army, known as a trench coat. Lightweight and wind-proof trench coats are elegant and classic. In S/S 2021, designers pay attention to details, and clothing collocation of trench coats.
Bombay Brown -- The Color Trend for Women's Knitwear
Due to the impact of ecological damage and global climate change, simplicity becomes the key. Pure and natural simple fashion is advocated. Bombay Brown, one key color mentioned in Protogenesis -- The Color Trend for The Mature Lady Style Knitwear, displays the original colors of nature. Mumbai is one of the tropical monsoon climate areas affected by the monsoon, where dry season and rainy season are distinct. Bombay brown is a natural of color from the bursting magma. Primitive wild beauty is casual and free, revealing an elegant feel. Fluctuating landscape inspires concave-convex stitches. Granular texture provides possibilities for yarns, and helps with color proportion of simple & sophisticated style.
Urban Vagrants -- The Silhouette Trend for Men's Leather Coats
With the improvement of people's living standard and consumption consciousness, escaping from the city and embracing nature has become an important trend. The primitive charm of nature once gain call on people to escape from the busy city and return back to the essence of life. Men's leather coats incline to utilitarianism, create a healing vibe through personalized details, and convey the casual and free fashion attitude.
Dandelion -- The Thematic Color Trend for Menswear
We escape from the pressure of city, embark on a journey to the distance, and find a blend of youth and nature. We roam freely under the sky and enjoy the warm sunshine. The soft halo carries a languid feel, shining out everywhere. Let's breathe and experience the beauty of sunshine. Dandelion is like the color of sunshine, gentle and beautiful.
Dunhuang is a unique art treasure in the world, with profound historical and cultural deposit. After the Palace Museum becomes an online celebrity, Dunhuang, the ancient city with more than a thousand years of history, has also become a new IP of traditional culture popular among young people.
Overturn Convention -- The Silhouette Trend for Women's Denim Outerwear
Familiar styles often bring a comfortable feeling, and vintage style sweeps this season. Modern techniques recreate and reinterpret classic styles, and endow denim items with charming silhouettes. With the increasingly stricter requirements for clothing, the multifunctional style and neat details are combined, quite popular. Designers constantly use new forms which are totally different from conventional appearance to recreate classic denim jackets.
Futuristic Geek -- Clothing Collocation for Men's Knitwear
Technology is re-creating every aspect of our daily life in a brand-new way and energy. New technology drives the iteration and evolution of garment manufacturing industry. The era of intelligent manufacturing has arrived. Geeks who create commercial modes, cutting-edge technologies and fashion trends guide the new trends and new challenges in the frontier of science and technology, which also brings inspirations for men's knitwear. Light design and the slight quality sense are combined with styles to be fit for business or casual occasions.
Afternoon Monodrama -- The Craft Trend for Women's Leather Clothing
With the increasing demand of consumers for a better life, people turn from pursuing convergent consumption to pursuing individual consumption, and pay more and more attention to the attitude of self-expression and innovation. Entry luxury has been a daily mix & match because it brings a fashionable and free feeling.
H+ -- The Confirmation of Womenswear Color Trend
H+ is one of A/W 20/21 theme color trends released by POP in September 2019. Survival, need and extreme desire for self-expression are driving humans to adapt to the next phrase of evolution, and transhumanism (H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average humans in terms of intelligence, longevity and immunity would rise. Peacock green and cactus flower are main colors, with summer green, brilliant blue, orange.com and tap shoe to create a surreal futuristic feeling.
Landscape Protection -- The Confirmation of Womenswear Color Trend
Landscape Protection is one of theme color trends for A/W 20/21 released by POP in 2019, which focuses on natural ecology. The nature provides an organic and comfortable palette. And inspired by nature lovers, architects and philosophers, bamboo and deep lichen green are key colors. The peaceful and natural palette allows people to escape from short-term pressure through observation and reflection. Environmentally-friendly grey, peat, beet red and natural light khaki are integrated to be more eco-friendly and create a comfortable tranquil beauty.
Rebellious Song of Freedom -- The Silhouette Trend for Men's Leather Clothing
Bold and unconstrained millennials have their own ideas and unique attitudes toward life. "It's hard to define." is a compliment to individuality in today's youth culture. Influenced by rock, subculture and rebellious ideology, the attitude of self-loyal youngsters who refuse to be defined takes on the fashionable and interesting aesthetics externally. Lots of street elements like asymmetry, collage, mix & match appear in classic items. Clothing brands also need to break the boundary of silhouette design and style positioning, and echo the "No need for definition" of youngsters in an inclusive attitude.
Fighting The Plague -- The Comprehensive Silhouette Trend for Menswear
In 2020, the sudden outbreak of the NCP has brought a new challenge to human beings and brought great changes to people's lifestyle and life attitude. And designers are also inspired by that. After the outbreak, people need an item that combines trendy elements with functional protection. The functional protective style is integrated into practicality and functional aesthetics, redefining the functional menswear market. It is so popular with young consumers with its unique style that it becomes a hot design direction for menswear after the outbreak.
Simple and Neat -- The Silhouette Trend for Women's Leather clothing
From the earliest SOHO to current indoorsman, solving problems without going out has been the dream of many people. The desire for solitude and self-tranquility and freedom has led to a casual and simple lifestyle that people pursue a comfortable life and also care about entry luxury taste. They wear simple and neat semi-formal clothing during work, and choose sports styles when leisure. They pursue individuality, and also make good use of using modern technology and household fashion to make life more exciting and freer. This kind of consumers has a good fashion taste and has a higher demand for daily items. Simple, neat and light clothing are versatile, unique and subdue, which are just what they need.
Combining Two into One -- The Craft Detail Trend for Womenswear
The outbreak and the restriction of residents' going out lead to the sharp decline of customers in the market-oriented offline shopping malls, results in massive stock items, and limits the production and development plans of the fashion industry for the new season. Once again, we realize the importance of sustainable and circular designs for the clothing industry, and the urgent need to reduce the resource waste associated with unmarketable products. We need to maximize the value of the product and extend the life cycle of the product. For the new season, the design mode of combining two into one can be used to integrate the old and the new.
Re-creation of Multiple Layers -- The Craft Detail Trend for Womenswear
The current economic structure is being challenged by the outbreak, and the traditional structure is being overturned. Upset and anxiety also surround us. Under this influence, stock commodities become an urgent problem, and industry insiders also rethink the new operating mode. Redesign of clothing also brings new opportunities, and endows transseasonal items with new vitality. The commercial mode breaking rules awakens the sustainable cycle of fashion industry, rejuvenates stock products, and extend the sales period of out-of-season goods.
Ultimate Details Create Superior Sense -- The Craft Trend for Parka
The entry luxury style with a superior feel has a greyish tone, plain but not dull. The light tone contains accurate cutting which shows the neat and decisive style and elegant gestures in simple lines.
Trench Coats -- The Silhouette Trend for Women's Trench Coats
In A/W 20/21, in addition to achromatic colors like black, white and grey, reddish khaki is the main color for trench coats; the burnt olive like a dried flower grows; caramel is comparatively steady. Apart from the basic silhouette, 3D sleeves and exaggerated neckline will be a hot trend to change the silhouette.
The New Interpretation of Conventional Workwear -- The Silhouette Trend for Women's Leather
First seen in the mid-18th century as protective clothing for work, workwear is made of durable fabrics with pockets designed to hold tools. With the development of times and the change of working environment, the workwear fabric has become lighter and thinner, and other styles like shirt outerwear have also appeared one after another. Workwear is equipped with a strong neutral style and simple looks. It is dedicated to utility and less decorations, which conforms with current trend of the minimalism and comfortable life. It is versatile and suitable for various occasions.
Absolutely Protective- The Craft Trend for Women's Sports Outerwear
The outdoor style continues to influence urban sportswear, and functionality and utility become the focus. As outdoor elements will continue to drive the development of women's street wear, the physical and psychological requirements of outdoor sports are no longer a reason to restrict women. Functional details will be gradually developed and become younger. Different designs can meet demands of different body parts, such as adjustable cuffs, drawstring in the waist, underarm breathable zipper and so on. These designs can also make style more attractive and provide energy for the wearer.
Nonchalant Gestures- The Craft Trend for Women's Trench Coats
Trench coats originated in World War I are still shining after the many years. Ingrid Bergman is wearing a neutral trench coat in Casablanca, which captivates many movie fans and inspires them to be a workwear beauty. In A/W 20/21, trench coats will reinterpret the workwear style. Crafts like gun flap of different materials, protective throat buckles and military patch pocket are used to show the nonchalant neutral image of trench coats.
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
Gifts of The Nature- The Fabric Trend of Environmentally-friendly Cotton & Linen for Womenswear
Environmental protection becomes a topic of public concern, and drives the sustainable development and innovation in various fields. Thus natural organic and recycled cotton and linen fabrics become the mainstream. Comfortable recycled flax blends, skin-friendly washed cotton and sailing striped cotton lead the soft and simple comfort fashion. Workwear and folk designs can be used for reference to create the everlasting natural and comfortable style.