Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Parent-child Dressing Chinese Style Folk Style Middle East Style Russian Style
Extraterrestrial Horizon -- The Confirmation of Womenswear Color Trend
Extraterrestrial Horizon is one of A/W 20/21 theme color trends released by POP in July 2019. It continues the journey to probe into the unknown world from a multi-dimensional perspective. In the vast universe, humans are not alone. In 2020, 51 years after the first moon landing, human exploration of the universe has never ceased, and digital technology inspires design concepts of the remote space. Space exploration becomes a hot topic again. This new season, futurism mixes with outdoor tech to explore extraterrestrial vision in a fresh angle. Futuristic design presents a mixed palette, featuring a sports and futuristic style. Digital technology inspires design concepts from distant time and space. Colors take reference of outer planets, meteorites and interstellar light beams. Apple Green, Canary Green, Hazelnut, Vista Blue become base tones, combining with dark colors such as Andorra, French Roast and Dress Blues to keep balance, interpreting an interstellar journey where futurism meets with technology.
Key Items -- The Trend for Men's Sportswear
In A/W 20/21, men's sports items feature the minimalism and functional details. The extreme simplicity displays the "less is more" wearing experience. Due to the rapid deterioration of the climate and environment, items in this season aim to save social resources and encourage consumers to support sustainable development. The item explores the improved design of outdoor styles, and focuses on durability and transseasonal wearing. The function of fabric needs improvement to adapt to flexible cutting and strengthen the recycle value. Besides, the layered match is also a key design point for outdoor styles.
Rejuvenate -- The Silhouette Trend for Men's Denim Jackets
The workwear style and the casual denim items never fade. Comfort and wearability are key points of men's denim jackets for A/W 20/21. Changeable silhouettes explore the evolution and integration of different elements. The loose truck jacket blends with voluminous designs on the main body and sleeves. The shirt-style denim jacket pays more attention to the meticulous cutting and design to enhance the charm. The hooded denim jacket uses eco-friendly washing craft to create styles with a unique design sense. The fur collar is applied to the borg collar denim jacket, quite layered. Various silhouettes and crafts innovation gradually blur the original look and create unique denim looks.
Overturn Convention -- The Silhouette Trend for Women's Denim Outerwear
Familiar styles often bring a comfortable feeling, and vintage style sweeps this season. Modern techniques recreate and reinterpret classic styles, and endow denim items with charming silhouettes. With the increasingly stricter requirements for clothing, the multifunctional style and neat details are combined, quite popular. Designers constantly use new forms which are totally different from conventional appearance to recreate classic denim jackets.
Mixed Materials -- The Splicing Craft Trend for Men's Knitwear
Splicing is the key craft of knitwear design. Splicing with other materials enriches the change of silhouette, detail and color. Consumers also like the impact brought by mixed materials. Due to the blurred boundary between business and daily, here we analyze from the slight business style. Functional collar, cuffs and pockets are hot. Suede and textural knitwear are spliced, quite novel. The splicing of knitwear with shirt and sweatshirt is also non-negligible.
Futuristic Geek -- Clothing Collocation for Men's Knitwear
Technology is re-creating every aspect of our daily life in a brand-new way and energy. New technology drives the iteration and evolution of garment manufacturing industry. The era of intelligent manufacturing has arrived. Geeks who create commercial modes, cutting-edge technologies and fashion trends guide the new trends and new challenges in the frontier of science and technology, which also brings inspirations for men's knitwear. Light design and the slight quality sense are combined with styles to be fit for business or casual occasions.
Afternoon Monodrama -- The Craft Trend for Women's Leather Clothing
With the increasing demand of consumers for a better life, people turn from pursuing convergent consumption to pursuing individual consumption, and pay more and more attention to the attitude of self-expression and innovation. Entry luxury has been a daily mix & match because it brings a fashionable and free feeling.
The Boxy Fashion -- The Silhouette Trend for Men's Jackets
Jacket is the common outerwear in modern life. The fashion leisure jacket is especially the focus of designers. Currently, the loose boxy jacket becomes the key silhouette, because it combines functionality with practicality. In this season the pursuit of individuality remains the main factor of consumption. The simple boxy hooded baseball jacket becomes the hottest, and the boxy workwear jacket also gains attention. Besides, the functional voluminous jacket is also a development direction for S/S 2021.
Free Sports -- The Silhouette Trend for Women's Sportswear
As consumers pay more attention to health and exercise at home, products' versatility and expansion of service cycle are more important. Female consumers hope to show the figure while taking exercise, especially the upper abdomen. Ergonomic unibody knitting technology is combined to create functional and personalized items. Different items are created for different exercises. The service cycle of products focus more on sustainability and whether the fabric is healthy to human body. Technical methods, unsalable stocks and recreation of fabrics can be adopted to reduce the resource waste.
H+ -- The Confirmation of Womenswear Color Trend
H+ is one of A/W 20/21 theme color trends released by POP in September 2019. Survival, need and extreme desire for self-expression are driving humans to adapt to the next phrase of evolution, and transhumanism (H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average humans in terms of intelligence, longevity and immunity would rise. Peacock green and cactus flower are main colors, with summer green, brilliant blue, orange.com and tap shoe to create a surreal futuristic feeling.
Landscape Protection -- The Confirmation of Womenswear Color Trend
Landscape Protection is one of theme color trends for A/W 20/21 released by POP in 2019, which focuses on natural ecology. The nature provides an organic and comfortable palette. And inspired by nature lovers, architects and philosophers, bamboo and deep lichen green are key colors. The peaceful and natural palette allows people to escape from short-term pressure through observation and reflection. Environmentally-friendly grey, peat, beet red and natural light khaki are integrated to be more eco-friendly and create a comfortable tranquil beauty.
Rebellious Song of Freedom -- The Silhouette Trend for Men's Leather Clothing
Bold and unconstrained millennials have their own ideas and unique attitudes toward life. "It's hard to define." is a compliment to individuality in today's youth culture. Influenced by rock, subculture and rebellious ideology, the attitude of self-loyal youngsters who refuse to be defined takes on the fashionable and interesting aesthetics externally. Lots of street elements like asymmetry, collage, mix & match appear in classic items. Clothing brands also need to break the boundary of silhouette design and style positioning, and echo the "No need for definition" of youngsters in an inclusive attitude.
Protect The Multifaceted Life -- The Craft Trend for Women's Shearling
Shearling is durable and warm, and necessary for pragmatists in autumn and winter. As the pace of modern life speeds up, both functionality and aesthetics will become the design rules in the future. Inspired by the urban style, fur design has already changed its own style, and integrates with fashion, environmental protection, comfort, leisure and other concepts to keep pace with the times. It emphasizes the quality sense and individuality through exquisite crafts like spliced materials, combination of materials, and slight deconstruction.
Fighting The Plague -- The Comprehensive Silhouette Trend for Menswear
In 2020, the sudden outbreak of the NCP has brought a new challenge to human beings and brought great changes to people's lifestyle and life attitude. And designers are also inspired by that. After the outbreak, people need an item that combines trendy elements with functional protection. The functional protective style is integrated into practicality and functional aesthetics, redefining the functional menswear market. It is so popular with young consumers with its unique style that it becomes a hot design direction for menswear after the outbreak.
Immersive Weekend -- Theme Design & Development for Menswear
The spread of the outbreak once again sounded the alarm for human beings-be kind to nature and be in awe of life! Unexpected haze will eventually be dispelled by the sun! The lush forests, the gentle breeze, and the fertile soil are all free gifts from nature. The ordinary existence is worth remembering forever! Inspired by the culture of the mountain system, take a wonderful journey across mountains, lakes and seas, break the boundaries, and find a breakthrough self from the infinite possibilities.
Truck Jackets -- The Silhouette Trend for Men's Denim Jackets
Truck jacket has been popular around the world, and become the most representative denim jacket. In A/W 2021, the truck jacket takes on a retro but avant-garde style. The loose silhouette makes a sharp contrast with the well-fitting short silhouette. Color-blocked and printed well-fitting truck jackets display the concept of environmental protection. The waisted short silhouette is superior. In this report, we emphasize to carry out sustainability through acid pickling, digital technology and reuse of unsalable fabrics.
Simple and Neat -- The Silhouette Trend for Women's Leather clothing
From the earliest SOHO to current indoorsman, solving problems without going out has been the dream of many people. The desire for solitude and self-tranquility and freedom has led to a casual and simple lifestyle that people pursue a comfortable life and also care about entry luxury taste. They wear simple and neat semi-formal clothing during work, and choose sports styles when leisure. They pursue individuality, and also make good use of using modern technology and household fashion to make life more exciting and freer. This kind of consumers has a good fashion taste and has a higher demand for daily items. Simple, neat and light clothing are versatile, unique and subdue, which are just what they need.
Combining Two into One -- The Craft Detail Trend for Womenswear
The outbreak and the restriction of residents' going out lead to the sharp decline of customers in the market-oriented offline shopping malls, results in massive stock items, and limits the production and development plans of the fashion industry for the new season. Once again, we realize the importance of sustainable and circular designs for the clothing industry, and the urgent need to reduce the resource waste associated with unmarketable products. We need to maximize the value of the product and extend the life cycle of the product. For the new season, the design mode of combining two into one can be used to integrate the old and the new.
Re-creation of Multiple Layers -- The Craft Detail Trend for Womenswear
The current economic structure is being challenged by the outbreak, and the traditional structure is being overturned. Upset and anxiety also surround us. Under this influence, stock commodities become an urgent problem, and industry insiders also rethink the new operating mode. Redesign of clothing also brings new opportunities, and endows transseasonal items with new vitality. The commercial mode breaking rules awakens the sustainable cycle of fashion industry, rejuvenates stock products, and extend the sales period of out-of-season goods.
Forging Ahead -- The Silhouette Trend for Men's Jackets
With the improvement of people's living standards and consumption awareness, it has become an important trend to escape from the city and embrace nature. Currently, we have to stay at home because of the outbreak, and it's a good time to learn and recharge ourselves. And we can also know about how to travel outdoors responsibly and to be more fashionable when wearing outdoor clothing. A comfortable jacket is key to outdoors. The hooded jacket, the pullover jacket and the stand-collar jacket combine the neat cutting with rich colors, bringing more diversified design language to jackets.
Durable Clothing| Soft and Retro Ecology -- The Fabric Trend for Women's Denim
Denim is getting increasingly popular. And the cinematic aesthetics of Once Upon A Time In Hollywood has inspired emphasis on durable denim look. Catering to the revival of retro style, in S/S 2021, designers adhere to the nonchalant and sincere attitudes of the late 1970s and 1980s, use the retro keynote to add novel elements to unsalable and recycled denim, apply primitive elements to enhance the indigo denim texture, and utilize the improvement of laser and ozone to display the denim charm of natural original ecology and to bring close to the aesthetic perception of the natural environment. Reactive dyed denim, soft denim and eco-friendly denim jacquard are integrated with soft practical style, adding modern elegance and enduring vitality to new femininity.
Dazzling -- The Accessory Trend for Women's Denim
Inspired by dazzling light and shadow, dazzling accessories are applied to denim styles. Referring to the Japanese avant-garde Recouture, reusing is inspired. Unsalable stock and basic styles are redesigned to cater to consumers' demand for sustainable aesthetics and make denim more and more ready-to-wear. Accessories like rhinestones, sequins and beads which are in line with handicraft theme will lead to new design challenges in denim for A/W 20/21.
Ultimate Details Create Superior Sense -- The Craft Trend for Parka
The entry luxury style with a superior feel has a greyish tone, plain but not dull. The light tone contains accurate cutting which shows the neat and decisive style and elegant gestures in simple lines.
New Form of Patches -- The Craft Trend fro Kids' Denim Outerwear
In addition to complicated washing crafts, pattern, patch and applique are also important for denim. In S/S 2021, animals, IP and plants are added, so the patch can change patterns through applique, embroidery and print.