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Free Swim -- The Design Development of Women's Swimwear
With the increasing focus on self-spiritual healing, there is an urgent need for a healthy outlet for the daily work-life tensions. The moment of slowing down in life, unlocking a self-stretching and relaxing water retreat plan has become popular among contemporary urban elites. Whether it's basking on the beach, soaking in hot springs, surfing in the bay, or snorkeling on the island, water sports have become a hot trend. These activities have contributed to the flourishing of swimwear economy, with more and more brands developing swimwear categories. The style planning of swimwear has become particularly important. While meeting the basic requirements of comfort and functionality, swimwear design needs to innovate in terms of silhouette, color patterns, fabric, and accessories, in order to fulfill the diversity and personalized needs of various water sports. This report combines international and domestic brand release trends and design aesthetics knowledge to provide some planning directions.
Relieving Heat -- The Item Trend for Kids' Swimwear
Influenced by the culture of crossover dressing, swimwear is not a functional category any more. Enriched design elements and comfortable fits are in line with the pursuit of freedom. All kinds of practical silhouettes have been the staples in the leisurely summer time.
Rebuilt Fashion -- The Silhouette Trend for Women's Swimsuit
Silhouette is always a key point to the design of swimsuit. With the rising living standards, people are also pursuing different aesthetics and styles. Unconventional triangle bikini, asymmetric swimsuit, square-neck bikini set, long-sleeved swimsuit and fashionable sportif swimsuit are the new trends.
Highlighted Details -- The Detail Craft Trend for Women's Swimsuit
The design elements of ready-to-wear are integrated into swimsuit to improve delicate details and functionality. Elegant silhouettes and low-profile sexiness reveal the dressing potential of swimsuit.
Retro & Creativity -- The Pattern Trend for Women's Swimsuit
Retro is not the copy of old fashion. Creative colors and textures are added for unique visual effects. Floral patterns are combined with diversified designs to improve the artistic value and reveal the mindset of designer. Swimsuit that fuses throwback features with creativity better meets the aesthetics nowadays.
Sexy Summer -- The Silhouette Trend for Women's Swimsuit
The sexiness in summer allows swimsuit to pay more attention to the basic silhouettes. More colors and details renew the items and attract consumers. These bold styles and detail designs better fit the body and satisfy the needs of different body shapes.
Come from Life -- The Color Trend Forecast of Women's Swimwear
In an era with multiple unsettled factors, people reset the center of life and pursue comfort from it. Living quality has become an important issue. To avoid crisis, the innovation of basic styles pays attention to the multi-seasonal concept. Color and print are extremely essential. Neutral colors allow consumers to feel safe, while eye-catching colors bring newness; Eco-friendly colors provide influence on gentle tone; Metallic colors inject futuristic anti-bacterial property into the design.
Mysterious Rule -- The Pattern Trend for Womenswear
The fashion designers of Salvador Dali and Dior and artists have drawn inspiration from Tarot for centuries. The symbolic meaning of each Tarot card is still maintained the same, but the visual interpretation of these symbols are changed to suit particular time, space and culture. Mysticism will be under exploration for eternity.
Swimwear -- The Design Development of Kidswear
Swimwear is no more a functional item. Its rich design elements and silhouette selections perfectly fit the diversified dressing styles of contemporary consumers. Athletic style, retro elegant style and various practical silhouettes have become the leading elements of swimwear this season.
Cross-category Swimsuit -- The Item Trend for Women's Swimsuit
Consumers have realized the environmental influence brought by throwaway fashion, and the traditional swimsuit is not suitable for seaside and swimming pool. Thus, functionality is added into swimsuit to allow it to be worn in daily lives. The improved practicality redefines the function and value of swimsuit.
Ocean Adventure -- The Pattern Trend for Women's Swimwear
Considered as the origin of life, ocean is the place where people revere and yearn for. However, a colorful and free ocean world is hidden under its deep and mysterious image. This report shows the close relationship between human and ocean and the confidence of protecting marine environment through the application of marine elements on pattern designs and the combination with swimwear.
New Chapter of Shoulder Straps -- The Craft Detail Trend for Women's Swimwear
On summer beach, swimsuits present the design art via human body. Novel designs, colors and details cater to the aesthetics of modern ladies. Swimwear is designed according consumer preferences, body types, mechanics and friction, to flatter consumer's form and display its unique beauty.
Chic and Multifunctional -- The Silhouette Trend for Women's Swimwear
As consumers are more aware of sustainability and the impact of throwaway fashion on the environment, swimwear focuses on multiple uses again. Consumers seek investment pieces to not only transcend seasons, bu also transform from beach-to-bar and pool-to-street styling.
Classic Styles -- The Pattern Trend for Women's Swimwear
For A/W 21/22 swimwear, trans-seasonal designs and cross-category property are key to success. Consumers pay more attention to the durability and versatility of clothes. Swimwear becomes the trans-seasonal and multifunctional item. In the post-coornavirus era, sales strategies and cross-category appeal are critical to products. With the rising minimalism and sustainability, trans-seasonal designs and prints will be more significant. Swimwear can be promoted as the versatile clothes. Prints on womenswear are used to invest familiar salable items and create exquisite series.
Complementary Accessories -- The Accessory Trend for Women's Swimwear
Details and decorations on swimwear are quite eye-catching on social media. Details are key to salable core styles. Year-round items emerge in the swimwear market, offering opportunities for sales. Decorations and details add newness to core styles and create surprising commercial products. Salable items mix with new highlights to renew perennial items, appealing to the market.