Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Nitrogen Purple- Theme Color Trend for Womenswear
In the latest street snaps of fashionistas, nitrogen purple is a surreal color brought by the collision of warm and cold color tones, and it frequently appears in street snaps and quick flashing. It has high saturation and a slight synthetic sense, and shows a dangerous and exciting adventure in virtual reality. Nitrogen purple will become the fashionable new trendy color of technical and sportif street fashion in the A/W 20/21.
MAKE KOL- The Confirmation of Womenswear Theme Colors
MAKE KOL is one of color trend themes for S/S 2020 released by POP in December 2018. From the perspective of the common growth of generation Z and the network society, it pays attention to the increasingly digitized lifestyle and the rise of virtual Internet celebrities with millions of fans. Through interpreting virtual Internet celebrities that depend on the existence of the network, it points out that the S/S 2020 trend in a sense isolates the real communication between people and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
Natural- The Color Trend for Women's Knitwear (Comprehensive)
As the world is getting more and more digitized, synthetic colors will be more and more popular. And at the same time, we witness the growth of natural colors, that people want to escape from science and technology with the growing awareness of environmental protection. Colors of simple knitwear are inspired by the nature and explore natural dyestuff. The concept of summer colors and winter colors in knitwear industry weakens gradually to make items versatile and to prolong the usable life of items. So emphasizing natural cross-season colors becomes increasingly important.
Earth Yellow- Theme Color Trend for Womenswear
Environment guardians extract the original yellow from the poetic landscape, and tell to designers who are dedicated to recycle to reshape the nature. Texture, comfort and calm coexist to create the pragmatism with ecological harmony. The poetic wisdom of Japanese thinking mode mixes with the elegant power of the pragmatism. The earthy color tones where the nature and artificial synthesis are complementary for each other could bring the ingenious imagination and drive people to escape from the short-term pressure in the observation and reflection.
2021 White Paper on Trend
Based on the following up and observation of society, technology, environment, politics, industry and creativity, the report will predict the visions of future that will change industrial trends, and will analyze their impacts on business and culture.
Interstellar Blue- Color Evolution for Menswear
Chip blue of 19/20 A/W expresses our imagination about future life and gives a cold feeling of the industrial style. The breakthrough of information and technology, and the popularity of sci-fi TV series inject the unique sci-fi feeling to chip blue. Interstellar blue originated from the universe has the unique neutral charm and becomes a major trendy color of 20/21 A/W. It can be combined with technology and outdoors theme concept to interpret the unique charm of sports in the future.
Nature And Synthesis-- Theme Color Trend for Womenswear
Colors of S/S 2021 come from two parts: upgraded natural colors and synthetic colors. They can mix with each other freely. And at the same time, this division displays the dual characteristics of this world. The longer people stay in the network world, the more strongly they long for nature. We hope to get free from restrictions of science and technology, and face new challenges positively.
Sunshine Is Not The Only Warm Thing- The Color Trend for Kids' Puffa Jackets
In A/W 20/21, as the lifestyle is increasingly dominated by technology and 5G technology, information flow of human society is also more intense and rapider. People are yearning for nature, and at the same time, some art classics in life become contemporary attention. When citrus and emerald potion from the nature encounter high risk red, tender pink, and shamanic blue, the whole A/W 20/21 will bring natural, artistic, fashionable, lively and tranquil feelings.
Plastic-Free Coast -- The Confirmation of Menswear Theme Colors
Ocean is the birthplace of life, but now we dump plastic in it. To protect ocean is to save life. According to UN's latest statistics, the annual output of plastic reaches to cover 300 million tons, and half of it is disposables. If we don't take action now, there will be more plastic than fish in 2050. We call for a plastic-free coast and a clean ocean. Ocean becomes the important trend for S/ S 2020 menswear weeks. Bodega blue and sandy brown are key colors.
"Boundless"-- Theme Color Trend For Womenswear
" Boundless" means no gender differentiation. With the rise of feminism recently, boundless neutral feature gains more and more attention. The neutral color is the permanent classic color tone, extending from 2021 S/S to 2020 A/W. The softer gray tone and the dark color tone in which black is the main color will return. Although 2021 S/S expands these two sets of colors to different directions, they can still mix with each other freely, reflecting the dual characteristics of contradictory polarization and harmonious coexistence.
Surface Blue-- Theme Color Trend for Womenswear
Looking from the Milky Way, the earth surface is covered by a blue halo. Then surface blue is here. The light blue mixing with the purple tone is mysterious and distant, driving us to explore the new look of fashion in the future.
Mechanical Green-- Theme Color Trend for Womenswear
Mechanical green, a true color outside reality, results from unexpected image coding errors in electromechanical imaging due to the interference of short-term pulse wave. It can be interpreted as an automatic or man-made bug. Mechanical green exists in mechanical or man-made jamming malfunctions in science fiction space in the future.
Ceramic Blue -- Theme Color Trend for Womenswear
The color is extracted from artworks of French pioneer artist, Martial Raysse. The retro and modern color reshapes the classic art and brings more beauty of art to people. It means that people have been exploring how to reinterpret the classic art to make it more suitable for the future. The retro style sets solid foundation for innovative design with its deep roots in fashion field. The peaceful blue added by green creates the atmosphere of classic art. The ceramic blue appeared in the historical artifacts. The inborn elegance presents the elements of abstract art and creates much fun as an important medium.
Juniors' Imagination -- The Color Trend for Juniors' Trench Coats
Juniors are sunny and energetic. They have a variety of attractive characters. This report introduces the South Korean style, inspired by the retro buildings. Vintage blues, sweet girly pinks, grey pinks and sandy tones give energetic, romantic, independent and elegant qualities. The redefined trench coats show architectural and vintage tones, and the silhouettes are crisp.
Vigorous Colors -- The Color Trend for Women's Sports Themes
The digital culture causes the emerging of synthetic highly saturated tones which bring more options for sports and break into the market of Gen Z. The multi-functional quality is underlined, and the request for cross-season, cross-gender and cross-age features is made. FIBO CHINA was held on Aug. 22 and lasted three days, and the exhibition proves the development of Chinese fitness industry and drive the sales of sports garments and accessories. S/S 2021 keeps up with the trend combining technology and life. Digital designs and synthetic colors are used to show a renewed aesthetic and hybrid looks.
Sunny and Soft Colors -- The Color Trend for The Dress
Advanced technologies and 5G will dominate S/S 2021. People will live in the real and virtual worlds. Meanwhile, nature is more favored to seek sustainable methods. The color on apparel emphasizes the emotions. The palette is much brighter. Cold tones from technology and nature make the dresses for S/S have a sunny and soft vibe.
Natural Color -- The Thematic Color Trend for Linen and Cotton Womenswear
Natural colors and brand tones are combined for different age groups. There are six key colors: pinkish silver gray, ginger chlorine, dusty peach kernel, field yellow, sunset purple and pepperweed seed. Key items include the trench coat, outerwear, skirt and pants.
Lime Punch -- The Color Trend for Kidswear
Neons are applied widely. For A/W 20/21, lime punch stands out. Compared with neon green, lime punch is softer and more neutral, suitable for boys and girls. Lime punch is mentioned in A/W 2020 Extraterrestrial Landscape Reports on the theme trend for kidswewar.
The Beauty of Dried Flowers -- The Thematic Color Trend for Women's Knitwear
Dried flowers are quiet and beautiful. This report takes cues from dried flowers' beautiful qualities, and shows baby's breath, dried roses, strawflower and pinecone to redefine femininity.
Off-Line Slow-Paced Life -- The Thematic Color Trend for Women's Fur Coats
With the increasing awareness of protecting nature, natural tones are gaining popularity. In this digital world, people start to seek simple and real off-line life experiences. So A/W 20/21 color is calmer, more neutral and conceptual. The co-existing relationship of digital and real-life zones is kept, and the raw natural colors make a comeback.
Digital Visual Effect -- Theme Colors for Men's Knitwear
With the approaching of 5G, technology and life will be connected more closely. Intelligent blues, chip greens and digital yellows stand out. The palette on knitwear is sporty and fashionable.