Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Hermit -- A/W 23/24 Color Trend Forecast of Womenswear
New Chinoiserie is originated from the Chinese culture, which carries the classic and also makes revolution. The core of Hermit captures the essence of New Chinoiserie and discovers the idea of Daoism through tranquil colors. The tender and clean palette is infused with lively traditional colors to reflect the elegance of understated Chinese-style dressing.
Rebellious Era -- A/W 23/24 Color Trend Forecast of Womenswear
Rebellious preppy aesthetics have been penetrated from social medias to runway shows. The popularity of this sub-culture aesthetic also signals that fashion is a tool for self-pleasing and self-expression. Driven by the influence of D.E.B.S and Euphoria, people in this new era want to see more anti-fashion characters. Leather, transparent metal, animation elements and punk rock inject rebellious spirits into classic preppy style to interpret the New Prep.
Nature Atmosphere -- A/W 23/24 Color Trend Forecast of Menswear
The definition of outdoor style has already been changed. Outdoor wear becomes a lifestyle that chasing technology and performance instead of being the clothing for extreme outdoor conditions. Mountaineering culture follows the idea of ‘return to nature’. More and more people are paying attention to the natural ecology and embracing the healthy lifestyle. The concepts of camping and micro vacation reconnect the relationship between people and the natural world.
Deep Teal -- The Color Trend for Menswear
The lively Deep Teal is suitable for natural and digital palettes. As an attractive color in A/W 23/24, Deep Teal can be presented in different collections and themes. The application on sophisticated streetwear makes us think of the ‘80s sport elements and also keeps the modern digitalization. This eye-catching and versatile green hue can be both used in large scales and in details.
Larkspur -- The Color Trend for Infants' Wear
Larkspur sits right between blue and green, bringing peacefulness and freshness of both hues to the winter day. It is suitable for going-out wear of infants. Puffers, rompers and knitwear will be the recommended directions.
Bionic Fables -- The A/W 23/24 Color Trend Forecast of Womenswear
The palette in A/W 23/24 combines healing tones with vigorous ones to show the contrast between peacefulness and vibrant energy. In an environment full of contradictions, consumers are shifting freely among intense hues and expressing themselves. Natural elements are showed in a more abstract way in the new season. The processes and structures in the natural ecology are magnified to present a fantastic world. In the Bionic Fables, human technologies and ecological system are interacted to give birth to digitalized plants.
A/W 23/24 Color Trend Forecast of Womenswear
Technology carries people’s fantastic imaginations of the future, which are always presented in the form of digital lights and acid colors. Along with the long-term development, people finally entered into the metaverse and discovered the digital symbiosis of ecology, life and emotion. The interaction between human technology and ecological system introduces weird digital lights into bionic plants. The scanning of mix media leads young consumers to a futuristic, fantasy space.
Mindfulness --The A/W 23/24 Color Trend Forecast of Women's Yogawear
Driven by the New Naturalism, people are rebuilding their relationship with the nature. Mental health and sustainability are integrated into the natural environment for resonance. Getting inspirations from the natural world, eco-friendly color aesthetic has been the core of spirit, and yoga lovers go outside the door. The A/W 23/24 palette of yoga moves eyes to health and outdoor. Natural tones have been the best choices for daily workout and casualness.
Chanting Knight -- The Color Trend Confirmation of Menswear
POP Fashion released the A/W 22/23 theme Chanting Knight in March 2021, and we can see from the collections of fashion labels launched this season that the accuracy of trend report is reliable.
Magic Cube -- The Thematic Color Trend for Womenswear
Influenced by diversified cultural impacts and fusions, the young generation now has a clear recognition about themselves and their relationship with the world. We can see their independent ideas and evolved aesthetics. Restless minds are settled down by the updating living conditions. Spiritual sublimation enriches one’s thinking and promotes the awareness toward cultural heritage.
Bright Moment -- The Thematic Color Trend for Womenswear
Bright Moment could be the material cultures in humans’ history, the legendary achievements of athletes, and even the emerging e-sports competitions. Epidemic situation leads to the awareness toward health and the rapid development of workout industry. The sport spirits of Beijing Winter Olympics encouraged people to challenge limits in multiple dimensions.
Natural Spectrum -- The Thematic Color Trend for Womenswear
The colors of Natural Spectrum come from Mysticism. Natural lights can be either healing or punchy in different situations and times. Interstellar elements are mainly presented on outdoor performance wear, while natural, ethereal colors develop fairy sophisticated womenswear. Brighter warms are injected into the fresh palette to show the positive mood of summer, endowing urban people with a comfortable, immersive experience.
Cypress Green -- The Color Trend for Womenswear
Cypress Green is a color comes from the tranquil forest in winter, which is soothing, pure and highly inclusive. The application on worsted wool and knit develops overcoats, knitwear and pants to inject warmth into the winter.
Joyful Urban Life -- The Color Trend for Womenswear
Urban people have been used to the restless epidemic situation. Driven by the depressive atmosphere, dopamine brights are rising. More and more consumers are paying attention to uplifting designs which can inject positiveness into daily lives. For sure, happiness is an essential element for humans, enterprises, and even the Earth.
Heart to the Wildness -- The Thematic Color Trend for Sportswear
The restless situations of epidemic stimulate complicated emotions. Sunny tones and joyful brights inject positive moods and harmony into the winter. Taking urban outdoor as the background, Heart to the Wildness interprets teenagers’ diversified lifestyles and new living concepts. They are walking in the cities and shuttling between wild fields to break the boundaries.
Ocean Wave -- The Color Trend for Menswear
The clean Ocean Wave is sourced from the natural power. The changing, rolling ripples also reflect the healing color of sky, which allows urban people to enjoy the pleasant of nature. Ocean Wave is applied as the main tone to explore the diversity and practicality of color. The transparent and lustrous textures will bring different presentations.
Visions -- The Color Trend Confirmation of Menswear Theme
Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.
Freed -- The Color Trend Confirmation of Menswear Theme
Free is a word with infinite energy, which also gives people the prepared tension. New-emerging fashion we-medias and arts force the young generation to constantly accept information and try to look for the real-self. As the most direct way for self-expression, the young generation has abandoned the traditional concept of clothing and they are attempting the subversive fashion aesthetics. With the louder voice of LGBTQ+, internet youngsters start to explore the boundary of genders depend on their longing for the diverse society. The core of Freed, genderless fashion has been more popular among the fashionistas, which is a precious kind of self-expression and compromise of the young generation.
Sensory Hunger -- The Color Trend Confirmation of Menswear Theme
In the era of overloaded information, our senses are easy to get tired and hungry. So we need the stimulation from all aspects to awake ourselves. The psychedelic visual effect of Op Art is fused with the extreme joy of Radiant and Colorful to reach the inner senses. Spatial hierarchy and color fluidity integrate the ultimate sense of joy and cultural reconstruction into the same time and space, guiding people to explore the meaning of tradition, memory and free identity.
City Track -- A/W 23/24 Thematic Color for Sportswear
In this era of overloaded digital information, contemporary people want a life beyond being regular, thus they play different roles in each domain. The blurred boundaries between fashion and sports satisfy consumers’ appetite for diverse identities and scenes. Urban life is taken as the background of this theme to interpret the lifestyles of urban people. Life scenes as daily commuting, active street walking, and weekend relaxation require the mixes of seasonal products.
Flame Orange -- The Color Trend for Womenswear
Flame Orange is the core color for A/W 22/23. Inspired by the campaign of Bottega Veneta, auspicious orange was joined by a green hue to present a festive mood. The use on lustrous leather, mohair knit, and soft blend reflects delicate and luxurious textures. Knitwear, leather coat, and overcoat are the products to watch.
Algiers Blue -- The Color Trend for Womenswear
Algiers Blue is sourced from the stream water in remote mountains. The ecological experiments of the artist Bianca Bondi call attention to the vulnerability of ecosystems and underline the importance of ecology to human’s longevity. Algiers Blue is chosen as the main tone for minimalist outerwear and casual businesswear. The changes on material and silhouette can rejuvenate the color. Algiers Blue stands out from the depressive winter palette and brings a cooling and smart atmosphere.
Mellow Yellow -- The Color Trend for Womenswear
The core color in A/W 22/23, Mellow Yellow is sourced from the natural world. Inspired by chalky minerals, cotton-linen, and soft chiffon, the hue of Mellow Yellow accents the textures and exudes an understated yet high-class quality. Suitable fabrics: leather, worsted, woolen Relevant for: knitwear, leather coat, overcoat