Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Lagom -- The A/W 23/24 Theme Trend
Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
Mellow Green -- The Color Trend for Womenswear
The tranquil yet lively hue of Mellow Green is essential for A/W 23/24, which reveals the warm shines to relieve pressure. It brings us energy and carries a retro and modern tonality. This bright, clean and fresh green is healing and soothing.
Mauve Morn -- The Color Trend for Womenswear
The low saturation and tender temperament of Mauve Morn develop feminine products. The hue sits between pink and gray is rather soft and elegant. The application on clothing can better present the low key and visual tension of color.
Hermit -- A/W 23/24 Color Trend Forecast of Womenswear
New Chinoiserie is originated from the Chinese culture, which carries the classic and also makes revolution. The core of Hermit captures the essence of New Chinoiserie and discovers the idea of Daoism through tranquil colors. The tender and clean palette is infused with lively traditional colors to reflect the elegance of understated Chinese-style dressing.
Endless Boundary -- The A/W 23/24 Color Trend Forecast of Women's Leather & Fur
With the growing demand for non-season colors, pastel have become an important color for A/W. Tranquil pastels are evolved into bright shades such as Purple Rose and Pastel Turquoise. A tactile, plush finish and soft leather add comfort to tailored and upright styles.
Bionic Fables -- The A/W 23/24 Color Trend Forecast of Womenswear
The palette in A/W 23/24 combines healing tones with vigorous ones to show the contrast between peacefulness and vibrant energy. In an environment full of contradictions, consumers are shifting freely among intense hues and expressing themselves. Natural elements are showed in a more abstract way in the new season. The processes and structures in the natural ecology are magnified to present a fantastic world. In the Bionic Fables, human technologies and ecological system are interacted to give birth to digitalized plants.
A/W 23/24 Color Trend Forecast of Womenswear
Technology carries people’s fantastic imaginations of the future, which are always presented in the form of digital lights and acid colors. Along with the long-term development, people finally entered into the metaverse and discovered the digital symbiosis of ecology, life and emotion. The interaction between human technology and ecological system introduces weird digital lights into bionic plants. The scanning of mix media leads young consumers to a futuristic, fantasy space.
Natural Spectrum -- The Thematic Color Trend for Womenswear
The colors of Natural Spectrum come from Mysticism. Natural lights can be either healing or punchy in different situations and times. Interstellar elements are mainly presented on outdoor performance wear, while natural, ethereal colors develop fairy sophisticated womenswear. Brighter warms are injected into the fresh palette to show the positive mood of summer, endowing urban people with a comfortable, immersive experience.
Cypress Green -- The Color Trend for Womenswear
Cypress Green is a color comes from the tranquil forest in winter, which is soothing, pure and highly inclusive. The application on worsted wool and knit develops overcoats, knitwear and pants to inject warmth into the winter.
Joyful Urban Life -- The Color Trend for Womenswear
Urban people have been used to the restless epidemic situation. Driven by the depressive atmosphere, dopamine brights are rising. More and more consumers are paying attention to uplifting designs which can inject positiveness into daily lives. For sure, happiness is an essential element for humans, enterprises, and even the Earth.
Flame Orange -- The Color Trend for Womenswear
Flame Orange is the core color for A/W 22/23. Inspired by the campaign of Bottega Veneta, auspicious orange was joined by a green hue to present a festive mood. The use on lustrous leather, mohair knit, and soft blend reflects delicate and luxurious textures. Knitwear, leather coat, and overcoat are the products to watch.
Algiers Blue -- The Color Trend for Womenswear
Algiers Blue is sourced from the stream water in remote mountains. The ecological experiments of the artist Bianca Bondi call attention to the vulnerability of ecosystems and underline the importance of ecology to human’s longevity. Algiers Blue is chosen as the main tone for minimalist outerwear and casual businesswear. The changes on material and silhouette can rejuvenate the color. Algiers Blue stands out from the depressive winter palette and brings a cooling and smart atmosphere.
Mellow Yellow -- The Color Trend for Womenswear
The core color in A/W 22/23, Mellow Yellow is sourced from the natural world. Inspired by chalky minerals, cotton-linen, and soft chiffon, the hue of Mellow Yellow accents the textures and exudes an understated yet high-class quality. Suitable fabrics: leather, worsted, woolen Relevant for: knitwear, leather coat, overcoat
Universal Culture -- The Color Trend Forecast of Womenswear
The palette of Universal Culture is sourced from vegetables and fruits, dopamine brights, and comfy, healing tones. Recovering from the epidemic, consumers are longing for the return of pretty bright colors. Dopamine tones and botanic neutrals are selected as the core. Desaturated calm and pure colors are infused into the palette to improve the acceptability and bring a positive color therapy.
Golden Nugget -- The Color Trend for Womenswear
The key color in A/W 22/23 – Golden Nugget is sourced from the nuggets in the winter sunshine. This warm and casual hue uplifts the moods and soothes people’s mind. Try wools, worsteds, and knits to develop overcoats, suits, long jackets, knitwear, and trousers, injecting warmth into the winter.
Animism -- The S/S 2023 Theme Trend
The colors in the theme Animism are sourced from the nature. The minimalist and gentle spectrum soothes the mentality. Vegetarians who pursue the zero-carbon lifestyle explore the beauty of nature in an experimental spirit and advocate the multi-domain circulatory system. They are chasing for F.I.R.E.(Financial Independence & Retire Early) and balanced Ayurveda. They are artistic wanderers, who consume in the art scenes with an identity of VIC. Culture, experience, and value are their favourite targets for investment. Pursuing tactility and durability, joyous sense of humor and sensitiveness break the conventions of art, fashion, and life.
Acorn -- The Color Trend for Womenswear
Acorn(PANTONE 18-1314 TPG), the core color in A/W 22/23, is an earthy tone sourced from the nature. The film Dune presented a futuristic desertified planet by the minimalist aesthetic. The hue of Acorn is revealed throughout the film. With the ability to make common fabrics to be luxe, Acorn is used on leather, worsted fabrics, and woolen fabrics to make knitwear, leather vest, and long outerwear.
Multifaceted Player -- The S/S 2023 Theme Trend
The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.
Retro Time -- The S/S 2023 Theme Trend
Retro Time conveys the spiritual expression of Gen Z consumers' nostalgic emotions and awakens the memory of the golden age via scene replays. Discovering the oasis that we desire for, an escapist journey is started the high summer. With the use of joyous tones, new elements are joined by the old to present a retro vacation style. Retro Time hopes to create a relaxing and carefree mini-vacation atmosphere for the busy teenagers in city. A self-healing summer rhapsody reminds us of the passion and romance in summer, and reinterprets the highlights of that classic, golden age.
Sunlit City -- The Color Trend Confirmation of Womenswear
The sun shines on the colorful stone walls of Scandinavia, and interlaced light and shadow quietly tell the beautiful urban fable. Bright corners reflect light; people bask in the sun; warmth penetrates into every cell of the city. When all experiences are tempered into gentleness, the power of true is restored and constructed inwardly. By building positive mental models, people can extend their sense of optimism to all aspects of their daily lives. Time and space no longer restrict the pace of mankind, and human emotional interaction will be greatly satisfied. Just like the sunlit city, we replace complexity and negativity with optimism. Minimalist and New Scandi colors bring out various lives.
Island -- The Color Trend Confirmation of Womenswear
The trend theme Island, which was released by POP Fashion in November, 2020, led us to witness the natural charm and healing power. People are looking for a peaceful place as spiritual territory. Away from the land, island also means isolation. In this season, many top brands has released their collections to prove this trend right.
Gull -- The Color Trend for Women's Fur
Gull(PANTONE 17-3802TPG) is a key color in A/W 2022, which is an attractive classic color for both men and women. This slightly warm gray color will be applied more to home decoration and industrial decoration. The calmness and safeness of Gull also heal the people in this unstable society.
Return to the Instinct -- The Color Trend for Women's Overcoat
Casual natural scenery allows urban people to get rid of the complexity and feel the refreshing and unlimited plainness of nature. People desire for returning to their instinct, running toward the field and enjoying the purity of life. Modest and simple elegancy, mysterious blue tone, weathered neutral colors and artistic pastel colors are all-matching and good-looking.