As free and natural lifestyle gains popularity, BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer retro the 70s styles, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday.

With the awakening of women's self-consciousness and the change of social status, modern women can accumulate wealth by themselves instead of relying on men. They are aware of the importance of economic and ideological independence. Like enchanting roses, women are attractive yet thorny. The free will, wild vitality and tough quality shine out in history, exuding the natural beauty, which contributes to a more delicate, sensual and feminine style.

Technology development inspires our imagination to distant time and space. With more time spent online, people grab every opportunity to go into nature. Minimalism and neutrals start to gain traction. Soft textured synthetic pastels create a relaxed effect mixing internet and reality. Nature lovers, architects and philosophers provide inspiration. Technical pastels and warm browns are key for light daily lingerie and loungewear.