Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2023-05-16 298194
The New Look -- The A/W 24/25 Color Trend Forecast
The cold colors of the urban environment, gray-toned buildings, fast-moving subways, and crowded strangers are a portrait of urban commuters' exhaustion, as if their souls have been numbed and devoid of vitality. This topic mainly explores the color matching trends for the 24/25 autumn and winter seasons, with office workers as the main consumer group, emphasizing the importance of the five senses to future consumption. It also uses irony to encourage and empathize with the pressures of contemporary workplaces. As consumers continue to speak out in the digital age, it is expected that "resistance culture" will become stronger in the next 5-10 years, redefining the value of life and turning towards a slow and minimalist consumption that emphasizes durability, protection, and functionality.
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2023-02-02 120488
Lagom -- The Color Trend Confirmation of Menswear
Lagom is a mega A/W 23/24 theme trend released by POP Fashion in June 2022. The palette of Lagom comes from the balanced life. Neutral base is joined by technical blue and green to discover the diversity and practicality of colorway. The new releases of fashion brands in this season have proved the accuracy of this trend report.
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2022-06-20 385486
Lagom -- The A/W 23/24 Theme Trend
Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
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2022-03-23 240955
Ocean Wave -- The Color Trend for Menswear
The clean Ocean Wave is sourced from the natural power. The changing, rolling ripples also reflect the healing color of sky, which allows urban people to enjoy the pleasant of nature. Ocean Wave is applied as the main tone to explore the diversity and practicality of color. The transparent and lustrous textures will bring different presentations.
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2021-07-30 252076
Winter Dawn -- The Color Trend for A/W 22/23 Womenswear Theme
Revived economy and security bring rhythmic and positive natural colors back. Balanced dynamic, peaceful color atmosphere and high saturation express the pure hopeful light in our real life. A sensitive emotion is also exuded in this modern artistic vibe. The colors of A/W 22/23 Winter Dawn focus on the natural tonality. The higher saturation motivates the spirit and conveys the pursuit of wonderful life.