Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2023-05-16 293332
The New Look -- The A/W 24/25 Color Trend Forecast
The cold colors of the urban environment, gray-toned buildings, fast-moving subways, and crowded strangers are a portrait of urban commuters' exhaustion, as if their souls have been numbed and devoid of vitality. This topic mainly explores the color matching trends for the 24/25 autumn and winter seasons, with office workers as the main consumer group, emphasizing the importance of the five senses to future consumption. It also uses irony to encourage and empathize with the pressures of contemporary workplaces. As consumers continue to speak out in the digital age, it is expected that "resistance culture" will become stronger in the next 5-10 years, redefining the value of life and turning towards a slow and minimalist consumption that emphasizes durability, protection, and functionality.
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2023-05-04 203295
Officecore -- A/W 24/25 Color Trend Forecast
As the Covid-19 pandemic recedes and WFH policy is relaxed, global employees are ready to restart the classic office trend. Symbolizing a new dawn, the officecore is at its historic high. As an element code that highlights sociality and uniformity, the office style, instead of stripping away its original personality, the composition of this social homogeneity can actually highlight the personality, while emphasizing differentiation with similarity. The familiar office dressing rules are no longer the “bible” of fashion. Officecore redefines traditional office uniforms, endowing them with deeper modern connotations while also imbuing them with meanings of “care” and “responsibility.”
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2023-02-02 119970
Lagom -- The Color Trend Confirmation of Menswear
Lagom is a mega A/W 23/24 theme trend released by POP Fashion in June 2022. The palette of Lagom comes from the balanced life. Neutral base is joined by technical blue and green to discover the diversity and practicality of colorway. The new releases of fashion brands in this season have proved the accuracy of this trend report.
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2022-09-01 173807
Emperador -- The Color Trend for Menswear
The nostalgic mood of Emperador may let us smell the long-lasting fragrance of coffee, and deliver a noble and elegant temperament. Leather, fur, warm knit and fuzzy wool are the main fabrics. Distressing techniques interpret the mood of Emperador.
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2022-08-22 163998
Clash & Balance -- The Color Trend for Men's Outerwear
Outerwear is an important item in Fall/Winter. This report refines the colorways of the most representative brands and lists out 9 key colors to inspire your fashion design in Fall/Winter 23/24.
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2022-06-20 384546
Lagom -- The A/W 23/24 Theme Trend
Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
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2022-03-14 176258
Visions -- The Color Trend Confirmation of Menswear Theme
Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.
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2020-05-18 537691
Long Confession -- A/W 21/22 Theme Trend
Social unrest drives the change of consumers' habits and hobbies, while necessity consumption contributes to the continuous popularity of simple and durable products. Currently, the laissez-faire of liberalism is replaced by the refined restraint, which leads to the change of design direction under this theme. Influenced by this pandemic, "less is more" has been a must, and modular durable design will attract restrained consumers. The home will become a self-healing haven for existentialists, and bring a positive, optimistic, time-rich lifestyle. 60% of the world's population will stay at home from January and April 2020. Under stay-at-home economy, consumption and aesthetics will grow a lot, and artists balance the secure emotion with the beauty of simplicity and purity. The concept of trans-seasonal consumption of simple necessities has become a basic appeal, which is conducive to creating a lasting and considerate brand.
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2020-03-26 359038
The Exquisite Life -- The Color Trend for A/W 21/22 Women's Overcoats
The Exquisite Life -- The Color Trend for A/W 21/22 Women's Overcoats