Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2019-11-12 325267
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
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2019-10-24 204426
MAKE KOL- The Confirmation of Menswear Theme Colors
Generation Z and the network society grow together. With the increasingly digitized lifestyle , virtual Internet celebrities with millions of fans rise. Virtual Internet celebrities depend on the existence of the network, which in a sense isolates the real communication between people, and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-05-07 259738
Super Pink -- S/S 2020 Theme Color Trend for Womenswear
Super pink gains traction on online platforms like Instagram, and it shows an avant-garde and neon feel.
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2019-03-11 228513
Drama Yellow
The key trendy color in next season is drama yellow. Unlike solar power, it is bolder and brighter with a digital feel.