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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Revival -- The Color Trend Verification of Menswear

    2023-08-02 102166

    Revival -- The Color Trend Verification of Menswear

    One of the 2024 Spring/Summer color trend themes, "Revival," was released by POP in December 2022. "Man is the measure of all things." In the increasingly closed-off time, people are thinking more about the meaning of their existence and perceiving the changes in the world around them. The revival of digital culture displays unlimited possibilities for the future and subsequently influences the real world. Like a great awakening, the revival of the digital world inwardly and the exploration of living space outwardly will constitute the fusion of the future world. The collection releases from major brands in this season have confirmed this thematic trend.

  • Suspense Drowning -- The S/S 2024 Thematic Trend

    2022-12-29 306786

    Suspense Drowning -- The S/S 2024 Thematic Trend

    Sometimes sweet, sometimes cold and rebellious, and sometimes quirky and childlike. In the world of Suspense Drowning, we can do everything we like through the digital internet. From the love for nostalgia to the innovation of future technology, dare to try all the new things around. We respect the diversity of culture and figure out what is our favourite.

  • Revival -- The S/S 2024 Thematic Trend

    2022-12-12 204589

    Revival -- The S/S 2024 Thematic Trend

    'Man is the measure of all things.’ Because of the long-term lockdown, people have more time to think about the meaning of their existence, and feel the surrounding changes. Abnormal natural environment, matrix interference and unknown creatures are exposed in the public, which let us think about whether the world really exists. The revival of digital culture presents infinite possibilities and affects the real world.

  • Gaiety Breakthrough -- The S/S 2024 Theme Forecast

    2022-11-28 530521

    Gaiety Breakthrough -- The S/S 2024 Theme Forecast

    Repeated uncertainties accelerate the economic recession, however, the fashion industry is a durable consumer goods industry under direct affect. For Fall/Winter 2023, we expected for the symbiosis of natural beings and discovered a balanced survival pattern in the adversity. China was predicted to be a dark horse that would incubate the fashion. All the industries have expressed their vision about the future, including digital supply chain, the strategies that transform the shopping demand, the attitude toward lifestyles and IDEA marketing. We advocate to seize the chance to enter into the new fashion era, initiate changes from within, and embrace the Web3.0.

Avantgarde Brand Theme & ColorTrend | POP Fashion

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