Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
Vigorous Colors -- The Color Trend for Women's Sports Themes
The digital culture causes the emerging of synthetic highly saturated tones which bring more options for sports and break into the market of Gen Z. The multi-functional quality is underlined, and the request for cross-season, cross-gender and cross-age features is made. FIBO CHINA was held on Aug. 22 and lasted three days, and the exhibition proves the development of Chinese fitness industry and drive the sales of sports garments and accessories. S/S 2021 keeps up with the trend combining technology and life. Digital designs and synthetic colors are used to show a renewed aesthetic and hybrid looks.
Energy Blue -- Theme Color Trend for Womenswear
Active energy blue starts to gain traction, and continues into S/S 2020 in a large scale for a light and smart sport look. Fashion and active dressing is emphasized. Key items include active sets, tight tops and sun-proof garments.
Glamorous Orange -- Solid Color Trend for Women's Sweatshirts
Modern women hope to re-define fashion identities in a self way. Glamorous orange is fit for a dramatic statement. Street sweatshirts are coveted by fashionistas.
Purple Heather -- Color Evolution of Women's Fur
The palette of A/W 20/21 shows the coexisting of reality and the digital field. Surfing the internet is much safer and more efficient. Technology is more friendly, which implies the change from delicate color to technical bright colors. Refreshing pastel colors are more saturated with color blue tones and a bit of magenta。
H＋ -- A/W 20/21 Theme Trend
Survival, need and extreme desires for self-expression are driving human to adapt to the next phase of evolution, and transhumanism(H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average human in terms of intelligence, longevity and immunity would rise. In late 2018, the world's first gene-edited baby was born in Shenzhen, China, which aroused controversy about medical ethics, technical risk and behaviour boundaries of scientists. Alita: Battle Angel released in early 2019 tells how the cyborg girl Alita finds and redeems herself. All there suggest that the future people are discussing about may have arrived.
Extraterrestrial Horizon -- A/W 20/21 Theme Trend
We are not alone in the universe! Isaac Asimov scientifically explained the forming of the universe, origin of life and possibilities of extraterrestrial civilizations in his book Extraterrestrial Civilizations. It has been 50 years since humans landed on the moon. Humans never stop to explore the universe. Digital technology inspires the space design idea. In this new season, futurism is merged with outdoor technology to explore "Extraterrestrial Horizon".