Pantone has revealed its color of the year for 2023: "Viva Magenta," described as "an animated red that revels in pure joy, encouraging experimentation and self-expression without restraint." The color descends from the red family and "welcomes anyone and everyone with the same verve for life and rebellious spirit."

Repeated uncertainties accelerate the economic recession, however, the fashion industry is a durable consumer goods industry under direct affect. For Fall/Winter 2023, we expected for the symbiosis of natural beings and discovered a balanced survival pattern in the adversity. China was predicted to be a dark horse that would incubate the fashion. All the industries have expressed their vision about the future, including digital supply chain, the strategies that transform the shopping demand, the attitude toward lifestyles and IDEA marketing. We advocate to seize the chance to enter into the new fashion era, initiate changes from within, and embrace the Web3.0.

In S/S 2024, Crystal Rose is a pink with transparent light that carries the urban romance. This sweet, innocent and also graceful color is really appealing. POP Fashion introduced Mauve Morn(Pantone 12-2102TPG) as the color for S/S 2023. The saturated gray-infused Crystal Rose(Pantone 12-1708TPG) meets the Y2K trend and digitalization, and presents a brand-new romanticism for all ages.

Mocha Mousse is a thick brown hue of a cup of warm coffee and the cream on chocolate cake that can soothe our tired minds after a day. Fusing steadiness with elegant warmth, this graceful Mocha Mousse is the most appealing and practical color in A/W 23/24.

Daiquiri Green is a vibrant and vivid color in S/S 2024 that heals people and injects energy. POP Fashion introduced the bright and saturated Tender Shoots(PANTONE 14-0446) in S/S 2023. Daiquiri Green(PANTONE 12-0435TPG) is a gray-infused green sourced from food. The combination with soft materials and 3D silhouettes creates a modern and elegant style.

Influenced by the fast living tempo and the uncertain society, people are looking for the natural healing and a balanced lifestyle. Leather and fur is a part in the nature. Natural gloss is fused with digital colors to present a diversified interaction mode. This report tells us about four color stories: Minimalist Neutral combines classic neutrals with sustainable natural leathers to endow urban lives with minimal qualities; Romantic Pastel interprets the cross-seasonal elegance of young ladies; Natural Retro draws vitality from the nature and offers mash-ups; Surreal Future integrates digitalization with hard leathers.

Sourced from the nature, the saturated Deep Lagoon gives vitality to new urban ranges. As an impressive color in Fall/Winter 23/24, Deep Lagoon displays the charm of color through delicate styles.

Saturated brights and healing pastels are the key colors for leather & fur in Fall/Winter 23/24. This report will introduce you five color groups and 15 representative colors to upgrade your design development.

The cover of Vogue Taiwan presents 100% polluted water and daily trashes to arouse our love for this planet. Environmental pollution is a challenging, controversial but inevitable topic in the fashion industry. In the abandoned and polluted space, the future and the past coexist in the present moment. Depressive darks and fresh pastels, modern and ancient, abstract bionic textures and plant prints, all these conflicts form a brand-new decadent aesthetic and reflect the worries about the uncertain future world.

Slate Rose is sourced from the unique textures of rose petals, prompting thoughts and meditation. The development of knitwear is combined with graphic designs, 3D textures and fine yarns to enrich the visual layers.

Blend Boundary delivers the Natural Epiphany’s pursuit of digitalized nature. Consumers are trying to explore the Bionic Scenes through Cross Dimension View. The mega theme advocates that urban people should chase for an ageless, avant-garde carbon-fashion experience. Nature-sourced hues are blended with digital luster to satisfy consumers’ appetite for the symbiosis of nature and technology. The mindset of Blend Boundary provides a new mode of getting along with the natural laws: pursuing scientific creations as nurturing the nature at the same time.

Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

According to the researches toward consumer portraits, data trend, design evolution, and the dynamics of fashion industry, the forward-looking group of POP Fashion released the forecast of five themes in A/W 23/24 to predict the fashion trend and broaden the horizon of fashion design. Symbiosis is the mega theme in this season, expressing that the updated standards are accelerating the revolution of fashion industry. The diversified requirements of young consumers will be constructed and satisfied by improved efficiency and algorithm models in the industry.

New Chinoiserie is originated from the Chinese culture, which carries the classic and also makes revolution. The core of Hermit captures the essence of New Chinoiserie and discovers the idea of Daoism through tranquil colors. The tender and clean palette is infused with lively traditional colors to reflect the elegance of understated Chinese-style dressing.

The colors of Natural Spectrum come from Mysticism. Natural lights can be either healing or punchy in different situations and times. Interstellar elements are mainly presented on outdoor performance wear, while natural, ethereal colors develop fairy sophisticated womenswear. Brighter warms are injected into the fresh palette to show the positive mood of summer, endowing urban people with a comfortable, immersive experience.

The clean Ocean Wave is sourced from the natural power. The changing, rolling ripples also reflect the healing color of sky, which allows urban people to enjoy the pleasant of nature. Ocean Wave is applied as the main tone to explore the diversity and practicality of color. The transparent and lustrous textures will bring different presentations.

The palette of Imagistic Space selects soothing neutrals with the same saturation. The pale and warm Cloud Dancer and Cloud Cream set a gentle tonality. Classic brown hues are infused with thick Barbados Cherry and Limoges to uplift the mood.

Flame Orange is the core color for A/W 22/23. Inspired by the campaign of Bottega Veneta, auspicious orange was joined by a green hue to present a festive mood. The use on lustrous leather, mohair knit, and soft blend reflects delicate and luxurious textures. Knitwear, leather coat, and overcoat are the products to watch.

Algiers Blue is sourced from the stream water in remote mountains. The ecological experiments of the artist Bianca Bondi call attention to the vulnerability of ecosystems and underline the importance of ecology to human’s longevity. Algiers Blue is chosen as the main tone for minimalist outerwear and casual businesswear. The changes on material and silhouette can rejuvenate the color. Algiers Blue stands out from the depressive winter palette and brings a cooling and smart atmosphere.

The core color in A/W 22/23, Mellow Yellow is sourced from the natural world. Inspired by chalky minerals, cotton-linen, and soft chiffon, the hue of Mellow Yellow accents the textures and exudes an understated yet high-class quality. Suitable fabrics: leather, worsted, woolen Relevant for: knitwear, leather coat, overcoat

The key color in A/W 22/23 – Golden Nugget is sourced from the nuggets in the winter sunshine. This warm and casual hue uplifts the moods and soothes people’s mind. Try wools, worsteds, and knits to develop overcoats, suits, long jackets, knitwear, and trousers, injecting warmth into the winter.