Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Urbancore -- The Design Development of Menswear
【 Random 】 【 Freedom 】are the spiritual core of Urbancore, and modern urbanites are filled with a thirst for freedom. Being in the city and wandering outdoors, so many scenes must be its essence. Compared to the outdoor style of the Gorpcore Mountains, this is a style set against the city, combining outdoor trends with urban lifestyles; Bringing outdoor style into the city, integrating sports style into OOTD, breaking free from the constraints of location and breaking through the boundaries of fashion, this is Urbancore! Even for daily work, I hope to convey the happy mood of "people in the city, hearts in the mountains" through urban sports style clothing.
Fanatical Hip-hop -- The Design Development of Menswear
Hip Hop originated from the streets, from rap, graffiti to clothing, it is considered a spirit of pursuing freedom and a trendy attitude of daring to showcase oneself. Hip hop culture is also quietly influencing the trend of contemporary young people. Not following the crowd, not following the trend, and maintaining oneself are the fashion attitudes of Rappers. Drawing inspiration from their daily attire, daring to try undefined styles, and finding the most authentic self in their hearts.
Star Era -- The A/W 24/25 Thematic Trend
With the continuous development of virtual technology, the fashion industry is constantly innovating. Virtual technology has brought more imaginative space for fashion designers. Every fashion brand is actively exploring "digital fashion" that is more intelligent and personalized, including wearable devices and virtual reality glasses. The introduction of these fashion technology elements has provided fashion with more possibilities and areas, and has also generated greater interest and curiosity among consumers, bringing more possibilities for the development of the fashion industry.
The New Look -- The A/W 24/25 Color Trend Forecast
The cold colors of the urban environment, gray-toned buildings, fast-moving subways, and crowded strangers are a portrait of urban commuters' exhaustion, as if their souls have been numbed and devoid of vitality. This topic mainly explores the color matching trends for the 24/25 autumn and winter seasons, with office workers as the main consumer group, emphasizing the importance of the five senses to future consumption. It also uses irony to encourage and empathize with the pressures of contemporary workplaces. As consumers continue to speak out in the digital age, it is expected that "resistance culture" will become stronger in the next 5-10 years, redefining the value of life and turning towards a slow and minimalist consumption that emphasizes durability, protection, and functionality.
Star Era -- A/W 24/25 Color Trend Forecast
The unprecedented development of technology, aviation, and artificial intelligence is changing human’s traditional way of life and the world pattern. A new unknown era is coming. AI’s painting techniques are becoming popular, accelerating the progress of the metaverse, and a new utopian vision is vividly emerging. The technological revolution brings about human exploration of Martian civilization. Turbulence in the world pattern, and uncertain emotions about the future, as well as more anti-war sentiment and issues of resource allocation engulf this era all around the world.
Urban Tribe -- S/S 2024 Color Trend Forecast
The people with similar lifestyles, hobbies and values always have common cultural and artistic preferences. The lifestyles and values of youths are changing along with the social revolution and urbanization. In the past decades, groups of young people have been entering into cities to create urban tribes. These people who have a creative mindset try new things and discover new lifestyles.
Gaiety Breakthrough -- The S/S 2024 Theme Forecast
Repeated uncertainties accelerate the economic recession, however, the fashion industry is a durable consumer goods industry under direct affect. For Fall/Winter 2023, we expected for the symbiosis of natural beings and discovered a balanced survival pattern in the adversity. China was predicted to be a dark horse that would incubate the fashion. All the industries have expressed their vision about the future, including digital supply chain, the strategies that transform the shopping demand, the attitude toward lifestyles and IDEA marketing. We advocate to seize the chance to enter into the new fashion era, initiate changes from within, and embrace the Web3.0.
Lively City -- The Color Trend for Men's T-shirt & Sweatshirt
The key colors of t-shirts and sweatshirts in S/S 2024 include comfortable pastels, saturated brights and daily neutrals. As the items for all seasons, t-shirt and sweatshirt are the most versatile pieces in daily lives.
Meta Wellness -- The S/S 2024 Color Trend Forecast
Metaverse ecology has entered into the fields of healthcare. In the post-pandemic era, people place great importance on their own health and a good state of mind, which also makes medical care one of the most concerned tracks in the global capital and technology market. Meta wellness is a more realistic and urgent approach than entertainment. Health is the eternal theme of human beings and the premise of human development. The transformation of lifestyle is the foundation of physical and mental health, and the transformation of medical treatment is an important technical guarantee for maintaining health. Diverse well-being lifestyles and metaverse healthcare lead people to an era of Meta Wellness.
SD Recollect --The A/W 23/24 Theme Trend
In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.
COSMOS -- The A/W 23/24 Theme Trend
Internet will be our ideal future. COSMOS theme borrows a time machine to human and allows them to go back to the past. From silent-movie era to the western world, night skies to foggy forests, human are now embracing the all-around digital age and moving forward in the revolution. Aesthetic exploration fuses sci-fi with futurism, present with the past to develop tensive femininity-driven clothes.
Symbiosis -- A/W 23/24 Theme Forecast
According to the researches toward consumer portraits, data trend, design evolution, and the dynamics of fashion industry, the forward-looking group of POP Fashion released the forecast of five themes in A/W 23/24 to predict the fashion trend and broaden the horizon of fashion design. Symbiosis is the mega theme in this season, expressing that the updated standards are accelerating the revolution of fashion industry. The diversified requirements of young consumers will be constructed and satisfied by improved efficiency and algorithm models in the industry.
Borderless Fusion -- The Color Trend for Sweatshirt
With the outstanding performance of unisex fashion on runway shows, more and more young consumers have entered into the relative markets. As the best choice to break the boundaries between menswear and womenswear, sweatshirt is developed to be more inclusive by colorways. POP Fashion refines the most representative unisex fashion brands and trendy elements to figure out three important color groups and nine noteworthy hues.
A/W 23/24 Color Trend Forecast of Womenswear
Technology carries people’s fantastic imaginations of the future, which are always presented in the form of digital lights and acid colors. Along with the long-term development, people finally entered into the metaverse and discovered the digital symbiosis of ecology, life and emotion. The interaction between human technology and ecological system introduces weird digital lights into bionic plants. The scanning of mix media leads young consumers to a futuristic, fantasy space.
Color of the Year 2022 -- Very Peri
PANTONE released the Color of the Year 2022 on December 9, 2021. Very Peri is a hue sits right between purple and blue. With the aggressive promotion of mainstream medias, Very Peri is applied widely on garments in a pale shade and improves the visual tension of accessories. Discover more practical applications of Very Peri during the development.
Metaverse -- The S/S 2023 Theme Trend
Metaverse, the ultimate ideology of internet, bridges the spirits and continues human’s dimensional utopia from a diverse perspective. People desire for a sympathy mind from the others, but they can not run away from Tower of Babel’s curse in the end. The contradictory builds an uncrossable wall between people, yet Metaverse provides us with a possibility to think on the opposite side and understand this uncontinuity from another visual dimension, which breaks the boundary between virtual fashion and the real one.
Multifaceted Player -- The S/S 2023 Theme Trend
The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.
Freed -- The Color Trend for Men's T-shirt & Sweatshirt
Those freed ones, who are pursuing personal expression, present the fashion trend of Me Generation through their rebellious attitude. Influenced by the disembedding mind, they are trying to recognize more circles and desiring for a more diversified sense of belonging. Including multiple cultures, emotional fission and restructuring endow fashion with new meaning and release the real mind. Steady and high-class neutrals are fused with acid colors to present a wide hue range with energy. The brought visual impact is also harmonious. Positive self-expression and immersive atmosphere allow people to focus on themselves.
Fanatic Techwear --The Color Trend for A/W 22/23 Womenswear Theme
The theme of Fanatic Techwear is filled with the futuristic and scientific feel. Combining with the latest color combinations of top brands, this theme is further divided into four parts: Too-cool Error Code, Hot-blooded Warrior, Industrial Wasteland and Space Radiance. When the human civilization and global resource come to the end, stylish youngsters are wearing technical and functional workwear to become female warriors, interpreting a distinctive decadent aesthetic.
Freed -- The A/W 22/23 Theme Trend
Free is a word with infinite energy, which also gives people the prepared tension. New-emerging fashion we-medias and arts force the young generation to constantly accept information and try to look for the real-self. As the most direct way for self-expression, the young generation has abandoned the traditional concept of clothing and they are attempting the subversive fashion aesthetics. With the louder voice of LGBTQ+, internet youngsters start to explore the boundary of genders depend on their longing for the diverse society. The core of Freed, genderless fashion has been more popular among the fashionistas, which is a precious kind of self-expression and compromise of the young generation.
Swanky Youth -- The Theme Trend for S/S 2022
The swanky youth of new era are growing up in this global information explosion environment. And the cultural conflicts between East and West promote the development of various community cultures. They use the fearless attitude of extreme youth to present the classic charm of street culture. Art forms like graffiti, skateboarding and rap are just like their mother tongue and become the manifestos of self-expression. Swanky youth use their fashion fetish to demonstrate the endless possibilities of wild growing and break the gender border to create a new scene of gender fluidity. The swanky youth are exploring themselves and sending out the wild power of new generation.