Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
Hydrogen Energy -- 2020 S/S Theme Trend
The 2020 Tokyo Olympic Games take sports in the spotlight again. At the same time, more brands attach importance to environmental protection. A new sport lifestyle gains popularity. Activewear is indispensable in the fashion world, using vibrant colors, comfy silhouettes and urban design to interpret a relaxed sport style, preferred by people who are eager to release pressure and desire for a natural state of living.
Make KOL -- 2020 S/S Theme Trend
Internet celebrity economy is a hot topic. Cyber celebrity refers to a person who becomes popular because of an incident or his/her behaviors. In the ever-changing fashion world, virtual influencers rise on the Internet, resulting in a new way of communication. People make virtual KOL to break traditional rules and explore beauty. 3D and CGI technologies bring us virtual celebrities, and we have reasons to believe it is just a beginning.
Imayoh Red -- 19/20 A/W Color Evolution of Women's Fur Apparel
The pink of A/W 19/20 moves in an intense direction and evolves to be Imayoh red, suitable for women of all ages.
Power of Walking -- 2019 S/S Color Trend Confirmation for Womenswear
The S/S 2019 Color Trend – Power of Walking was launched in January 2018. As fitness gains popularity currently, brands develop luxe sports items for customized and individual looks which highlight the soft tailored style and light sportsmanship of womenswear. Key colors, Magnetic Green and Copper, interpret a tough yet feminine feel.
Mineral Violet -- 19/20 A/W Color Evolution of Menswear
Purple is a fashion color of 2018, and it lowers the brightness in A/W seasons. From starry purple to mineral violet, they move in a small-scale direction.
Emotion & Love -- 2019 S/S Color Trend Confirmation for Womenswear
The S/S 2019 Color Trend – Emotion & Love launched in January 2018 emphasizes that people will connect with those are able to touch them psychologically and physically, and it’s important to read and distinguish emotion. Therefore, emotional design is celebrated. Soft and healing colors are key, featuring Almost Apricot and Mellow Green to bring hope and care.
Global Traveler -- 2019 S/S Color Trend Confirmation for Womenswear
The theme of the 2019 S/S color trend released in January, 2018 is Global Traveler, which interprets the natural colors. Global travelers like traveling around, not confined to the ordinary life, so the colors are all from nature. Among those, vision blue and living green are the typical ones.
Generation Y -- 2019 S/S Color Trend Confirmation for Womenswear
The S/S 2019 Color Trend – Generation Y launched in January 2018 is a deep analysis of the millennial consumers who are tired of following the same style and eager to define themselves with offbeat clothing. Bright and rebellious colors are key, of which Blazing Yellow and Deep Lavender are most recommended. Clashing colors reflect people's preference of the mix-and-match style.
Shoal Green -- 2020 S/S Color Trend for Women's Swimsuits
Green will play a vital role in 2020 S/S, and the market will prefer cold tones, which are refreshing and modern over the next decade. Before, bright colors are only used in bikinis and grey in suits, but nowadays things have changed. The shoal green(PANTONE 15-4707 TCX) could brighten skin and fit for sports-loving girls.
Green Lily -- 2020 S/S Color Trend for Men's Sweatshirts
According to the data of menswear in fashion weeks from POP, the share of green has started to increase since 2018 S/S. In 2019 S/S, the overall tones were inclined to be bright and light, and green lily will be one of the five key colors in 2020 S/S.
Mint Tone -- 2020 S/S Color Trend for Women's Knitwear
2020 will be the critical year of futurism. Artificial intelligence such as face and picture recognition is very hot, which drives the emerging of mint tone.
Pastel Colors -- 2020 S/S Color Trend for Men's Knitwear
Pastel colors are bright, soft and saturated. Pure blue, warm cement color, dark pool blue and brown ebony color are the key colors in 2020 S/S men's knitwear.
Vegetable & Fruit -- 2020 S/S Trend Forecast for Kidswear
The S/S 2020 palette takes inspiration from vegetables and fruits, moving in a pastel direction. Yellow is particularly prominent, balanced with different shades to underline a soft yet vivid mood.
Citrus Color -- 19/20 A/W Color Trend for Menswear
Citrus color is one of the brilliant colors, which are warm and dynamic.
Fiesta Green -- 19/20 A/W Color Trend for Womenswear
Muted fiesta green is frequently seen on fashion week streets, exuding a refreshing touch.
Fresh Summer -- 2020 S/S Color Trend for Women's Knitwear
A playful and upbeat mid-tone palette emerges. Refreshing colors for knitwear are bright but not too strong, revealing a resort vibe. Fresh Mint, Pool Blue, Cantaloupe and Lemon Drop in lower brightness are suitable for summer knitwear.
Neo Mint -- S/S 2020 Color Trend for Women's Fur & Leather Apparel
Neo Mint is a key color for S/S 2020, is an evolution of the gender-neutral trend that was key to millennial pink's success. Neo Mint reflects an optimistic mood, and reveals a technical feel, particularly modern.
China Red -- 19/20 A/W Color Trend for Menswear
Red is the color of China, representing the culture and spirit of Chinese. Taking hue from the wall of the Forbidden City, China Red is historic and classic.
Weather Forecast -- 2020 S/S Trend for Kidswear
Just like the weather, kids' mood is changeable. This report is themed on Weather Forecast. Rain, sun and colorful rainbow become key patterns in S/S 2020. Bright yellow and orange liven up the palette.