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Generation Y -- 2019 S/S Color Trend Confirmation for Womenswear
The S/S 2019 Color Trend – Generation Y launched in January 2018 is a deep analysis of the millennial consumers who are tired of following the same style and eager to define themselves with offbeat clothing. Bright and rebellious colors are key, of which Blazing Yellow and Deep Lavender are most recommended. Clashing colors reflect people's preference of the mix-and-match style.
2019 S/S Kidswear Color Trend -- Generation Y
Generation Y refers to Millennials.The fashion direction is propelled by the current mindset for individuality, the new generation desires for self-expression in the uproarious times.
2019 S/S Color for Menswear -- Generation Y
Generation Y, also known as the Millennials, is tired of following the same style. Fashion-forward Generation Y is eager to define themselves with offbeat and eye-catching clothing. Innovative and rebellious concepts make apparel an extreme desire rather than necessity. Bold bright colors and playful crafts highlight their courageous and challengeable characters.
2019 S/S Womenswear Color -- Generation Y
Generation Y includes all people born from 1984 to 2000, and the Millennials will become the main customer group by 2019. They feel unsafe and prefer frequent consumption. Fashion-forward Generation Y are tired of following the same style, and they are eager to define themselves with offbeat clothing. Apparel becomes an extreme desire rather than necessity. New styling and bold colors show individuality, which means novelty recreations and rebellious mix-and-match are important to Generation Y.
2019 S/S Color for Women's Fabric -- Unconventional Check
Intense tones reflect unique charm, and color combinations create a strong visual impact. Inspired by traditional arts, designers combine distinctive shades with fashion for unconventional effects.
2019 S/S Kidswear -- Generation Y
The generation Y, known as the Millennials, the trend of individuality is driven by the new generation's desire to be unique and to make a splash in the uproarious times. Safety and high spending are the hallmarks of the Millennials. The new way of interpreting fashionable clothing appeals to the modern fashion customers who want to express themselves by the individual outfits, and they think wearing those clothes will make them stand out from the crowd. The eye-catching profile and striking colors can not only reveal people's pursuit of new ideas, but also deliver a rebellious spirit. The bold design ,fun and self-expression become the focus of generation Y.