Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2019-11-12 325267
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
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2019-11-06 174981
Hydrogen Energy- The Confirmation of Womenswear Theme Colors
Hydrogen energy, one of S/S 2020 color trend themes released by POP in December 2018, starts from the 2020 Tokyo Olympic Games which take sports to the spotlight again. As the brand-new sport lifestyle becomes closer to our life, sportswear is indispensable in the fashion world. Circular economy gets attention, and hydrogen energy becomes a new concept after the idea of carbon-free energy. This healthy and dynamic state like hydrogen energy drives the "relaxed sport style".
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2019-10-24 204426
MAKE KOL- The Confirmation of Menswear Theme Colors
Generation Z and the network society grow together. With the increasingly digitized lifestyle , virtual Internet celebrities with millions of fans rise. Virtual Internet celebrities depend on the existence of the network, which in a sense isolates the real communication between people, and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-10-24 206313
Mood Industry- The Confirmation of Womenswear Theme Color Trends
Mood Industry is one of the color trend themes for S/S 2020 released by POP in December 2018. Starting from the rapid development of science and technology currently, people begin to explore the industrialization of emotional intelligence. We firmly believe that intelligent machines and software will stimulate "affective revolution" in 2020. Changeable moods will be collected, recorded, even diagnosed and cured. Industrial products can capture our expressions and sounds, and thus make responses. We give technology "wisdom" as well as "emotion".
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2019-10-16 216504
MAKE KOL- The Confirmation of Womenswear Theme Colors
MAKE KOL is one of color trend themes for S/S 2020 released by POP in December 2018. From the perspective of the common growth of generation Z and the network society, it pays attention to the increasingly digitized lifestyle and the rise of virtual Internet celebrities with millions of fans. Through interpreting virtual Internet celebrities that depend on the existence of the network, it points out that the S/S 2020 trend in a sense isolates the real communication between people and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-07-26 195953
Potter's Clay -- Color Trend for Kidswear
For S/S 2020, potter's clay provides a natural and deep feel, enlivening the S/S palette.
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2019-07-02 329346
Energy Blue -- Theme Color Trend for Womenswear
Active energy blue starts to gain traction, and continues into S/S 2020 in a large scale for a light and smart sport look. Fashion and active dressing is emphasized. Key items include active sets, tight tops and sun-proof garments.
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2019-06-28 314522
Industrial Khaki -- Theme Color Trend for Womenswear
For S/S 2020, industrial influences are added into trench coats. Minimalism and neat details are key. Deconstructed skirts and contrasting panelled shirts emphasize Mood Industry.
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2019-06-28 288936
Infinity Blue -- Color Evolution for Menswear
With the rising of minimalism and dressy styling, intelligent technology drives the exploration of emotions according to POP's Mood Industry reports. Flue fog evolved into infinity blue.
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2019-05-09 463208
Chambray Blue -- S/S 2020 Theme Color Trend for Womenswear
Planktons is chambray blue, charming and mysterious.
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2019-05-07 458627
Aerobic Green -- 2020 S/S Color Trend for Womenswear
Celebrities at home and abroad wore aerobic green items. Zhou Dongyu, Dilraba and Elle Fanning interpreted a vivid and fresh style, while Victoria Beckham and Gigi Hadid exuded an elegant touch.
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2019-05-07 259738
Super Pink -- S/S 2020 Theme Color Trend for Womenswear
Super pink gains traction on online platforms like Instagram, and it shows an avant-garde and neon feel.
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2019-04-19 267905
Brook Green -- S/S 2020 Single Color Trend for Boys
Brook Green -- S/S 2020 Single Color Trend for Boys
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2019-04-17 248863
Firefly Green -- S/S 2020 Theme Color Trend for Womenswear
Firelfy-like green implies the emerging age of KOL.
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2019-04-16 387054
Aegean Sea Pink -- S/S 2020 Theme Color Trend for Womenswear
The Aegean beach is covered with a pink layer of coral substances. The clean blue ocean is dreamy.
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2019-04-09 345236
Cantaloupe -- S/S 2020 Color Trend for Girls
Cantaloupe -- S/S 2020 Color Trend for Girls
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2019-01-31 187663
Hawaiian Boys -- 2020 S/S Theme Trend of Boys
Hawaiian Boys -- 2020 S/S Theme Trend of Boys
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2019-01-21 307724
Super Pink -- 2020 S/S Color Trend for Women's T-shirt
Super Pink -- 2020 S/S Color Trend for Women's T-shirt
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2018-12-28 381338
Mood Industry -- 2020 S/S Theme Trend for Kidswear
Childhood is pure and vivid, and changeable emotions of kids inspire dramatic silhouettes, asymmetric geometries and bright tones, contributing to unconventional kidswear.
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2018-12-24 211101
Soft Yellow -- 2020 S/S Color Trend for Men's Knitwear
As the gap between people and technology gets narrower, digital design gains popularity. It inspires the versatile and comfy mid-tone palette which is offset by warm earth tones. Soft yellow is particularly prominent in S/S 2020.
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2018-12-21 353480
Pastel Yellow -- 2020 S/S Color Evolution of Womenswear
As the young generation rises, yellow becomes a key color. Light lemon yellow has great appeal, especially in high summer.
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2018-12-21 253509
Angel Blue -- 2020 S/S Color Trend for Women's Knitwear
Smoky blue is one of key colors of 2019 SS knitwear released on January 2018. Smoky blue is romantic and looks sumptuous. It gradually evolves into fashionable, elegant and charming angel blue, which is versatile under the simple & sophisticated style.
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2018-12-07 338417
Living Coral -- 2020 S/S Color Trend for Women's Knitwear
Living coral comes from the seabed red coral, and the color is dynamic and lively. According to the new releasing of Pantone, coral represents our pursuit of optimism and happiness. Red coral is naturally charming and lively. This color scheme is important in knitwear.