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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Story of The Snowfield -- The Color Trend for Women's Puffa Jackets

    2020-05-20 244052

    Story of The Snowfield -- The Color Trend for Women's Puffa Jackets

    Artists' sentiments about the snowfield are strongly reflected in A/W 21/22 women's puffa jackets. The Neuschwanstein Castle is covered by thick snow, which echoes the Nordic home decoration art. GIRLS & BOTANICAL, Colombian illustrator Stefania Tejada's collection of surrealist works, also brings inspiration for young women's puffa jackets. Story of The Snowfield tends to be calm and warm. Tone-on-tone color blocks make the palette richer and harmonious.

  • Long Confession -- A/W 21/22 Theme Trend

    2020-05-18 537691

    Long Confession -- A/W 21/22 Theme Trend

    Social unrest drives the change of consumers' habits and hobbies, while necessity consumption contributes to the continuous popularity of simple and durable products. Currently, the laissez-faire of liberalism is replaced by the refined restraint, which leads to the change of design direction under this theme. Influenced by this pandemic, "less is more" has been a must, and modular durable design will attract restrained consumers. The home will become a self-healing haven for existentialists, and bring a positive, optimistic, time-rich lifestyle. 60% of the world's population will stay at home from January and April 2020. Under stay-at-home economy, consumption and aesthetics will grow a lot, and artists balance the secure emotion with the beauty of simplicity and purity. The concept of trans-seasonal consumption of simple necessities has become a basic appeal, which is conducive to creating a lasting and considerate brand.

21/22AW Puffy Jacket Minimalist Theme & ColorTrend | POP Fashion

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