Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2024-04-10 9028
Wandering Adventure -- The Color Verification of Menswear
One of the 24/25 autumn/winter color trend themes released by POP in May 2023 is "Wandering Adventure". The colors under the theme of Wandering Adventure revolve around a highly inclusive neutral khaki, incorporating seaweed khaki with winter blue and vanilla yellow, opening up a romantic urban overture. Calm night blue and mysterious frost purple create a nostalgic and elegant image of a ruffian gentleman. The classic Maillard color scheme, paired with vibrant and rich yellow and relief green, plays a new chapter in urban art. The combination of rich yellow, Cambridge brown, and black gray conveys the comfort of endorphins for commuting or holidays.
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2024-01-31 73616
Comfortable Winter -- The Color Trend for Women's Down Jacket
The 24/25 autumn/winter cotton down jacket offers a wide variety of color choices, presenting low saturation pink colors, practical commuting neutral colors, and a small amount of bright colors. The cool and warm colors complement each other, and multiple Maillard color schemes ensure practicality. As a key clothing item for autumn and winter, cotton down jackets have attracted much attention in terms of color direction and occupy an important position in consumer purchasing decisions. In this season, the color of cotton down jackets is bolder and more innovative while emphasizing practicality. This article combines the most topical down jacket brands and POP forward-looking colors to extract 9 key colors, bringing more comprehensive reference value for the development direction of new season colors.
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2024-01-10 100073
Low-Saturated Neutrals -- The Color Trend for Women's Overcoat
The color of the 24/25 autumn/winter coat presents a light pink color and practical neutral color for commuting, adding a variety of choices to the single item. As a key item for autumn and winter, the selection of colors also brings eye-catching visual effects to the item. The color selection of the 24/25 autumn/winter coat combines fresh and elegant pink colors with practical neutral colors for commuting. The pink color dispersion emits a gentle and romantic atmosphere, while the neutral color displays practical and versatile characteristics. This article combines the most representative brands and color trends of current coat products to extract 9 key colors, providing more comprehensive reference value for the direction of color development in the new season. (This article analyzes colors in order from left to right)
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2023-12-12 84181
Cambridge Brown -- The Color Trend for Menswear
Cambridge brown, originating from a nostalgic atmosphere, has a lingering coffee aroma and is used as a continuation color this season. It is introverted and warm, conveying a classical and elegant atmosphere. In product development, single colors can be widely used or used as auxiliary colors to present geometric patterns, contrasting colors, innovative patterns, etc., interpreting the application of Cambridge Brown from multiple perspectives.
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2023-10-18 105067
Vibrant Pastel -- The Color Trend for Women's Down Jacket
The 24/25 autumn/winter cotton down jacket features a wide variety of color choices, presenting a pink color with moderate purity and saturation overall. The warm and cold colors complement each other, while some basic colors ensure practicality. As a key clothing item in autumn and winter, cotton down jackets have attracted much attention in color direction and occupy an important position in consumer purchasing decisions. This season's cotton down jacket colors are bolder and richer without reducing practicality. This article combines the most topical down jacket brands and POP forward-looking colors to extract 9 key colors, bringing more comprehensive reference value for the new season's color development direction.
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2023-09-14 104954
Practical Winter Tone -- The Color Trend for Women's Jacket
As a key item for autumn and winter, jackets are focused on practical colors due to the limitations of the seasons. Therefore, this season's jackets have moderately expanded the richness of color, giving regular colors subtle changes, with an emphasis on meeting both wearability and quality of the item. This article combines the most topical brands of the moment and extracts 8 key colors, providing a more comprehensive reference value for the development of color trends in the new season.
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2023-09-01 84343
Melting & Healing -- The Color Trend for Men's Sweater
The 24/25 autumn/winter men's sweater collection showcases colors that are healing and melting in the autumn/winter season, creating a soothing visual experience. The plush sweater provides ultimate warmth in the autumn/winter. As the key item for autumn/winter, the use of colors plays an important role in consumer purchasing decisions. This season, the men's sweater collection combines practicality and trends, incorporating the most topical brands and POP men's autumn/winter color trends. Nine key colors are selected, providing a comprehensive reference value for the development of new season colors.
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2023-08-22 94632
Bridal Rose -- The Color Trend for Menswear
Bridal Rose, with its unique vibrant and textured hues, vividly showcases the charming street fashion atmosphere of the autumn and winter seasons. As one of the popular colors this season, it can bring us fashionable and sporty street styles, blend into urban commuting design aesthetics, and epitomize a sense of high-end street fashion. Bridal Rose can be applied in the design of important pieces such as coats, tops, and pants. In terms of color matching, we can use monochromatic, low-contrast, and neutral colors to demonstrate a unique textured effect.
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2023-08-03 101477
Pickled Pepper -- The Color Trend for Menswear
Pickled Pepper, with its natural and rich textured color, conveys a unique nostalgic and retro atmosphere of the autumn and winter seasons. As the trending color of the season, it can create retro vintage-style looks, be used for outdoor adventure designs, or showcase a high-end street fashion sense. It can be applied to the development of key items such as coats, tops, and pants. In terms of color matching, it often adopts combinations of similar tones, weak contrasting colors, and neutral colors to showcase a unique texture.
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2023-07-20 113995
Relax & Enjoy Oneself -- A/W 24/25 Color Trend for Women's Down Jacket
As the feminine temperament receives more attention, people are gradually abandoning the cool and fast-paced lifestyle and instead pursuing a more refined, elegant, and balanced urban life. The freedom to dress as one pleases, along with simple and comfortable color combinations, is the key to the color trend of this season's down jackets. Under the theme of "Relax & Enjoy Oneself," the collection is divided into three stories: Splendid Warmth, Tranquil Relaxation, and Dark Elegance. This season's color palette is dominated by low-saturation pink tones, which reflect the elegance of women's down jackets. At the same time, colors such as gray, khaki, and dark red are widely utilized. The overall coordination of warm and cool colors creates a warm atmosphere with feminine characteristics.
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2023-06-26 112927
Illusive Vitality -- The Color Trend for Women's Leather & Fur
In the fall/winter of 24/25, fur jackets in fashion styles exhibited saturated bright colors and classic practical neutral colors, bringing a new visual sense to the items. As a cross-seasonal product, the use of colors allows for an extended sales cycle. The colors of leather and fur in the autumn/winter of 24/25 are full of serene and bright color systems with a sense of iridescence, reflecting the consumers' desire to embrace life and exuding a tone of joy and happiness.
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2023-06-25 104537
Burnt Sienna -- The Color Trend for Womenswear
In the 24/25 Autumn-Winter runway shows of representative brands such as Stella McCartney, Commission, and Palm Angels, the Sienna range has become a popular color this season. With an appropriate level of intensity and a grey undertone, the Burnt Sienna is the core practical color of the 24/25 Autumn-Winter season due to its perfectly balanced visual appeal and strong color practicality. The color's visual appeal and color practicality are perfectly suitable as a foundational color for the Autumn-Winter season.
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2023-06-19 102285
Revitalizing -- The Color Trend for Women's Jacket
The colors of the 24/25 autumn/winter casual style jacket feature bright colors with a grey tone and classic practical neutral colors, adding a new casual texture to the item. As a transitional product, the use of color extends the sales cycle. The jacket colors for the 24/25 autumn/winter season have cross-seasonal appeal and practical neutral colors, which not only do not suppress the vitality of a casual young attitude, but also unique natural atmosphere can evoke a strong color charm. This article, in combination with the most topical brands, extracts 9 key colors, bringing a more comprehensive reference value for the new season's color development direction.
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2023-06-13 143469
A/W 24/25 Color Trend for Men's Knitwear (Smart Casual)
The 24/25 autumn/winter market is still under adaptation pressure and is constantly adjusting and changing. The autumn/winter color palette will continue with the uplifting dopamine colors, featuring organic orange tones like Dragon Fire; versatile intermediate colors like Spanish Villa and Moon Mist, combined with refreshed classic colors like Willow and Poseidon, meeting the market's demand for classic durability. This report summarizes the 24/25 autumn/winter theme color series report released by POP, combined with the analysis of the selected men's sweater colors from major fashion shows and brands, and presents an analysis report on the color trends of men's knitwear in A/W 24/25.
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2023-06-05 119403
Kelp -- The Color Trend for Menswear
Kelp conveys a leisurely and gentle sentiment of autumn and winter with its highly inclusive texture and color. As a trend color this season, it can be used to create a young and sophisticated business look, or incorporated into outdoor exploration designs, or provide a high-end street fashion feel. It can be used for key items such as outerwear, tops, and pants. The color combination mostly uses the same color system, weak contrasting colors, and neutral colors, and combines with high-end materials to present its unique texture.
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2023-06-01 125378
Doe -- The Color Trend for Womenswear
Doe is a dark brown color that is created by mixing orange and brown. It has a high saturation, giving it a rich and textured appearance. Visually, it evokes a sense of stability, warmth, and maturity. It is a subdued neutral tone that doesn't strive to stand out or be overly flashy, while also avoiding being too bright or dull and overwhelming.
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2023-05-31 139663
The Color Trend for Women's Sweatshirt
In the 24/25 Autumn/Winter collection, the sweatshirt pieces strike a balance between moderate saturation of colors and unique basic shades, creating a tension between practicality and visual appeal. As key items in the casual style, sweatshirts have relatively stable silhouettes and minimal design variations, making color an important factor in consumers' purchasing decisions. This season, without compromising utility, there is an emphasis on increasing the brightness and color range, highlighting uniqueness and eye-catching qualities. Additionally, the collection incorporates gray tones to cater to practicality and enhance the quality of the garments.
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2023-05-30 240834
Wandering Adventure -- The A/W 24/25 Theme Trend
In today's fast-paced life, the concept of "wandering adventures" offers a unique way of traveling that focuses on returning to the essence of life and seeking a balance between our inner and outer selves during the journey of life. This beauty is understated and tranquil, contrasting with the dynamic beauty that arises during the journey itself. It emphasizes exploring our true nature, pursuing inner balance, and fostering personal growth. It involves accepting the ebb and flow of life, reevaluating our relationship with life and others, and ultimately embracing a more fulfilling and enriching lifestyle. It emphasizes a shared concern for both reason and emotions, leading to a life filled with a rich sense of quality.
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2023-05-25 134782
Intellectual Boundless - 24/25 Fall/Winter Leather/Fur Color Theme
24/25AW takes "intellectual boundarylessness" as its theme, incorporating classic pieces that have been filtered through the lens of intellectual boundarylessness while also adding in female-specific intelligence. The collection draws on both the elegance of heritage and the idea of continuous refinement of self-set boundaries, undergoing repetitive innovation and reshaping to create a new personality language. Rational thinking and independent thought are parallel, and the boundaries between sensuality and minimalism are blurred, resulting in endless freedom to move towards rebirth.
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2023-05-23 220585
Natural Optimism -- The A/W 24/25 Thematic Trend
In a fast-paced life, people are paying more attention to the development of their inner worlds and seeking natural energy for self-healing. The desire for nature drives the liberation of human nature. Natural optimists often find unique and relaxing ways of "light vacation" in the city to achieve self-healing and fulfillment. This pursuit and respect for nature can be seen as an initiative to return to the origin, reflect and resist pathological phenomena such as modernization, consumerism, and nihilism. Through the power of nature and beautiful environments, one can find solace and support for the soul, and experience inner peace and enlightenment.
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2023-05-20 93556
Grapemist -- The A/W 24/25 Color Trend for Men's Knitwear
Grapemist is extracted from the 24/25 autumn/winter men's wear color trend released by the POP Fashion. In the color trend of 24/25 autumn/winter men's knitwear, Grapemist, with a mysterious atmosphere, represents wisdom, rationality, and strength. At the same time, it is a delicate color that contrasts with the urban temperature, deep and inclusive. Grapemist is used as the main color for pullovers, cardigans, and base layers. When used as an auxiliary color, it can be used to brighten up the design through edge contrast, stitching, and pattern design. This report will focus on the application of Grapemist in the knitwear industry.
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2023-05-19 197721
Romantism Epic -- A/W 24/25 Thematic Trend
Romantism Epic conveys the glorious evolution of dressing, reflecting the "free traditionalism" spirit of today's young people who yearn for romance and freedom while still revering tradition. It emphasizes independent thinking and cultural identity, innovation and pioneering spirit, and respects traditional culture, gaining inspiration and strength from it. It advocates respect for differences in race, culture, and beliefs, while also acknowledging their equal and human value. It focuses on a circular business model and product lifecycle, with a greater awareness of environmental protection and active participation in the process of resource reuse.
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2023-05-19 108830
Buttercream -- The Color Trend for Womenswear
In the 24/25 Fall-Winter shows of representative brands such as Lemaire, AURALEE, and Margiela, beige became a popular color this season. The warm and elegant buttercream color became the core practical color for the 24/25 Fall-Winter season due to its perfect visual appearance and strong color practicality. This color is very suitable as a basic color for the autumn and winter seasons, especially for the girlish casual style. After being rendered by fabric patterns, color matching, and craftsmanship, it has a unique charm.
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2023-05-16 239879
Stoneverse --The A/W 24/25 Color Trend Forecast
Stoneverse re-examines the fundamental elements through exploring the multi-level essence of the medium. "Stone" is a concept or form, rather than the stone itself. Facing the ecological crisis and global warming, people rethink their views on nature. Whether it is plants, animals, minerals, glaciers, or mountains, all other living beings inhabiting the earth have the right to exist and deserve respect. People have a responsibility to respect the life cycle of all products in the universe and to rationalize the use of resources. This attitude has influenced the way clothes and shoes are made. Today, clothing not only serves its common function but also embodies the pursuit of sustainable development and natural conservation. Consumers with binary thinking regard quality as a wise consumption behavior and turn to a culture of recycling and recyclability by extending the product life cycle, alongside iconic earth-tone colors to promote a series of strategies for high-quality products. Through the integration of natural resources and conservation in the current cosmos trend, a perfect balance between nature and low technology is achieved.