This article brings together key trends and reference development points for 24/25 autumn/winter cotton and down products, including macro trend perspectives.

The Industry 4.0 era is gradually evolving, represented by AIGC technology, providing a new way of thinking and creating for some ideas and creativity that are limited by the present but have wild imaginations. Fashion design is no longer just about satisfying aesthetic and wearable needs; it also conveys the power and story behind every creative endeavor. Personalization, childlike fun, or even inharmonious creative concepts can all be expressed more freely through artificial intelligence, liberating various industries from traditional constraints and bringing sweeping changes to human life and work.

Romantic Vintage is the key style of attention for the 24/25 autumn and winter down jackets, combining sweetness and romance with retro and futuristic elements. This includes the romantic fantasy style with a focus on young ladies' clothing, the retro and cool style with a street fashion sense, and the minimalist functional style with a touch of magical future elements. The down jackets under the romantic retro theme emphasize the use of color matching and styles to complement the body shape, meeting the diverse consumption needs of young women for down jackets.

'Man is the measure of all things.’ Because of the long-term lockdown, people have more time to think about the meaning of their existence, and feel the surrounding changes. Abnormal natural environment, matrix interference and unknown creatures are exposed in the public, which let us think about whether the world really exists. The revival of digital culture presents infinite possibilities and affects the real world.

COSMOS expresses its optimism about future. The fashion industry has never as technological as now. The sci-fi aesthetic began with exploration of space by humans in the middle of the last century. The exploration of material technology is no longer conceptual, but practical and artistic. Apparels carry designers’ desire for futuristic creation. Integrating swing, programming and induction technology, streamlined shapes and fluid hi-tech materials outline the imagination toward the future space, and describe a parallel universe that tends to be supernatural, comprehensive and pioneering.

COSMOS expresses its optimism about future. The fashion industry has never as technological as now. The sci-fi aesthetic began with exploration of space by humans in the middle of the last century. The exploration of material technology is no longer conceptual, but practical and artistic. Apparels carry designers’ desire for futuristic creation. Integrating swing, programming and induction technology, streamlined shapes and fluid hi-tech materials outline the imagination toward the future space, and describe a parallel universe that tends to be supernatural, comprehensive and pioneering.

With the constant development of metaverse, the once sub-culture concept has been the core for technical products to explore the virtual world and establish in-depth relationship with Chinese youths. Online spaces, virtual connections and digital items have been widely accepted by Chinese people.

In this modern urban lifestyle with faster pace, practical, comfortable and individualized streetwear is loved by more people. Meanwhile, long-restricted people are willing to escape from city and embrace the nature, which forms a commuting and outdoor high-street style. Practical pocket design, handmade dyeing, functional fabric, and heterogeneous splicing endow daily items with diverse practicality and futuristic fashion.

As the mainstream category of kidswear, outerwear attracts consumers in S/S 2022 for its cross-seasonal practicality, comfort and multiple functions. Lightweight paper-like protective fabric is suitable for functional sportswear. Translucent polyurethane fabric is both rainproof and sunproof. Elegant dust shirt and advanced JK suit are also the trendy items.

The internet greatly affects the consumption way of Gen Z, and subcultures like music and street events also influence their clothing. Individuality and self-expression stand out. Fashion bloggers such as Connorxel and Dominic Grizzelle grow with the internet. They love street events and fashion meetings, favor bright color contrast and retro styling, and create elevated street looks.

The spread of the outbreak once again sounded the alarm for human beings-be kind to nature and be in awe of life! Unexpected haze will eventually be dispelled by the sun! The lush forests, the gentle breeze, and the fertile soil are all free gifts from nature. The ordinary existence is worth remembering forever! Inspired by the culture of the mountain system, take a wonderful journey across mountains, lakes and seas, break the boundaries, and find a breakthrough self from the infinite possibilities.

Survival, need and extreme desires for self-expression are driving human to adapt to the next phase of evolution, and transhumanism(H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average human in terms of intelligence, longevity and immunity would rise. In late 2018, the world's first gene-edited baby was born in Shenzhen, China, which aroused controversy about medical ethics, technical risk and behaviour boundaries of scientists. Alita: Battle Angel released in early 2019 tells how the cyborg girl Alita finds and redeems herself. All there suggest that the future people are discussing about may have arrived.