This article brings together key trends and reference development points for 24/25 autumn/winter cotton and down products, including macro trend perspectives.

During economic downturns, the concept of clothing monetization is bound to resonate. In the post-pandemic era, people are cautious about consumption, and classic and simple garments are highly favored. Elegance and poeticism focus on a simple yet sophisticated aesthetic, promoting fashion towards a low-key luxury style. The exquisite tailoring, natural fur materials, and natural elements add embellishment, deeply cultivating the versatility and universality of classic wardrobe staples, showcasing their enduring charm.

The uncertainty of the future makes consumers start to appreciate simple stuffs with a delighted mood. To find a balance in the new ecology, we need to slow down our steps and take advantage of every chance to change our lives. Redefining the value standards, positive consumers are now focusing on their own conditions(mentality, emotion, knowledge, skill). Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

Animism -- The Design Development of Womenswear

Warm and positive tones group the palette of Elegant Resonance and present smart ladies' love for sophistication. Diverse warms as pale yellow and bold orange enliven the essentials. Winter moss and desaturated pink are combined to present a tender rhythm. Pure urban tones may affect the dressing of modern women and display a minimalist yet practical aesthetic.

Modern women's delicate requirements of the new life present urban elegency. The minimalist and sophisticated dressing of fur is suitable for a wide range of consumers. Leather & fur, polar fleece and patchwork coat have been the main directions in autumn and winter. This report will demonstrate the looks for new women through the matching of cropped coat & straight skirt, shirt jacket & straight pants, crew-neck fur coat & knitted pants, fur vest & skirt, and patchwork coat & suit pants.

Lemaire style pays attention to the purity and comfort of clothes, rather than current fashion. His design is unique, loose, simple, delicate and confident, which just caters to the public. Sarah Linh Tran draws inspiration from the soul mate of designer Christophe Lemaire. Every season Lemaire uses the catwalk as an open flat wardrobe, and models display these ideal clothes.

The self-consciousness of modern women is strengthened, and increasing independent women enter the workplace. Urban commute womenswear is also getting prevailing. Versatile and wearable suits become the top priority of consumers. Knitwear pays more attention to silhouettes, pursue comfort and elevated quality and show a neat urban office lady style.

Modern women like casual styling and pay more attention to comfortable wearing and plain colors. Diversified items also bring more styling choices for women. Smooth fabrics interpret the casual and comfortable lifestyle. This report explains the clothing collocation of mature lady style from mixing and matching of dresses, slips, outerwear and casual pants.

Trench coats have been popular since the 19th century. Later, Thomas Burberry designed an advanced uniform for the British army, known as a trench coat. Lightweight and wind-proof trench coats are elegant and classic. In S/S 2021, designers pay attention to details, and clothing collocation of trench coats.

With the awakening of environmental protection consciousness, caring for ecology is a key theme in life. For clothing industry, clothing needs to be comfortable and fashionable as well as durable. This theme elaborates the minimalist style from perspectives of sheeny soft fabrics, minimalist vest sets, clothing collocation of dark-colored vests, office style shorts and cropped sets.

With the awakening of women's self-consciousness and the change of social status, modern women can accumulate wealth instead of relying on men. They are aware of the importance of economic and ideological independence. Like enchanting roses, women are attractive yet thorny. The free will, wild vitality and tough quality shine out in history, exuding the natural beauty, which contributes to a more delicate, sensual and feminine style.

With the awakening of women's self-consciousness and the change of social status, modern women can accumulate wealth instead of relying on men. They are aware of the importance of economic and ideological independence. Their free will shines out in history, exuding the natural beauty. Thus financially independent women will choose more diversified clothing collocation to show the sexy side and the confident side.