Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Item Category
Dress -- The Design Development of Kidswear Item
Dress is one of the important categories of S/S 2022. Influenced by the trend of womenswear, dramatic cross silhouette is integrated into kids' dress to present the stylish girly feel. JK uniform and eco-friendly theme are also injected into kidswear fashion.
Preppy Style -- The Design Development of Kids' School Uniform
As an important category of kidswear, school uniform plays an essential part in daily school life. Japanese JK style uniform is even loved by more consumers. No matter sailor suit or western uniform, all the clothes send out the youth of students. Chinese traditional sport uniform has been out of date, and more stylish JK school uniform is the current mainstream. The combination with modern fashionable sportswear can present more diversified styles and items.
Strange Twinning -- The Design Development of Womenswear
This "hybrid age" connects people with mixed identities, different backgrounds, status and cultures. And cultural shock brings the crisis of hybrid identity and solitude to the young generation. They express a "natural vagrancy" attitude through "fair-skinned, young and slim" or "sweet, beautiful and quirky" style, and hope to meet their doppelgangers with shared values via big data. Imaginative and creative, they pay for their hobbies and ideas, and inversely influence the mainstream by their interpersonal cultures through content socialization.
Girls' Sentiments -- Sweet and Cool Womenswear Clothing Collocation
Gen Z consumers are surrounded by girl groups, street dance and rap, and they are deeply affected by variety shows, stars and fashion bloggers. Therefore, their looks cover leisure style and street fashion, combine sweet girly style with sexy style, and mix cool street style with romantic items. Changeable combinations show casual wearing experiences and extend their individuality. In S/S 2020, sets and military trousers are main items, while in S/S 2022, undershirts, skirts and polo shirts dominate.
Loving the Net -- Theme Design & Development for Women's Tennis Apparel
The Wimbledon Championships in June 2020 is suspended due to this pandemic. Roger Federer, a grand slam of four major tennis tournaments and with the world's highest score, has raised money for Australian wildfire. Tennis has developed from an aristocratic competitive sport into a general public sport, and tennis apparel is also affected by the vintage trend, showing a light retro style in 2021. Womenswear is dominated by sets and dresses, and the length is longer for convenient movements. Considering sweat and due to the pandemic, tennis apparel features detail craft changes, as well as the breathable and antibacterial fabric. We recommend Ralph Lauren's latest Earth Polo which is a waterless dyed polo shirt made from an average of 12 plastic bottles, and a tennis skirt in bio-fabric released by Adidas × Stella McCartney in 2019.
Multi-piece Match -- Clothing Collocation of Womenswear
Influenced by the changeable, diversified, panic and anxious environment, the multi-piece match emphasizes the layered sense. Disorder and irregularity are impacting the traditional mode. The mix & match of multi-piece match enrich the layer change and express the wearer's pursuit of individuality. Thus it will be an important trend in the future.
The Maximalist -- Clothing Collocation of The Young Lady Style
Influenced by the restoration of art, the young lady style for S/S 2021 brings decorations and the voluminous feel back to the public view. Retro Victorian, Baroque and Rococo aesthetics gets rid of seriousness and dullness, and appear in clothing playfully and ethereally. Influenced by this style, the young lady style pays attention to the decorativeness and richness, and uses the maximalist aesthetics to create more good-looking clothing collocation.
Offbeat Feels -- The Clothing Collocation of Women's Knitwear Sets
Knitwear sets in this new season are elegant and show a walking aesthetic combining art and statement. The diversified styles are fit for every woman. Minimal nonchalance and athleisure are both included.
Charm -- 2020 S/S Skirt Collocation
Spring and summer are fit for skirts. Sports skirts are vital, while forest-style skirts are artistic. Different skirts present different feminine charms.
Prediction · Internet of Everything -- 19/20 A/W Design Development of Womenswear
"In the future, when you are born, AI will know you, read all your emails, hear all the voice records and know your favorite moive..." Yuval Noah Harari, Israeli writer of A Brief History of Tomorrow, expressed his vision for the future world. The things depicted in the book have gradually come true. The oncoming 5G will enhance the exchange of humans and technology- Internet will step into the era of internetting everything.