Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Item Category
Urban New Look -- Clothing Collocation for Women's Denim Outerwear
Denim outerwear is cool and tough. It spans seasons, ages and genders. This season denim outerwear weakens the western leisure feel and becomes more urban via layering, elements, sets and silhouette changes. Its varied clothing collocations will display a new female look.
Recalling the Old Dream -- Clothing Collocation for Womenswear
The design craze of the classic retro style activates the vitality of retro products. The atmosphere full of insecurity and fear makes people look forward to beautiful and hopeful things. Under this background, luxurious retro court style is awakened, so people can face the terrible circumstance with a positive and optimistic attitude. This trend is also combined with unsalable products, catering to sustainable design concept. The unique appearance contains the charm of vintage, and the nostalgic keynote enhances the value and significance of products.
The Minimalist Urban -- Clothing Collocation of Women's Knitwear
With the rapid development of the society, we enjoy the fast-paced city life, feeling down-to-earth yet a little lonely. We are busy with life but eager to pursue true selves. We are social men, and also sober urban bystanders. Therefore, the minimalism becomes an important part of searching for selves and also influences clothing. The minimalism focuses on details, full of vitality, and particular about silhouette, comfort and the superior but basic texture. It is very suitable for the workplace clothing of the simple & sophisticated style.
H＋-- Thematic Design&Development of Womenswear
Survival, need and extreme desires for self-expression are driving human to adapt to the next phase of evolution, and transhumanism(H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average human in terms of intelligence, longevity and immunity would rise. In late 2018, the world's first gene-edited baby was born in Shenzhen, China, which aroused controversy about medical ethics, technical risk and behaviour boundaries of scientists. Alita: Battle Angel released in early 2019 tells how the cyborg girl Alita finds and redeems herself. All there suggest that the future people are discussing about may have arrived.
Landscape Protection -- Design&Development of Menswear
The Amazon rain forest has been on fire for more than 3 weeks. Human beings must reflect on this disaster. The speed of using resources is 50% more faster than that of renewing. Global resources are scarce and precious. In May, 2019, U.N. released the report of Global State of Nature Assessment. More than one million species are at risk. All this contributes to the emerging of sustainable designs and garments.
Three-Dimensional Geometrical Space -- Styling of Women's Overcoats
For A/W 20/21, with the deteriorating of our environment and the fast development of technology, the three-dimensional space provides inspiration. Silhouettes and details are balanced out. The shape of lady trench coats is stable and inclusive with the emphasis on the layering of geometrical space details such as pieced lines, split sleeves, two-layer sleeves and two-layer overcoats. The simple lady style evolves with femininity. The broad neckline is subtle and eye-catching. Simple items are still mainstream for styling, and accessories are delicate.
Soft and Warm Heavy-Gauge Knits -- Styling of Women's Knitwear
In this fast-fashion era, the heritage style makes a comeback. The homespun heavy-gauge design provide an antidote with industrial language. For A/W 20/21, yarns, stitches, crafts, shapes and colors are emphasized for the simple and sophisticated style, and heavy gauge is key.
New Nonchalance -- Clothing Collocation of Women' s Coats
Silhouettes and details are key for women's coats in A/W 2020. Innovation and statement plays a key role. Layered deconstructed coats and cape-style coats are nonchalant and elegant. Classic checked coats and widened-shoulder nightgown-style coats are update with new details.
Life · IKIGAI -- 19/20 A/W Design Development for Womenswear
In a fast-paced, high-stress and over-consumption society, people are spiritually barren, provoking reflections on life. IKIGAI means "purpose" or "the meaning of life" in Japanese, and that's the secret why people in Kohama, Okinawa live a cheerful and long life. IKIGAI calls for a healthier and more natural lifestyle, encourages people to find happiness in busy days and seek the original force of life.
Prediction · Internet of Everything -- 19/20 A/W Design Development of Womenswear
"In the future, when you are born, AI will know you, read all your emails, hear all the voice records and know your favorite moive..." Yuval Noah Harari, Israeli writer of A Brief History of Tomorrow, expressed his vision for the future world. The things depicted in the book have gradually come true. The oncoming 5G will enhance the exchange of humans and technology- Internet will step into the era of internetting everything.
Rise of Chinese Fashion -- 19/20 A/W Design Development for Young Women
Maybe you are not familiar with Chinese fashion, but it is developing rapidly. Li-Ning dazzled us at New York Fashion Week. "Made in China" is no longer a negative term, Chinese fashion is rising.
19/20 A/W Women's Looks -- Hooded Fur-and-leather Coat
Fur-and-leather garments are soft, breathable and warm. Sheepskin, rabbit hairs and fox furs are frequently seen, but sheepskin is most used. To echo the eco-friendly trend, faux furs gain popularity. This season, fur-and-leather coats are simple, but their details and silhouettes are well-considered.
19/20 A/W Styling for Women's Outerwear -- Coat with Fur
Coat will be a hot outerwear in the A/W 18/19 market. As retro styles prevail, checked coats gain popularity among young and more mature women. Furs on collar, bodice or sleeve also grab attention.
19/20 A/W Womenswear -- Coat Mix & Match
Coat works as a must-have item in winter, it can create various styling and the formal coat delivers sporty and casual atmosphere.
18/19 A/W Women's Styling -- Trench Coat
Warm, slim-fitting and chic coats are essential for the cold winter, and trench coats are key for A/W 18/19. The silhouette of trench coats teams with warm fabrics for a leisure touch. Retro check, raglan, drop shoulder, colored flap, corduroy coats and sets are diverse and versatile. They become covetable items on winter streets.