The colorway of Outdoor Adventure finds inspirations from camping and hiking. The thick earthy tones are mixed with saturated brights to create a harmonious yet eye-catching palette. The hues sourced from mountains, streams and rivers reflect the longing for wonderful outdoor times.

With the lifting of global lockdown, the comeback of sport matches and musical festivals leads to the revival of Going-out Fashion. The concept of 'micro vacation' has also been a trend. Retro elements such as disco, basketball, tennis and golf are the mainstreams, which turns the eyes of young consumers to nostalgic fashion and vintage fits. The on-trend American retro fashion is updated by the sporty boom. Gender-inclusive sportswear and the prevalence of retro fashion reflect the spirit and vitality of this era of freedom.

The uncertainty of the future makes consumers start to appreciate simple stuffs with a delighted mood. To find a balance in the new ecology, we need to slow down our steps and take advantage of every chance to change our lives. Redefining the value standards, positive consumers are now focusing on their own conditions(mentality, emotion, knowledge, skill). Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

Active Urban City -- The Design Development of Men's Outerwear

Multifaceted Player -- The Design Development of Menswear

Driven by the tonality of urban commuting style, parka has been the latest trend in A/W 23/24 which conveys identity and personality. Minimalist commute wear and elegant urban wear diversify the atmosphere of urban fashion through minimalist performance. On-trend colors are added into neutral palettes to interpret the versatile daily aesthetics.

Metaverse -- The Design Development of Womenswear

Ba-Shu Culture is a regional culture in Sichuan, China, which has a long history and distinct features. As one of the earliest urban civilizations in the world, the artistic formation of Sanxingdui(Three-star Piles) proves the diversity of Chinese culture. The customs brought by the communication, development, and evolution of Ba Shu will be a new media to fuse Chinese chic with traditional cultures. This report offers a design development of sportswear based on Chinese chic through the exploration of Sanxingdui culture and ethnic artisanship.

Champion Reverse Weave sweatshirt has been a signature piece for over 80 years. This engineering sweatshirt for professional athletes focuses on solving the problems on shrinking, fitness, durability, and cost. Reverse Weave provides multiple classic, trendy colors and styles for consumers. From crewnecks to half-zipped, Champion is trying to complete the signature sweatshirt through performance, comfort, and functional elements.

Warm and positive tones group the palette of Elegant Resonance and present smart ladies' love for sophistication. Diverse warms as pale yellow and bold orange enliven the essentials. Winter moss and desaturated pink are combined to present a tender rhythm. Pure urban tones may affect the dressing of modern women and display a minimalist yet practical aesthetic.

We have a more intense desire for outdoor activities and travelling to the nature in this season. The contact with the outside world will affect the trend of patterns, apparels and materials. Inspired by the forest, steady Cinnabar(PANTONE 18-1540 TPG) and Rum Raisin(PANTONE 19-1321 TPG) are complemented by Rain Forest(PANTONE 19-5232 TPG) and Golden Glow(PANTONE 15-1050 TPG) to complete a palette for autumn and winter.

Fashion & cool styles are deeply loved by young consumers. The casualness and versatility of leather jacket has swept the market. The jacket this new season shows diversified styles. Preppy baseball jacket, chic mixed-material jacket, cool vest, cocoon jacket, and patchwork motor jacket inject fresh elements into the classics.

Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.

Free is a word with infinite energy, which also gives people the prepared tension. New-emerging fashion we-medias and arts force the young generation to constantly accept information and try to look for the real-self. As the most direct way for self-expression, the young generation has abandoned the traditional concept of clothing and they are attempting the subversive fashion aesthetics. With the louder voice of LGBTQ+, internet youngsters start to explore the boundary of genders depend on their longing for the diverse society. The core of Freed, genderless fashion has been more popular among the fashionistas, which is a precious kind of self-expression and compromise of the young generation.

In the era of overloaded information, our senses are easy to get tired and hungry. So we need the stimulation from all aspects to awake ourselves. The psychedelic visual effect of Op Art is fused with the extreme joy of Radiant and Colorful to reach the inner senses. Spatial hierarchy and color fluidity integrate the ultimate sense of joy and cultural reconstruction into the same time and space, guiding people to explore the meaning of tradition, memory and free identity.

After a long time of silence, we welcome a new round of self awakening in A/W 22/23. Neutral brown tone plays an important role in this theme. Active high-saturation red, green, yellow and blue are used as the secondary color to realize the awakening of senses. Linear patterns and geometric color blocks complete the minimalist style.

Troubador comes from the French word Trouver which means discoverer and inventor. Knights are expressing romantic love and spiritual belief during their chanting. The pursuit of romance and love tells timeless and spaceless mythology with artistic fantasy. The fusion of 19th century Romanticism, fearless Chivalry and Renaissance aesthetics interprets the pioneering New Romanticism of contemporary teenager culture.

In the kaleidoscopic world of the Spring Festival, warm colors dominate the palette of the Year of Tiger. The warmth, harmony and colorfulness weave our wishes, blessings and wonderful imaginations together.

Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.

In the era of overloaded information, our senses are easy to get tired and hungry. So we need the stimulation from all aspects to awake ourselves. The Sensory Intensifier pursues orderly aesthetics and transboundary senses to present the Intimate Customization of retro quality elites. The psychedelic visual effect of Op Art is fused with the extreme joy of Radiant and Colorful to reach the inner senses. Spatial hierarchy and color fluidity refine the real requirements of consumers, and extend the collection design and structural features of production.

Free, a word with infinite energy, gives people the prepared tension. New-emerging fashion we-medias and arts force the young generation to accept information constantly and try to look for their real-selves. Influenced by pioneering fashion culture, the dress of children is guided by the aesthetic of their parents. And Freed is more important to the fashion looks of teenagers. The core of this theme, Genderless Fashion is more likely to be accepted by young fashionistas. Loose outfits, plain materials, internet IP and crossover collaboration allow Freed to lead the fashion trend.