The word Lagom comes from Sweden, which represents a philosophical life attitude. Its moderate, not too much or less, similar to the golden mean in the Chinese culture, which means you don’t have to force yourself and keep in the comfortable pace. The theme of Lagom is to pursue the balance of life. For fashion design, Lagom expresses the pursuit of comfortable life and adherence to the quality of precise workmanship. It is the perfect combination of functionality, design and comfort.

Blend Boundary delivers the Natural Epiphany’s pursuit of digitalized nature. Consumers are trying to explore the Bionic Scenes through Cross Dimension View. The mega theme advocates that urban people should chase for an ageless, avant-garde carbon-fashion experience. Nature-sourced hues are blended with digital luster to satisfy consumers’ appetite for the symbiosis of nature and technology. The mindset of Blend Boundary provides a new mode of getting along with the natural laws: pursuing scientific creations as nurturing the nature at the same time.

Epidemic and climate limit our travel plans and restrain the longing for the wild nature. The eager for releasing mental pressure promotes the multi-dimensional revolution of micro vacation. Families go outdoors through road trips and camping. The experiential vacation takes advantage of the holiday and turns our eyes to the nomadic lifestyle. Outdoor fashion is developed to be more stylish and flexible to satisfy the requirements of multiple purposes and occasions.

COSMOS expresses its optimism about future. The fashion industry has never as technological as now. The sci-fi aesthetic began with exploration of space by humans in the middle of the last century. The exploration of material technology is no longer conceptual, but practical and artistic. Apparels carry designers’ desire for futuristic creation. Integrating swing, programming and induction technology, streamlined shapes and fluid hi-tech materials outline the imagination toward the future space, and describe a parallel universe that tends to be supernatural, comprehensive and pioneering.

In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.

Fashion and culture constitute a deep winding cloister. At present, we are standing on the bricks of time, looking back the past and experiencing the cultural countercurrent. With the revival of perception, we get rid of the obsession with HD life and feel the out-of-focus pixel aesthetics and ‘80s college culture for self expression and aesthetic independence. Shuffling through the time cloister and experiencing the classics of the past, we can collect the pieces of golden ages and enjoy the shines at present.

In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.

The word Lagom comes from Sweden, which represents a philosophical life attitude. Its moderate, not too much or less, similar to the golden mean in the Chinese culture, which means you don’t have to force yourself and keep in the comfortable pace. The theme of Lagom is to pursue the balance of life. For fashion design, Lagom expresses the pursuit of comfortable life and adherence to the quality of precise workmanship. It is the perfect combination of functionality, design and comfort. Under this theme, colors come from the balanced variation of smart life. Minimal, soft lines and rich colors are collided and integrated to realize the multi-dimensional pursuit of vision and experience. Combining wisdom with technologies, the interaction between art and natural elements, and the richness of layering and texture displays the following three color stories.

Our routine living and working in city limit people’s natural characteristics and hobbies. The desire for releasing mental pressure promotes the multi-dimensional revolution of micro-vacation. The longing for outdoor wildness restarts our lives in a pleasant mood and decodes the pressure. For fashion design, designers are also breaking the monotonous boundaries of purposes and properties to develop practical pieces for multiple occasions.

With the constant development of metaverse, the once sub-culture concept has been the core for technical products to explore the virtual world and establish in-depth relationship with Chinese youths. Online spaces, virtual connections and digital items have been widely accepted by Chinese people.

The fast-tempo lifestyle prompts us to rethink the meaning of work, family and life. The quality of life not only comes from materials, but also joyful spirits and attitudes. ‘Not too much or too less’ is the core of Lagom. This theme is trying to reach a balance in the life and finding details from multiple dimensions. Slowing down the pace and releasing anxiety, we need to enjoy the intelligent lifestyles at home.

The uncertainty of the future makes consumers start to appreciate simple stuffs with a delighted mood. To find a balance in the new ecology, we need to slow down our steps and take advantage of every chance to change our lives. Redefining the value standards, positive consumers are now focusing on their own conditions(mentality, emotion, knowledge, skill). Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.

In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.

The uncertainty of the future makes consumers start to appreciate simple stuffs with a delighted mood. To find a balance in the new ecology, we need to slow down our steps and take advantage of every chance to change our lives. Redefining the value standards, positive consumers are now focusing on their own conditions(mentality, emotion, knowledge, skill). Living a balanced, moderately paced, low-fuss life is what Lagom is all about.