Please highlight your object
Cancel Confirm

TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

  • Style Insight - Differentiation of Young Women's Styles (Part 2)
    Hot

    2024-03-08 80527

    Style Insight - Differentiation of Young Women's Styles (Part 2)

    There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.

  • February 2024 -- The Industry Insight of Kidswear
    Hot

    2024-03-07 71814

    February 2024 -- The Industry Insight of Kidswear

    February 2024 -- The Industry Insight of Kidswear

  • Style Insight - Differentiation of Young Women's Styles (Part 1)
    Hot

    2024-03-06 73247

    Style Insight - Differentiation of Young Women's Styles (Part 1)

    There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.

  • January-February 2024 -- The Industry Insight of Womenswear
    Hot

    2024-02-29 79207

    January-February 2024 -- The Industry Insight of Womenswear

    POP Women's Wear Industry Update (monthly), extracting important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a dedicated analysis focusing on single products, styles, and hot topics, looking forward to future market trends in the women's wear industry. This issue presents important strategic directions for the future through brand trends. The following are recent industry insights and daily fashion news related to POP clothing trends. Click the link to jump to the relevant report details.

  • January 2024 -- The Industry Insight of Kidswear
    Hot

    2024-02-23 69857

    January 2024 -- The Industry Insight of Kidswear

    Insight into the trends in the children's clothing industry in January 2024

  • December 2023 -- The Industry Insight of Womenswear
    Hot

    2024-01-05 116363

    December 2023 -- The Industry Insight of Womenswear

    POP Women's Wear Industry Update (monthly), extracting important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a dedicated analysis focusing on single products, styles, and hot topics, looking forward to future market trends in the women's wear industry. This issue presents important strategic directions for the future through brand trends. The following are recent industry insights and daily fashion news related to POP clothing trends. Click the link to jump to the relevant report details.

  • Kidswear -- The Industry Insight in December
    Hot

    2024-01-05 80497

    Kidswear -- The Industry Insight in December

    Extract the key style trends of children's clothing in December, summarize popular items and trends. Popular items, popular patterns, key brand trends: MAXMARA Spring Festival illustrations, parent-child series; Minipeace x MARIA Co branded Series; Blabla Museum Collaboration - Eastern Treasure Program; FILA KIDS Co branded Series.

  • November 2023 -- The Industry Insight of Womenswear
    Hot

    2023-12-12 79057

    November 2023 -- The Industry Insight of Womenswear

    POP Women's Wear Industry Update (monthly), extracting important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a dedicated analysis focusing on single products, styles, and hot topics, looking forward to future market trends in the women's wear industry. This issue presents important strategic directions for the future through brand trends. The following are recent industry insights and daily fashion news related to POP clothing trends. Click the link to jump to the relevant report details.

  • October 2023 -- The Industry Insight of Womenswear

    2023-11-08 104913

    October 2023 -- The Industry Insight of Womenswear

    POP Women's Clothing Industry Trends (monthly), which extracts important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a unique focused analysis on individual products, styles, and popular topics, hoping for future market trends in the women's clothing industry. This issue presents important strategic directions for the future through brand trends. The following are recent industry insights and daily fashion highlights of POP clothing trends. Click on the link to jump to the relevant report details.

  • September 2023 -- The Industry Insight of Womenswear

    2023-10-10 100336

    September 2023 -- The Industry Insight of Womenswear

    POP Women's Clothing Industry Trend Insight (monthly), which extracts important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a unique focused analysis on individual products, styles, and popular topics, hoping for future market trends in the women's clothing industry. This issue presents important strategic directions for the future through brand trends. The following are recent industry insights and daily fashion highlights of POP clothing trends. Click on the link to jump to the relevant report details.

  • August 2023 -- The Industry Insight of Womenswear

    2023-09-08 110617

    August 2023 -- The Industry Insight of Womenswear

    POP Women's Clothing Industry Trend Insight (Monthly) focuses on extracting the industry's important brand events, innovative brands and products, as well as cultural and artistic hotspots. It also provides analysis and insights on specific products, styles, and hot topics, offering a glimpse into the future market trends in the women's clothing industry. This issue presents future strategic directions through brand trends. Below are recent popular industry insights and daily fashion news on POP clothing trends. Click on the links to access the relevant report details.

  • August 2023 -- The Industry Insight of Kidswear

    2023-09-05 94566

    August 2023 -- The Industry Insight of Kidswear

    August, as the back-to-school season, is the peak season for school uniform customization. At the same time, major brands have launched the "Back To School" themed series, with classic college style, casual preppy style, and varsity elite sports becoming popular style directions this month. Maillard retro trend is a popular fashion direction for early autumn. Gorpcore, the outdoor mountain style, remains a popular trend this month and has become an important global industry trend. This month, the Playtime & Kid's Hub New York 24 spring/summer children's wear exhibition explores children's fashion trends. "Daddy Cool 2" concludes this month, focusing on contemporary parenting trends.

  • A/W 24/25 Denim Industry Insight

    2023-08-21 98076

    A/W 24/25 Denim Industry Insight

    With the continuous trend of the popular fashion wave of spicy sisters, the demand for denim clothing has gradually become a consumption hotspot in the domestic women's market. Various industries have developed denim styles in a minimalist and refined fashion to meet this huge market gap. Young female consumers, as an important force, have brought broad development space to the denim industry, which is considered a blue ocean in the clothing industry. POP FASHION has launched this heavyweight clothing trend report focusing on the denim industry for the first time in response to this blue ocean market.

  • The Industry Insight of Mid-aged Fashion

    2023-08-10 80546

    The Industry Insight of Mid-aged Fashion

    Insight into Trends in Middle-aged and Elderly Clothing

  • March 2023 -- The Industry Insight of Kidswear

    2023-04-06 95129

    March 2023 -- The Industry Insight of Kidswear

    Our industry insight for kidswear in March, 2023 collected important events, innovative brands and products in the industry to foresee the market trending.

  • February 2023 -- The Industry Insight of Womenswear

    2023-02-28 99582

    February 2023 -- The Industry Insight of Womenswear

    Our industry insight for womenswear in February, 2023 collected important events, innovative brands and products in the industry to foresee the market trending.

  • Value Empathy -- The Analysis of Emerging Consumers in China

    2020-04-23 183291

    Value Empathy -- The Analysis of Emerging Consumers in China

    Fashion is a social psychological phenomenon, and the study of consumer psychological behavior has a practical significance for fashion brands to win the market opportunities. We have identified four emerging consumption dynamics, including Streaking Youth, New Money Quotient Era, Rebirth of Intangible Cultural Heritage, and Nationwide UP. In recent years, more and more single aristocrats joint in the group of streaking youth. With a high income, they are an important consumer group. Due to the pandemic, household entertainment rises, resulting in the nationwide uploading short videos. As rational consumption continues to deeply influence consumers' shopping behavior, the new money quotient era has arrived. In recent years, the confidence of young people in national culture has been enhanced, and the protection of intangible cultural heritage has gradually attracted attention. Rebirth of Intangible Cultural Heritage emphasizes the preservation of traditional cultural heritage and the integration of modern aesthetics, so as to achieve the goal of inheriting and benefiting from intangible cultural heritage.

  • Cheer up! China -- The Report on The Clothing Industry Under The Plague

    2020-02-10 105321

    Cheer up! China -- The Report on The Clothing Industry Under The Plague

    Facing the novel coronavirus, we fear, but do not panic. Shopping after the plague will be more rational, reject the cheap fast consumption, and focus on health. In terms of industry trends: data show consumer's demand for commodities falls to 8% in this key period. What about proportion of clothing? Practical essential items are worth the investment. Functional clothing will become the first hot item after the plague, like the indoor sports, protective outerwear and multifunctional items.

New Fashion Clothing Trends Forecasting for Womens, Mens and Kids

VIP INQUIRY

We will contact you soon with final price offer.

  • Select period plan
    • 1
    • 2
    • 3
    • 4
    • 5
    • 6
    • 7
    • 8
    • 9
    • 10

    Please select your subscription plan