Insights on the POP women's clothing industry trends (monthly): this report extracts the industry's important brand events, innovative brands and their products, as well as cultural and artistic hot topics. It also includes exclusive focused analysis on individual items, styles, and popular topics, looking ahead at the future market trends in the women's clothing industry. In this issue, strategic directions for the future are presented through brand movements. Below are recent popular industry insights and daily fashion news on POP clothing trends. Click on the links to access detailed reports.

This month's City Walk is still hot, and the currently popular fashion style is none other than urbancore. It not only represents a fashion trend but also embodies a positive and upward life attitude. Two movies released in July not only showcase our country's rich cultural history but also highlight the high value and attention our people place on their own culture. In the brand news section, the grand press conference and themed events held by KENZO and DIOR brands in Shanghai were showcased.

Liu Wen led a group of supermodels to appear in Bottega Veneta's 2023 Winter Fashion Show. On July 20th, at 8 PM, Beijing time, it was the first physical show held by the Italian fashion house in China. Renowned Chinese supermodel Liu Wen and Doutzen Kroes respectively opened and closed the show. The unique architectural style of the Red Brick Art Museum resonated with the brand's iconic Intrecciato leather weaving technique. "What I like most is that the architecture itself is very logical," said Blazy when talking about the choice of the Beijing venue. "It combines craftsmanship, modernism, and the past.