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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Workwear Era -- The Design Development of Menswear
    Hot

    2024-03-19 58396

    Workwear Era -- The Design Development of Menswear

    No longer limited to blue collar workers and workshops, the new workwear ideology redefines the fashion of leisure and the workplace. From the rough and hormonal atmosphere to the now popular Geek trend on the streets and alleys, the elements of workwear continue to extend. Choose a combination of a shirt jacket and khaki pants, paired with a pair of sports shoes, to showcase a clean and neat outfit.

  • January-February 2024 -- The Industry Insight of Menswear

    2024-03-07 66614

    January-February 2024 -- The Industry Insight of Menswear

    Interpret the latest trends in the industry based on popular activities, popular styles, and key brand dynamics from January to February, and summarize and refine key content; March Key Content Forecast; More forward-looking trend reports and service recommendations.

  • Style Insight - Differentiation of Young Women's Styles (Part 1)
    Hot

    2024-03-06 72978

    Style Insight - Differentiation of Young Women's Styles (Part 1)

    There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.

  • Apocalyptic Style -- The Design Development of Menswear
    Hot

    2024-02-29 79882

    Apocalyptic Style -- The Design Development of Menswear

    Wasteland style is themed around ruins, waste, and desolation, expressed as a futuristic aesthetic full of a sense of apocalypse. Unlike the Y2K culture, wasteland culture is an anti utopian concept, a dilapidated functional aesthetic derived from high-tech low living, and a combination of cyberpunk and apocalyptic science fiction. Destruction and reorganization are a way to convey the spirit of "wasteland"! The overall color tone is mainly black, white, gray, and earth tones, presenting a vintage, chaotic, and rough visual effect, which is highly sought after by young consumers of Generation Z.

  • Urban Techwear -- The Silhouette Trend for Men's Pants

    2024-02-28 60918

    Urban Techwear -- The Silhouette Trend for Men's Pants

    Pants, as an essential style combination, are highly valued in development. This report focuses on the five major silhouettes of loose work pants, deconstructed light machine energy pants, tapered pants with tapered legs, loose bulk pants, and split and spliced pants. In addition, we have also added a series of new styles independently developed by POP to enrich consumer choices. This report will provide comprehensive support for the development of pants silhouettes.

  • Practical Summer -- S/S 2025 Color Trend for Men's Knit Cardigan
    Hot

    2024-01-09 68166

    Practical Summer -- S/S 2025 Color Trend for Men's Knit Cardigan

    The 2025 spring/summer cardigan features a highly inclusive neutral khaki color scheme, with slightly vibrant yellow, green, and trendy pink hues, showcasing the overall fashion and wearability of the cardigan, adding a variety of choices to the item. As a key item in sweaters, color plays an important role in consumer purchasing decisions. This article combines the most representative brands and POP forward-looking colors to extract 9 key colors, bringing more comprehensive reference value for the direction of color development in the new season.

  • December 2023 -- The Industry Insight of Sportswear

    2024-01-03 86665

    December 2023 -- The Industry Insight of Sportswear

    The fitness industry is also constantly developing and growing, providing more diverse and personalized comprehensive physical training services. The selection of gyms, personal trainers, smart devices, and other options has increased, meeting the needs of different consumers. People's attention to health has increased, and the demand for training is also increasing. Customized training programs and personalized training services are favored by consumers. The prevalence of social media has also increased the attention and promotion of training and fitness. POP has launched relevant style plans and trends for multiple training scenarios.

  • Leisure Holiday -- The Design Development of Menswear
    Hot

    2024-01-02 82157

    Leisure Holiday -- The Design Development of Menswear

    In the spring and summer of 2024, the trend of design planning with the theme of "leisurely holidays" is predicted. Men's clothing designs positioned on leisure, vacation, and retro themes will showcase unique fashion elements, with retro sentiment running through the entire design theme. In terms of color, the focus is on showcasing natural primary colors, showcasing the beauty of the seaside and countryside; In terms of patterns, palm, small animals, flowers, marine creatures, and stripes are the main elements; In terms of craftsmanship and fabric, the design principle is to showcase handmade craftsmanship and a simple attitude towards life, bringing a series of cotton and linen, handmade lace, crochet, and hollow out as the main elements. Intended to showcase a relaxed and casual attitude towards life during holiday travel.

  • November 2023 - The Industry Insight of Menswear

    2023-12-06 80743

    November 2023 - The Industry Insight of Menswear

    Interpret the latest trends in the industry based on popular events, popular styles, and key brand dynamics in November, and summarize and refine key content; Key content forecast for November; More forward-looking trend reports and service recommendations.

  • September - October 2023 Industry Insight of Down Jacket

    2023-10-24 98679

    September - October 2023 Industry Insight of Down Jacket

    Insight into the trend of POP cotton/down clothing industry, extracting important brand events, innovative brands and products in the industry, as well as cultural and artistic hotspots from this report. There is also a unique focused analysis on individual products, styles, and popular topics, and an outlook on the future market trends of the cotton and down industry

  • A/W 24/25 Key Trend for Women's Down Jacket

    2023-09-18 97014

    A/W 24/25 Key Trend for Women's Down Jacket

    This article brings together key trends and reference development points for 24/25 autumn/winter cotton and down products, including macro trend perspectives.

  • The Silhouette Trend for Men's Sweatshirt

    2023-08-30 81624

    The Silhouette Trend for Men's Sweatshirt

    This report focuses on the development of sweatshirt silhouettes, including raglan sleeves, the college-style sweatshirt with collars and dropped shoulders, the street-style sweatshirt with a layered long-sleeve design, deconstructed casual sweatshirt, and elongated wasteland sweatshirt. In addition, we have also introduced a series of new styles developed by POP, aiming to enrich consumers' choices. This report will provide comprehensive support for the development of hoodie silhouettes.

  • Fashion Attitude -- The Detail & Craft Trend for Men's Pants

    2023-08-16 67806

    Fashion Attitude -- The Detail & Craft Trend for Men's Pants

    This report focuses on the design details of various parts of pants, providing design guidance through innovative leg designs, motor-inspired splicing, deconstructions, strap decorations, and functional pockets, among other comprehensive details. It also summarizes key trend directions. By combining the latest releases from international forward-thinking brands and relevant practical craft techniques, it presents interpretations that can be closely observed and applied.

  • Deconstruction -- The Detail & Craft Trend for Men's Sweatshirt

    2023-07-04 73083

    Deconstruction -- The Detail & Craft Trend for Men's Sweatshirt

    This report focuses on the design details of various parts of T-shirts and sweatshirts, providing design guidance on diverse pockets, motorcycle patchwork, shoulder embellishments, distressed holes, special necklines, and other comprehensive details. It also summarizes key trend directions. By incorporating the latest releases from international forward-looking brands and related practical craftsmanship techniques, it presents interpretations and demonstrations that can be given special attention to and applied.

  • The Detail & Craft Trend for Men's Down Jacket

    2023-06-19 81031

    The Detail & Craft Trend for Men's Down Jacket

    In the fall/winter seasons of 24/25, the detailed craftsmanship and design of down jackets are becoming more eye-catching with the iteration of technology. This report focuses on the craftsmanship and design details of different parts of down jackets, providing design guidance for unique designs such as collar, cuffs, and front placket, as well as comprehensive guidance on details such as drawstrings and pockets. It also summarizes key trends and directions. By combining the latest releases of international forward-looking brands with relevant practical craft techniques, this report offers insights and recommendations for focusing on and applying these trends.

  • The Detail & Craft Trend for Men's Shirt

    2023-06-14 76429

    The Detail & Craft Trend for Men's Shirt

    This report focuses on the design details of various parts of the shirt, including collar embellishments, additional layers, cutting-edge splicing, diverse back panels, modular pockets, and other comprehensive details to provide design guidance, and summarizes the key trends. By combining with the latest releases and relevant practical techniques from international forward-looking brands, this report also interprets and presents these details, which can be given special attention and applied accordingly.

  • COSMOS -- The Thematic Design Development of Menswear

    2022-11-02 142467

    COSMOS -- The Thematic Design Development of Menswear

    COSMOS expresses its optimism about future. The fashion industry has never as technological as now. The sci-fi aesthetic began with exploration of space by humans in the middle of the last century. The exploration of material technology is no longer conceptual, but practical and artistic. Apparels carry designers’ desire for futuristic creation. Integrating swing, programming and induction technology, streamlined shapes and fluid hi-tech materials outline the imagination toward the future space, and describe a parallel universe that tends to be supernatural, comprehensive and pioneering.

  • COSMOS -- The Thematic Design Development of Womenswear

    2022-10-13 149120

    COSMOS -- The Thematic Design Development of Womenswear

    COSMOS expresses its optimism about future. The fashion industry has never as technological as now. The sci-fi aesthetic began with exploration of space by humans in the middle of the last century. The exploration of material technology is no longer conceptual, but practical and artistic. Apparels carry designers’ desire for futuristic creation. Integrating swing, programming and induction technology, streamlined shapes and fluid hi-tech materials outline the imagination toward the future space, and describe a parallel universe that tends to be supernatural, comprehensive and pioneering.

  • News of Big Names(Feb. 2022)

    2022-02-28 92396

    News of Big Names(Feb. 2022)

    This report collects the latest news of luxury brands in February. The information includes art exhibitions, pop-up stores, and brand promotion.

  • Multifaceted Player -- The S/S 2023 Theme Trend

    2021-12-15 387259

    Multifaceted Player -- The S/S 2023 Theme Trend

    The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.

  • Chanting Knight -- The Design Development of Womenswear Theme

    2021-08-27 141998

    Chanting Knight -- The Design Development of Womenswear Theme

    Troubador comes from the French word Trouver which means discoverer and inventor. Knights are expressing romantic love and spiritual belief during their chanting. The pursuit of romance and love tells timeless and spaceless mythology with artistic fantasy. The fusion of 19th century Romanticism, fearless Chivalry and Renaissance aesthetics interprets the pioneering New Romanticism of contemporary teenager culture.

  • Swanky Youth -- The Design Development of Menswear

    2021-06-02 218705

    Swanky Youth -- The Design Development of Menswear

    The new generation of swanky youth grows up with information explosion. Cultural difference promotes the boom of varied community cultures. Swanky youth are fearless and youthful to display the charm of street culture. Graffiti, skateboard and rap help to express themselves, like their mother tongue. Swanky youth use their fashion fetish to demonstrate the endless possibilities of wild growing and break the gender border to create a new scene of gender fluidity. The swanky youth are exploring themselves and sending out the wild power of new generation.

  • Chanting Knight -- A/W 22/23 Theme Trend

    2021-05-29 332962

    Chanting Knight -- A/W 22/23 Theme Trend

    Troubador comes from the French word Trouver which means discoverer and inventor. Knights are expressing romantic love and spiritual belief during their chanting. The pursuit of romance and love tells timeless and spaceless mythology with artistic fantasy. The fusion of 19th century Romanticism, fearless Chivalry and Renaissance aesthetics interprets the pioneering New Romanticism of contemporary teenager culture.

  • Playful Print -- The Pattern Craft Trend for Women's Denim

    2021-03-31 99695

    Playful Print -- The Pattern Craft Trend for Women's Denim

    Influenced by the diverse social background, the pattern craft of denim is also more diversified. Pattern design pays more attention to the expression of art and culture connotation. No matter from the perspective of national spirit or totem worship, fashion designers should consider the changes of people' concepts and create designs through the combination of patterns' decorative property, practicality and artistry. This report will introduce the most noteworthy discharge print, burnt-out print, digital direct injection, water-based print, plastisol print and rotary print.

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