Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Outdoor Fantasy -- The Silhouette Trend for Men's Puffa Jackets
Updated puffa jackets are necessary for autumn and winter. Ergonomic structures and enhanced functions display the new fashion of outdoor leisure style. Puffa jackets mix with sweatshirts' silhouettes, and the pullover design is more protective. Mock-layer renews puffa jackets, with double-layer protection and detachable details to be more practical. Cape silhouette is noteworthy. Buckles and modular designs interpret the protective function.
Lost Horizon -- A/W 21/22 Theme Fabric Trend for Womenswear
In this turbulent world, people rethink about their lifestyle and consumption way, and they long for escaping from the busy city to embrace nature. They want to immerse in fabulous mountains, wilderness or rivers. Foggy highlands, mixed geological textures, flowing rivers and wild grass all inspire this theme. From quality, colors to functions, this season fabrics will be full of an exotic free vibe.
Exploring Nature -- The Silhouette Trend for Men's Mountaineering Suits
After a week's hard work, people would like to embrace nature during weekends. Urban outdoor trip prevails. Mountaineering suits are both fashionable and functional. Multiple pockets are practical and decorative for vests and jackets. Loose hiking shorts are comfortable and also fit for everyday wear. Functional base-layers and quick-dry T-shirts blend with patterns and cutouts, strongly fashionable. Lightweight functional trousers are protective.
Chic Protection -- The Craft Trend for Men's Puffa Jackets
Innovative quilting and color-blocked piping make puffa jackets more fashionable. Protective elements tap into the rising outdoor fashion. Adjustable drawstring brings a more well-fitting silhouette. Buckles and functional pockets emphasize utility. Creative outdoor elements become an important trend for puffa jackets.
Lost Horizon -- The Thematic Pattern Trend for A/W 21/22
The vast wilderness exudes an original natural fragrance. We temporarily escape from the trivial life, set foot on soul-touched rebellious journey, roam to break shackles in grand nature and perceive the heartbeat of wild nature. Steep mountains, lush grasslands and snowy mountains, the pristine landscape lead us into a strange and fantastic dream of nature. In the new season pattern designs contain geomorphic features and folkloric elements.
Realistic Utopia -- The Silhouette Trend for Women's Trench Coats
In the post-coronavirus era, people want to take a short trip, which drives the rise of outdoor style and functional practical style. This season trench coats will pay more attention to outdoor elements and emphasize the dramatic proportion, contradiction between large structures and small details, the contrast between long structure and short structure, thus displaying the discrepancy between reality and inner world. The conflict between real and ideal life makes utopia emerge in a more realistic form.
A Casual Trip -- The Silhouette Trend for Men's Trench Coats
In 2019, urban outdoor style grows continuously, and it will take on a more obvious momentum in the post-coronavirus era. As a functional item, trench coats leave a large space for design. In addition to changes on functional fabrics, silhouettes take cues from outdoor style, and become more diversified.
Lost Horizon -- A/W 21/22 Theme Trend
With the increase of turbulence and unrest in real life, the concept of "wandering in the wild" shows its strong appeal along with the rise of escapism and outdoor trend. Busy urbanites long for a poetic journey, encounter the wide wonderland, and stretch their free and unruly soul. Vagrancy is a dialogue between the spirit of self and the outside world, and allows us to feel the free new self in the essence. We listen to the call of the wild, combine casual cosy tone with light folk elements, and interprets the brand-new outdoor attitude of outdoor fashion. In A/W 21/22, we respect the laws of life and nature, experience the vastness and wildness of nature, and step on the wandering to the end of the horizon.
Recreate & Emerging -- The Silhouette Trend for Urban Outdoor Men's Trousers
Combination of outdoor and urban styles becomes an emerging trend in menswear. Versatility and comfort of outdoor clothing renew functional details. Straight and gathered-ankle silhouettes are dominant in this season, and reinforce functionality and practicality on fabrics, details and crafts. Technical fabrics create highly functional styles, bringing a new trend for future commute. Detachable trousers can be worn in multiple ways. Drawstring gathers the opening. Big color blocks strengthen the structure and functionality. Functional details on jumpsuits are ergonomic.
Wilderness Survivors -- Theme Design & Development for Functional fabrics of Womenswear and Menswear
"What do you want to do after the pandemic?" Many people choose to go on a tour and embrace nature. Outdoor sports cover physical exercise, travel, leisure and social activity, thus becoming the favored choice. With the continuous development of outdoor sports, once niche sports have become an important way to exercise, and a new direction of fashion and leisure styles. Mountaineering, diving, skiing and other outdoor sports are popular among young people. In last year, outdoor enthusiasts prefer hiking, followed by mountaineering and camping. Due to the pandemic, now consumers pursue protective outdoor clothing. Therefore, highly protective and adaptive designs become the mainstream. Ripstop, antibacterial, durable and insect-repellent clothes allow consumers to enjoy outdoor sports without worrying about anything else.
Dandelion -- The Thematic Color Trend for Menswear
We escape from the pressure of city, embark on a journey to the distance, and find a blend of youth and nature. We roam freely under the sky and enjoy the warm sunshine. The soft halo carries a languid feel, shining out everywhere. Let's breathe and experience the beauty of sunshine. Dandelion is like the color of sunshine, gentle and beautiful.
Dragonfly -- The Thematic Color Trend for Menswear
Embrace nature, enjoy relaxed weekends and feel the nature. The outdoor world becomes a desirable spiritual place. Lush and serene forests extend green to the sky. Primitive plants show the vastness of nature. Dragonfly brings us reverie when walking in the woods. Inspired by the culture of Yama, this theme shows Dragonfly can well combine outdoors with fashion through various designs, and interprets a casual outdoor style with a brand-new life attitude.
Future Laboratory -- The Special Trend for Men's and Women's Denim
With the popularity of digital appearance, technical and functional denim becomes an important direction of this theme. The soft focus filter drives the development of pattern and brings a new look for denim. Abstract digital print and ecological camouflage will occupy a place with a brand-new look. Outdoor protective details will be an important direction of this theme and become the necessary series for S/S 2021 denim.
Ice Age -- The Special Trend for Men's and Women's Ski Suits
As the impact of the environmental crisis gradually becomes more urgent and obvious, high intensity is the key design requirement of the ski theme. Carbon fiber, recycled nylon and graphene fibers can face the extreme environment and drive the development of sustainability. Vollebak's extreme thermal outerwear is made from dyneema yarn, which is 15 times stronger than steel and gets stronger in colder weather. Thus ski items need to adapt to severe weather, take toughness and durability as the top concerns, and combine protection with lightness and flexible elasticity.
Natural Camouflage -- The Pattern Trend for Menswear
Camouflage, originating from military and combat readiness, has been endowed with rich design connotation since its birth. Mow it is widely accepted as the representative element of fashion trends, and considered as an important expression of military style. In A/W 20/21 shows, camouflage also follows the trend. With increasingly hot natural themes, traditional camouflage is renewed. This season based on natural elements, camouflage blends with floral, branch, leaf and marble texture. Floral camouflage in the darkness is quite novel. Branch camouflage and marble camouflage are more practical and marketable.
Natural Mottled Texture -- The Pattern Trend for Menswear
Tie-dyed pattern remains hot. Natural patterns can be used as the improved tie-dye. With the promotion of sustainability, denim is the first to use eco-friendly acid pickling to create mottled items. Abstract patterns are fit for various markets. In latest A/W 20/21 shows, LI-NING, FENG CHEN WANG and MSGM all apply abstract mottled textures to outerwear, knitwear and sets in terms of color, appearance and application.
Layered Art -- The Craft Trend for Menswear Applique
Applique adds details and layered sense with its rich looks and changeable forms. Pattern prints and various crafts are still key points of applique design. The combination of big or small applique, lettered decorations and mixed materials are also important. Applique interprets the artistic design language of clothing in diversified ways.
Immersive Weekend -- Theme Design & Development for Menswear
The spread of the outbreak once again sounded the alarm for human beings-be kind to nature and be in awe of life! Unexpected haze will eventually be dispelled by the sun! The lush forests, the gentle breeze, and the fertile soil are all free gifts from nature. The ordinary existence is worth remembering forever! Inspired by the culture of the mountain system, take a wonderful journey across mountains, lakes and seas, break the boundaries, and find a breakthrough self from the infinite possibilities.
Forging Ahead -- The Silhouette Trend for Men's Jackets
With the improvement of people's living standards and consumption awareness, it has become an important trend to escape from the city and embrace nature. Currently, we have to stay at home because of the outbreak, and it's a good time to learn and recharge ourselves. And we can also know about how to travel outdoors responsibly and to be more fashionable when wearing outdoor clothing. A comfortable jacket is key to outdoors. The hooded jacket, the pullover jacket and the stand-collar jacket combine the neat cutting with rich colors, bringing more diversified design language to jackets.
Immersive Weekend -- The Fabric Trend for Menswear
Escape from the pressure of the city, embark on a journey to the distance, and find a blend of youth and nature. As Fernando Pessoa wrote in The Book of Disquiet: I would like to live a different life in a faraway land. We roam freely under the sky, search the comfortable shore of the deep heart. Every time we set out, it is to meet a better yourself. Whether it is the original intention of human, or the call of nature, the outdoor world has become a desirable spiritual place. Data show that outerwear made of recycled polyester in the UK and the US grow sharply year on year. The exploration of new protective materials and forward-looking design is getting more and more attention from brands and designers.
Relaxed Outdoors -- The Accessory Trend for Sports Equipment
As the outdoor equipment is increasing important in street swear, the boundary between it and fashion is getting vaguer. In S/S 2021, sports wear will be more adaptive and functional. Consumers are increasingly demanding for the durability and practicality of products. The mixed design is not limited to street wear and sportswear, and the integration of daily commuting apparel with outdoor accessories will lead consumers to transform into multi-field sports, which is reflected by release buckle straps, decorative strips and color-blocked pipping.
Extreme Future -- The Protective and Functional Fabric Trend for Womenswear
In A/W 20/21, human, nature and technology have a significant impact on extreme outdoor sports. Brands are paying more attention to innovative fabrics that are both environmentally-friendly and technical. The emphasis will be on regulating temperature and superior air permeability, which is evidently reflected by nylon fabric. It is functional, practical, glossy and futuristic, so humans can better cope with changes of the environment. Ecological rainproof materials are used to create items suitable for the city and outdoors.
Reversed Future -- The S/S 2021 Theme Trend for Kidswear
What is Reversed Future? Literally, it means looking back at how people thought about the future in the past. Flying car, airship, laser cannon, floating city, pipeline transportation, conquering several planets, personal submarine and personal robot... All these imaginative visions were once thought by people in the past to be what life should be in the future. With the support of modern tech, early futurism still has unrealized ideas, adding appeal to "the future that never happened", and enhancing the S/S 2021 retro futuristic aesthetics through virtual technology and brilliant colors. Digital space reverses the future, taking us back to a new world that "never happened."