Data shows that the market size of China's sun protection clothing industry has increased from 45.9 billion yuan in 2016 to 67.5 billion yuan in 2022, with a compound annual growth rate of 5.9%, far higher than the global average growth rate. It is expected that the market size will reach 95.8 billion yuan in 2026, with a compound growth rate of 9.4% from 2022 to 2026. The constantly expanding market demand has accelerated the updating and iteration of sun protection technology. The POP surface accessory trend team has tracked and analyzed various sports brands and material suppliers, and concluded that the current sun protection clothing industry has evolved from the initial sun protection film and sun protection additives to the more durable original yarn sun protection. This report focuses on sun protection functional fabrics, which are mainly divided into two directions based on their production principles: original yarn sun protection and sun protection finishing. Combining the interpretation of current popular sunscreen fabric technology and the introduction of corresponding brand self-developed technologies, provide direction and ideas for the fabric development of sunscreen clothing for men and women in Spring/Summer 25.

Sunscreen clothing is not only a functional protective device, but also a symbol of people's pursuit of a healthy, positive, and energetic lifestyle. Patterns have also become an important element of sun protection clothing, and natural elements have always been a popular choice for sun protection clothing patterns. Natural patterns such as plants, flowers, and animals can bring vitality and energy to sunscreen clothing. The artistic patterns of gradient and halo add a soft and unique texture. Popular watercolor and gradient landscapes include color gradients, halo effects, and flowing brushstrokes to create artistic and fashionable patterns for sun protection clothing. Make good use of a variety of material options such as mesh and checkered micro transparent materials to optimize comfort.

This report focuses on the process details of women's sun protection clothing. The trend of sun protection clothing in the spring and summer of 2025 is towards lightweight, breathable, fashionable and personalized, mainly manifested in pattern printing, contrasting color splicing, pleated design, pocket design, and collar design. In addition, there are new directions in the use of fabric materials. Please refer to the report below for details.

The rise of outdoor sports has driven people's increasing demand for the functionality of fabrics. In outdoor environments, people need fabrics with multiple functions such as wind resistance, warmth retention, breathability, water resistance, and UV protection to cope with various complex weather and terrain conditions. To meet these needs, modern fabrics are gradually improving and applying high-tech materials and technologies. With the continuous progress and innovation of technology, the functionality of fabrics is also gradually improving. By combining technology and materials, people's experience of outdoor sports will become more comfortable and safe.

Actively responding to people's pursuit of a healthy, positive, and energetic lifestyle, this season's women's sunscreen clothing showcases a pink wax color that creates an anti traditional atmosphere, creating a neutral, inclusive, and gentle feeling. It can break through traditional gender and cultural concepts, be suitable for different genders and age groups, and also reflect modern people's pursuit of a balanced and comfortable life. This season, we have extracted 5 trendy color schemes for women's clothing, bringing updated inspiration for the color development direction of the new season's sun protection clothing.

Nature and spirituality are the focus of the 2025 Spring-Summer outdoor theme, emphasizing a return to nature and integration with the external world. When the Earth is parched, dry, and covered in dust, it invites us to meditate, be silent, and spend time observing, imitating nature. Our approach to exploring the outdoors is no longer about conquering, but about blending with tranquility. We explore mountains and wilderness, experiencing the charm of nature in rainforests and rivers. Outdoors, we regain our sensibility. Looking up at towering mountains, standing between heaven and earth, taking a deep breath of fresh oxygen, we feel our own insignificance and the brevity of life. Climbing mountains, walking in nature, with each step we take, freely experiencing the mysterious charm of mountains and forests, we embrace freedom, courage, and passion. Unrestrained by the world, not bound by form, like a dynamic valley, we organically give ourselves back to ourselves.

In the past two years, the diversification trend of outdoor sports clothing has become increasingly apparent. People's demand for outdoor sports scenarios has also changed, from forests and wilderness to urban outskirts. They increasingly seek outdoor products that are lightweight, portable, and suitable for relaxed and leisurely outdoor activities. This trend has become significant in the global outdoor industry. To cater to the tastes of young people, more and more brands are incorporating various trendy elements into their products, making them a combination of urban fashion and outdoor-style casual lightweight outdoor clothing. Clothing designs that are lightweight, breathable, foldable, and easy to carry are also becoming more popular. The designs focus more on non-functional elements while still valuing attention to detail. The appropriate simplification of designs makes the clothing more visually appealing, embodying the aesthetics of daily life.

Sun-protective clothing is an essential category for active outdoor brands. Influenced by the trend of outdoor fashion, the development of menswear strengthens the fashion properties of multiple patch pockets, bias front opening and water-repellent zippers. Overlength windbreaker is the most noteworthy silhouette; emerging lightweight capes and camping vests offer more choices.

Sun-protective clothing is the main product in Spring/Summer. The waisted overcoats pay more attention to tailoring and fabric details. Short shawls, short length and sets are stylish, cool and protective. Shirts and pullovers are also updated by fashion details.

Sun Protection becomes a hot topic in recent years. Physical gear as sun-protective mask and body protection leads the fashion trend. Detachable design, adjustable drawstring, packable design and 3D pocket combine functionality with fashion and meet the needs of young consumer.

Influenced by the positive markets and the aesthetics of social media, we can feel the rise of youthful brights. Mood-boasting saturated colors are extremely important to sun-protective clothes. These unlimited colorways bring energy and modern styles.

Outdoor activities such as camping, surfing, frisbee, wild fishing and cycling become popular social topics in 2024. People are now pursuing multi-purpose apparels. Beyond the basic performance of traditional athleisure fabrics, the development of advanced technology improves the functionality of outdoor sportswear and satisfies people’s need for protection. This report will focus on the appearance and performance of outdoor active fabrics, and introduce the latest information about developing background, relative technologies and brands.

Epidemic shifts people’s health concepts. In recent years, workout has been the trend. People are enjoying the fun of running and showing appetite for relative gear. Active consumers want to purchase high-performance and durable clothing. All-over reflective print updates weatherproof jackets. For all sportswear markets, protective hoodies, thermal jackets and two-in-one shorts are the ideal products for winter exercising.

Sunscreen jacket is in line with the trend of practical functions. From outdoor performance clothing to fashionable design, sunscreen jackets still keep the functionality. Beyond anti-UV and breathable materials, explore performance fabrics and details with multiple functions as anti-mosquito, waterproof, crinkle resistance, anti-bacteria, and cool handle. Practical pockets, sleeves, elongated brim, and heterogeneous splicing are added into popular elements and designs.

As a popular product for spring and summer, sunscreen clothing is also essential for outdoor sportswear brand. Never satisfying the monotonous design of sunscreen sportswear, more creative designs have been extended. Long sunscreen clothing can greatly prevent the damage of UV. Lustrous patent leather is more suitable for individualized consumers. The patterns on lightweight functional gauze and lace bring hazy aesthetics, which is highly adaptable and athletic. Besides, the waist-length cropped silhouette creates individualized sunscreen sportswear.

S/S 2022 sun-protective clothing pays more attention to the functionality, and also accentuates the individualized fashion. Casual set in earth colors, heterogeneous splicing, eco-friendly tie-dyed fabric, technological metal-coated fabric, and eye-catching color blocking upgrade the sun-protective clothing from multiple aspects.

In S/S 2022, sun-shielding clothing is more everyday, and colors expand from red, yellow and blue to cold futuristic tones. In the new season, sun-proof clothing mixes with fashion designs and underlines the combo with ready-to-wear items. Therefore, sun-proof base-layers play a key role in layered match. Shirt silhouette is used to renew the conventional shape of sun-proof clothing. Sun-proof pullovers become loose sweatshirts in menswear. Lightweight cropped jackets and trench coats are key items in seaside resort. Besides, the additional function of sun-proof clothing inspires designers to mix this portable item with more fashion elements.