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Holiday of BoBos -- Theme Design & Development for S/S 2021 Womenswear
Pursuit to freedom and connection to nature get popular. Tourism is hit by NCP, while consumers turn to home life. They take staycation by pruning gardens and planting. Like in the 1970s of America, indoor ecology prevails with the promotion of environmental protection. 70s Bohemian style revives at the same time. BoBos blend Bourgeois qualities with free and artistic Bohemian style, bringing a perfect holiday for S/S 2021.
Holiday of BoBos -- The Pattern Trend
As free and natural lifestyle gains popularity. BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer the retro 70s style, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday. This theme connects retro clothing, waste fabrics, and environmentally-friendly crafts, and emphasize pattern design through sustainable ways like recycling, renovation and extending the popularity cycle
Interpretation of Modern Simplicity -- The Silhouette Trend for Women's Shirts
In the quick-paced S/S 2021, consumers need to face different occasions in different identities. The classic simple shirt will return in S/S 2021. It uses simple lines, meticulous details and comfortable fabric to bring simple and wearable styles.
Modern Folk -- The Clothing Collocation of Women's Knitwear
Folk styling is key for knitwear. Alan cables, fair isle, Scottish checks are reinvented to form modern folk. For A/W 20/21, designs are more unrestrained, and the modern folk knitwear is more pared-back. Elegant fringing, melange yarns, modern florals, interesting diamond shapes, fair isle, cables, folk stripes, Scottish checks and mink are key elements.
Embroidery -- Craft Trend for Women's Knitwear
Embroidery has a long history. As a tool, embroidery delivers different messages in different eras. In recent years, embroidery elements were often seen on hats, bags and garments. Embroidery is more important in knitwear with more elaborate methods. Simple embroidery patterns on lady styling are delicate.
Foxes, Rabbits, Shinto Shrines and Chinese Characters - Traditional Japanese Culture
Illustrator Nakamura Kyoko is good at mixing new and old elements. From the colorful retro illustrations, we can find lots of tradition Japanese elements like foxes, rabbits, Chinese characters and Japanese buildings and kimonos.
Light and Simple Pullovers -- A/W 20/21 Knitwear Silhouettes for Womenswear
Simple living has gradually become the principle for women's knitwear. Bold vibrancy and achromatic colors make life artful. Besides details and craft techniques, practicality is celebrated, along with specific tones and textures.
Melange Yarns -- A/W 20/21 Materials&Fabrics Trend for Women's Knitwear
Nowadays, environment protection, technological innovation and sustainability are key. Melange yarns are much more colorful, and there are more different ways to apply melange yarns to show changeable fashion. The pursuit of environment protection and the technological and futuristic feel are presented as well.
Illusion -- 2020 Pre-Fall Clothing Collocation of Women's Knitwear
In this season, illusionary images are highlighted. Ottoman, flowing geometric shapes, tie dyeing and fancy yarns are mixed to be novel, simple and fashionable.
Refreshed Check -- Pre-Fall 2020 Pattern Trend for Women's Knitwear
Classic checks are perennial and work well for wearers of all ages. They are nostalgic and stylish. The patterns liven up knitwear on catwalks.