Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Slight Fashion -- Clothing Collocation of Kidswear
At present, street fashion and Chinese fashion are prevalent. However, music, tattoo and graffiti are not easy-to-wear, so the wearable slight fashion neutral style becomes the focus. Slight fashion can create a chic, elegant and funky image.
After Us -- A/W 21/22 Theme Trend
Political turmoil, economic instability, and this sudden pandemic magnify people's panic about the future. In this digital age, panic spreads globally. A group of fearless youngsters advocates expressionism, and extends their individuality through surreal, dark, edgy street looks. Faced with this bad social environment, young people are suffering from unprecedented emotional impact and psychological gap, and try to find emotional vent. Dark fashion presents people's anxiety and fear in the most direct way, thus horror aesthetics rises in the fashion industry.
New Letter Craft -- The Pattern Craft Trend for Menswear
As a common pattern, letter is widely used and combined with various crafts. Print & embroidery is the core expression in this season. Glossy print and 3D embroidery enrich the pattern. Splicing enlivens the pattern. Delicate beads create refined high-end ready-to-wear. Textural 3D print and decorative letters are highlights. Multiple crafts make the pattern tensile and layered, showing more possibilities.
Ready-to-wear Look -- The Silhouette Trend for Women's Puffa Jackets
In A/W 21/22, ready-to-wear look will be a key trend in womenswear. Ready-to-wear puffa jackets are fashionable and warm, easily switching between different occasions. This report will analyze key silhouettes of lightweight long outerwear, collarless light overcoat, trench coat, well-fitting style, A-line silhouette, umbrella cape, down dress, down skirt and mono-color set, so as to guide the design direction of women's puffa jackets.
Recreated Art -- The Pattern Trend for Menswear
Classic art is like an inexhaustible treasure of inspiration, exuding powerful charm. On the 500th anniversary of the departure of the artist Leonardo Da Vinci, the Louvre has opened an exhibition on the subject. Off-white launches a capsule series around this theme, combining classic paintings of Leonardo Da Vinci with its logo. The combination of classic art with modern letters implies people are exploring how to reinterpret art in a more modern way.
Natural Scenery in Painting -- The Pattern Trend for Menswear
The nature is charming. Artists use cameras or paintbrushes to record the beautiful scenery, and designers combine the art with fashion. In S/S 2021, hand-drawing is the main express technique of scenery pattern, renewing the regular abstract pattern or layered collage.
Future Fashion Pioneer -- The Road of Fashion in The Sci-tech Age
With the advent of 5G era in the Internet industry, technical progress has an strong impact on people's life. Intelligent technology is constantly upgrading people's home life and the way of leisure and entertainment, and consumers who like to stay at home are getting closer to the virtual world. In addition to online selling, human-computer interaction, AR technology, 3D try-on and other technologies have also been realized. Technology has exerted a strong influence in this pandemic. It enables people to make bold attempts on operation mode, consumption idea and even design concept in advance, promotes the progress of human civilization and shows a profound influence on the fashion industry.
Fashion of Everyday Objects -- The Pattern Trend for Menswear
Off-White A/W 20/21 menswear collection has teamed up with the Zurich-based painter Pascal Mohlmann. In addition to portraits and nudes, he loves to paint realistic still lifes of everyday objects. This time Off-White combines his paintings of wrench, warning board and medicine box with brand logo, creating an artistic vibe. This report analyzes everyday objects, and takes on the form of graphic & text.
Deconstruction and Splicing -- The Silhouette Trend for Men's Puffa Jackets
Deconstruction and splicing are perfectly combined, which drives the innovative design of A/W 21/22 menswear and adds many highlights to puffa jackets. Parka, long overcoat and bomber jacket are blended with men's puffa jackets, enriching the silhouettes. Detachable design and modular structure work with color-blocking and mixed materials, leading the silhouette trend of A/W 21/22 men's puffa jackets.
Psychedelic Optical Art -- The Pattern Trend for Menswear
Optical Art is an art that uses optical illusion as a technique of expression. It produces the illusion of vibration or deformation through a dynamic picture created by color and geometrics. The black and white optical artworks created by the British painter Bridget Riley in the 1960s became the inspiration for fashion designers, and drove the craze for optical art trend which led to a greater diversity of clothing designs. Taking a look at the A/W 20/21 four fashion weeks, we can see psychedelic patterns are widely applied in this season. With the return of vintage trend, designers reinterpret the Optical Art in this season.
Future Laboratory -- The Special Trend for Men's and Women's Denim
With the popularity of digital appearance, technical and functional denim becomes an important direction of this theme. The soft focus filter drives the development of pattern and brings a new look for denim. Abstract digital print and ecological camouflage will occupy a place with a brand-new look. Outdoor protective details will be an important direction of this theme and become the necessary series for S/S 2021 denim.
Reversed Future -- Theme Design & Development for S/S 2021 Menswear
Reversed Future combines early futurism and modern apparel design. The exploration of virtual digitization brings a world that "never happened". It provides possibilities to street brands, with Gen Z, electronic music, street arts and subcultures to update the concept and create a diversified and mixed fashion system. Street brands make a statement through better silhouettes, patterns and materials. This theme gives new directions for design.
Intersubjectivity -- The Color Trend for A/W 21/22 Womenswear
The 5G technology revolution has brought subversive changes to the future life. The closer relationship between people, as well as people and objects forces people to rethink intersubjectivity. Artificial intelligence and enhanced intelligence are now on the road of collaborative integrated development, and a new era of human-computer interaction has arrived. The scientific concept of simplicity and efficiency advocated by the 5G era is similar to Bauhaus, a product of the last century's industrial age. In A/W 21/22, bright synthetic color is in response to the era of 5G technology. RGB color is generated by digital source code, and virtual code language reproduces the ombre color in high-purity that does not exist in nature. Color overlays on the program language, with electronic methods to enhance the color saturation and brightness, so that the synthetic color in A/W 21/22 will be more technical.
Natural Mottled Texture -- The Pattern Trend for Menswear
Tie-dyed pattern remains hot. Natural patterns can be used as the improved tie-dye. With the promotion of sustainability, denim is the first to use eco-friendly acid pickling to create mottled items. Abstract patterns are fit for various markets. In latest A/W 20/21 shows, LI-NING, FENG CHEN WANG and MSGM all apply abstract mottled textures to outerwear, knitwear and sets in terms of color, appearance and application.
Voluminous Architectural Aesthetics -- The Silhouette Trend for Men's Suits
Looking at the A/W 20/21 catwalks, the voluminous architectural H-line is influencing A/W 20/21 men's business leisure suits to a large extent. The H-line suit with shoulder pads and a lengthened silhouette reflects suits are developing towards the young leisure style. The wrapped plackets, wide-shoulder, double-breasted three-button and peak lapels reveal a neat architectural feeling.
Eight Key Words for A/W 21/22 Womenswear
These eight key words are major points for A/W 21/22 Womenswear, covering trends of style, theme, fabric, pattern and detail. This report extracts key words of theme style for the new season. POP will continue to update more key words so that you can follow the trend quickly and prepare for fast-reaction.
Cute Babies -- The Silhouette Trend for Infants' Wear
With the popularity of vintage trend, elements of the Victorian period such as exaggerated puff sleeves, the turn-down collar and high-waist yoke return back in a powerful momentum. Influenced by sustainability, organic natural colors become the mainstream. Simple details highlight the fabric and quality sense. Detachable bib and the loose silhouette are practical and popular.
Recreated Classic Art -- The Confirmation of Menswear Color Trend
Extraterrestrial Horizon is one of A/W 20/21 theme color trends released by POP in July 2019, reflecting in this chaotic era blended art has a great appeal. British designer Paul Smith brings a street feel to gentlemen in highrises, which means classic mix is a new black for businessmen's wear. Time-tested looks and mixed design give suits a street chic touch. We respect classics but not replicate theme. We recreate them with modern forms. In the four fashion weeks which just end, the art is awakened, injecting the artistic fashion into the classic quality sense.
Hand-drawn Creative Graffiti -- The Pattern Trend for Menswear
Graffiti, scattered in city corners or in details of life, is always surprising. It carries a strong style and characteristics of the times, and fully display the essence of current street culture. Letter graffiti, figure graffiti and fun graffiti all present the novel maximalist theme and show unique attitude of current youngsters, so they are applied to clothing, shoes, bags and accessories, quite popular.
Minimalism -- The Cutting Craft Trend for Women's Overcoats
Minimalism, also known as Minimal Art, emerged in the 1960s after the Second World War. Minimalism itself, leaves some space for the public to create and experience the concept of art, and allows the audience to participate in the construction of the work, and finally becomes a mental behavior without specific restrictions. The minimalist design adheres to the design concept that less is more, which is reflected by details of overcoats. In A/W 21/22, the minimalism uses the contrasting combination of buttons with plackets, changes of dart, and simple pocket changes to interpret the multifunctional details of overcoats.
The Collision of Western and Chinese Elements -- The Pattern Trend for Womenswear
Since Chen Caixia founded Shiatzy Chen in 1971, she has always insisted on the Chinese style, even in the era when the public pursued European and American trends. In A/W 2021 show, Shiatzy Chen deconstructs and reorganizes the traditional Chinese elements and western traditional objects, displaying the traditional culture in a young way.
Everlasting Paisley -- The Pattern Trend for Menswear
Paisley pattern has a long history. It originates in ancient Babylon and flourishes in Persia and India. It is said to come from the leaves of The Tree of Life in Hinduism, which is Bodhi leaf or the date leaf. This iconic pattern, with its hidden messages and foggy symbolism, has come a long way. It travels from east to west along the Silk Road, decorates the headbands of cowboys and cyclists, and is accepted by 19th-century Bohemia. Then it gets more famous thanks to the Beatles, and becomes the symbol of rock and roll.