According to the researches toward consumer portraits, data trend, design evolution, and the dynamics of fashion industry, the forward-looking group of POP Fashion released the forecast of five themes in S/S 2023 to predict the fashion trend and broaden the horizon of fashion design. When the virtual world started the fashion "Metaverse", the physical world opens the "Animism", which is the future vision of Meta-Heuristics, the mega theme of S/S 2023.

After the new normality, the world is expecting that everything will revive in the future. Fashion, as a presentation of life, has been a carrier for people's perception and expression. Innovated spirit of the time promotes the emergence of avant-garde knights who break the previous public persona and turn from a maverick to an independent thinker. They are responsible youths and flexible players, exploring self-evolution continuously.

In S/S 2022, healthy social lives and economy enters in a new diversified normality. People use Bionic Art to recreate the connection with nature; people use virtual and digital technology to upgrade the emotional futuristic resonance of The Sixth Sense; the Sweet Mix style reshapes the individualized expression of Gender Fluidity; the natural-balanced delicate style updates the Summer Ocean; Copy&Paste redefines the fashion timeline; the delicate Unusual Sensuality; the national consciousness of Local East Asia; new aesthetic Cottagecore Rural. These are the Top10 key words of theme trend, which present the most noteworthy direction of this season and predict the theme trend of the coming season. This report distills some theme style key words, and expands the theme trend. POP will keep updating the key words report to make quick response and grasp the key points of trend.

A/W 21/22 Theme Forecast

The Color Trend for A/W 21/22 Women's Puffa Jackets

These eight key words are major points for A/W 21/22 Womenswear, covering trends of style, theme, fabric, pattern and detail. This report extracts key words of theme style for the new season. POP will continue to update more key words so that you can follow the trend quickly and prepare for fast-reaction.

The imbalance between man and nature has serious consequences, and it is time to take a more responsible look at pollution in all walks of life. It is gratifying that more and more garment enterprises have realized the importance of environmentally-friendly materials and environmentally-friendly production processes. Prada launches a marine sustainable education program, Sea Beyond. Everlane and Allbirds strive for sustainability and transparency from raw materials to production links. ICICLE always upholds the brand spirit of Made in Earth, and advocates the harmonious coexistence between human and nature. Urban Revivo, the magnate brand of Chinese fast fashion industry, has created a brand-new environmentally-friendly series in spring 2020. More and more brands carry out environmental protection in their own way, further strengthening the environmental protection measures of the clothing industry.

Pursuit of freedom and connection to nature get popular. Tourism is hit by NCP, while consumers turn to home life. They take staycation by pruning gardens and planting. Like in the 1970s of America, indoor ecology prevails with the promotion of environmental protection. 70s Bohemian style revives at the same time. BoBos blend Bourgeois qualities with free and artistic Bohemian style, bringing a perfect holiday for S/S 2021.

S/S 2021 Theme Forecast