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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Style Insight - Differentiation of Young Women's Styles (Part 1)
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    2024-03-06 72763

    Style Insight - Differentiation of Young Women's Styles (Part 1)

    There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.

  • Romcom-Core Preppy -- The E-Commerce Design Development of Womenswear

    2023-11-23 95890

    Romcom-Core Preppy -- The E-Commerce Design Development of Womenswear

    In the current era where many college styles are popular, consumers are no longer satisfied with existing American style dynamic sports colleges or European style elite colleges, but rather hope for diversified new college styles to emerge. At major fashion shows in the spring and summer of 2024, the combination of sleek silhouettes and exquisite details, coupled with a rich range of design elements, has made exquisite villains one of the new top trends. The popular Korean drama "Dark Glory" and Zhang Yuanying's new song style, known as "human MIU MIU," both elaborate on the "evil girl style" This type of new sweet cool college wind is causing a storm. Combining the latest ALL BLACK color trend with street culture such as rock punk and three-dimensional decorations such as sweet ruffles, creating a spicy and sweet feminine charm. The detailed designs of the academic representative's bow tie, belt, buckle, and other details have enriched the delicacy of this style.

  • Gothic Streetwear -- The Pattern Trend for Menswear

    2023-10-24 68484

    Gothic Streetwear -- The Pattern Trend for Menswear

    Street culture and rock music are widely popular among young people, while being influenced by Gothic and some supernatural and fantasy elements. The dark street trendy pattern blends dark, mysterious, and rebellious elements together, creating a fashionable image full of personality and impact. The pattern trend in this article is mainly based on the dark street trend style, showcasing the diversity and liveliness of the patterns through the design of main elements such as eliminating text, evil angels, and dark skeletons. Presenting dark and mysterious elements in a localized or fully imprinted manner, conveying a unique rebellious personality attitude.

  • Worn-out Finish -- The Craft Trend for Women's Leather & Fur

    2023-10-10 73972

    Worn-out Finish -- The Craft Trend for Women's Leather & Fur

    With the popularity of wasteland aesthetics and retro nostalgia soaring, the core craftsmanship in the 24/25 Autumn-Winter season revolves around the weathering techniques of the prevailing decadent aesthetics. A summary of the craft expressions on leather and fur garments is conducted with the aim of practicality and novelty, enriching visual effects. Furthermore, taking into account the preferences of domestic consumers for fur, details such as cracked leather, redyed fur, burn-out effects, stone-ground tanning, washing & creasing, hand-dyeing, and color adding are combined to enhance the vintage atmosphere of the materials, thus endowing leather and fur garments with individuality.

  • Rock'n'roll Garden -- The Fast-Response Pattern Trend for Womenswear

    2023-06-29 81081

    Rock'n'roll Garden -- The Fast-Response Pattern Trend for Womenswear

    In A/W 23/24 fashion shows, the dark floral style has become a popular element in women's designs. The fusion of dark punk style with digitally artistic floral elements creates a mysterious, romantic, and individualistic aesthetic. This report explores the application of pastoral punk floral patterns in fashion design through three themes: dark elves, punk rock, and rebellious art, enhancing the mysterious and artistic rock ambiance of floral patterns in the development of the 23/24 autumn/winter season.

  • All Black -- The Design Development of Womenswear

    2023-05-31 100116

    All Black -- The Design Development of Womenswear

    The ALL BLACK style has over 90,000 topics and 900,000+ products discussed on social media. It has also gained popularity on Instagram and among influencers. The strong resurgence of the ALL BLACK style can be seen in the 2023 spring/summer runway shows and the ongoing 23/24 autumn/winter shows. The ALL BLACK style was popular in the 1990s. As the style has evolved, we can see that it is not only loved by streetwear consumers but also embraced by high-end fashion brands, emphasizing the layering and combination of different materials and garments.

Gothic Style FashionTrend Forecasting Roports | POP Fashion

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