With the awakening of women's self-consciousness and the change of social status, enchanting and neutral feminine style continues to be popular. They are aware of the importance of economic and ideological independence. Like enchanting roses, women are attractive yet thorny. The free will and wild vitality drives the use of materials with rich surface textures and luxurious touch. Withered flowers and synthetic fibers create the new aesthetics to release the primitive temperament of body and exude the natural beauty. The combination of the flexible doupioni and the neutral suit makes the fashion trend turn towards the more delicate and sexy feminine style. The ethereal light silk and embroidered lace extracted from the breezy misty garden show the abundant full vitality of the summer Eden. The withered flowers presented by soft focus craft explore the evanescent aesthetics, and bring exquisite and neutral sexy style for S/S 2021.

With the return of the 1980s-1990s style and the rise of feminism, various metal chains are combined, which is increasingly focused and used by designers. Metal accessories are not only the simple chain, and some offbeat structures are also applied to womenswear, such transformed geometrics, 3D look and shapes of wild animals. For high-end womenswear, complicated crafts are used to create exquisite accessories, especially the buckle and belt.

"BoBos" is the mix of bourgeois quality and Bohemian style. With the popularity of urban resort, the lifestyle pursuing freedom and close to nature also prevails. BoBos start the discovery tour of holiday, blend bourgeois qualities with Bohemian free will and art vibe and bring perfect holidays to S/S 2021. The resort way close to nature allows people to immerse in the good times. This is a brand-new spring and summer resort theme for men.

In S/S 2021, the concept of sustainability is gaining more and more attention. Natural organic cotton, cutout knitwear with mixed seams, retro check and washed denim are integrated with florals and rainbow illustrations, quite suitable for infants' wear in spring and summer.

We all seek ourselves in the city, and long for being part of it to enjoy the convenient life and the secret loneliness. Wandering in the busy city, we are social men and the sober urban bystander. A new generation of young urban white-collar workers is flooding into the urban workplace. They pursue the casual, fashionable and young business wear. And traditional business fabrics are changing and upgrading.

From the 1940s to the 1980s, technology developed rapidly. Lloyd Dunn, a famous publisher, coined Retro Futurism in 1983, which refers to the imitation of early futuristic design by contemporary art. Nostalgic and technical futuristic styles mix, and contrasting elements create parallel space-time like reality. With the support of modern tech, early futurism still has unrealized ideas, adding appeal to "the future that never happened", and enhancing the S/S 2021 retro futuristic aesthetics through virtual technology and brilliant colors. Digital space reverses the future, taking us back to a new world that "never happened."

Reversed Future blends early futuristic designs with technical colors, and it uses virtual digital technology and brilliant colors to enhance the futuristic aesthetics of S/S 2021 street fashion. Digital space reverses the future, taking us back to a new world that "never happened". The increasing value of the e-sports industry and the emergence of online clothing are all crazy and orderly, displaying fun in the form, just as American music artist Laurie Anderson said, "Now it is a good time to create a new reality!"

Women in the new era have a totally different thinking mode and a completely new lifestyle. They enjoy the exquisite, perceptual and hedonistic casual fashion. In the new season, women's knitwear tends to choose dainty and light metal accessories to create fine and elaborate items.

Because of the outbreak, antibacterial and protective fabrics are being snapped up by major medical manufacturers. Exercise and immunity will become the focus of S/S 2021, and people will pay more attention to improving their immune system through various sports. This season the knitted fabric will tend to be more protective and functional, and become water-proof, antibacterial, comfortable and luxurious to be all-weather and durable.

Escape from the pressure of the city, embark on a journey to the distance, and find a blend of youth and nature. As Fernando Pessoa wrote in The Book of Disquiet: I would like to live a different life in a faraway land. We roam freely under the sky, search the comfortable shore of the deep heart. Every time we set out, it is to meet a better yourself. Whether it is the original intention of human, or the call of nature, the outdoor world has become a desirable spiritual place. Data show that outerwear made of recycled polyester in the UK and the US grow sharply year on year. The exploration of new protective materials and forward-looking design is getting more and more attention from brands and designers.

Denim is getting increasingly popular. And the cinematic aesthetics of Once Upon A Time In Hollywood has inspired emphasis on durable denim look. Catering to the revival of retro style, in S/S 2021, designers adhere to the nonchalant and sincere attitudes of the late 1970s and 1980s, use the retro keynote to add novel elements to unsalable and recycled denim, apply primitive elements to enhance the indigo denim texture, and utilize the improvement of laser and ozone to display the denim charm of natural original ecology and to bring close to the aesthetic perception of the natural environment. Reactive dyed denim, soft denim and eco-friendly denim jacquard are integrated with soft practical style, adding modern elegance and enduring vitality to new femininity.

Comfort and renewable fabrics are increasingly important in S/S 2021. Based on adaptability, functionality will be more and more prominent. In search for optimized technology and innovation of fabrics, consumers demand for personality and sustainability. In S/S 2021, clothes for yoga and Pilates will be more durable and practical. Functional knitted items, matte quick-dry fabric and sustainable polyester fabrics are used to create leggings and base-layer, and to protect the wearer during exercise.

As the outdoor equipment is increasing important in street swear, the boundary between it and fashion is getting vaguer. In S/S 2021, sports wear will be more adaptive and functional. Consumers are increasingly demanding for the durability and practicality of products. The mixed design is not limited to street wear and sportswear, and the integration of daily commuting apparel with outdoor accessories will lead consumers to transform into multi-field sports, which is reflected by release buckle straps, decorative strips and color-blocked pipping.

Inspired by dazzling light and shadow, dazzling accessories are applied to denim styles. Referring to the Japanese avant-garde Recouture, reusing is inspired. Unsalable stock and basic styles are redesigned to cater to consumers' demand for sustainable aesthetics and make denim more and more ready-to-wear. Accessories like rhinestones, sequins and beads which are in line with handicraft theme will lead to new design challenges in denim for A/W 20/21.

Hand-made decorations get more and more important in Pre-Fall 2021 market. Traditional crafts are applied to knitwear, such as crocheting, rhinestones, beads and embroidery. Hand-made decorations are redesigned to meet customers' needs. In 2021, the minimalist style is influenced by mix & match, and decorations emphasize the importance of the minimalist details. Rhinestones, sequins, tube and beads return back, and they are even combined to display the maximalist aesthetics. The maximalism of craft is integrated into the basic silhouette of knitwear to display the unique maximalist aesthetics. Crocheting can be looked back in Salute The Past and Redefine The Future -- The Craft Trend for Women's Knitwear (Crocheting).

In S/S 2021, Belle Époque combines the romanticism of a century ago with contemporary aesthetics to present the new classical aesthetics. As a classic fabric for Belle Époque, the exquisite lace is a symbol of gentleness and beauty. Florals and detailed textures highlight the softness of females. Twinkling beads and sequins bring a luxurious feel. Lace in pastel colors drives girls' daydream to bloom in S/S 2021.

The relationship between environmental protection and fashion is getting closer and closer, which is one of the most important research topics in the fashion industry in recent years. Environmental protection is not only a call. More and more brands pay more attention to environmentally-friendly capsules, and plan to cover environmental products in the main series. Fashion companies are using practical actions to carry out environmental protection. For knitwear, yarn has become the most critical link in environmental protection. More and more enterprises begin to consider whether the yarn is pollution-free, degradable, recyclable, energy-saving, low-consumption and harmless to human body. This report starts from the connection between sustainable development and knitwear, and aims at the controllable cost and quantity production to extract three key trends: recycled cotton, environmentally-friendly tencel, and recycled polyester made from polyester waste like mineral water bottle.

In S/S 2021, the silhouette is changed and accessories like buttons also change along with the style. According to the collection of the latest information, the original metal flat buckle are widely applied to styles in S/S 2021. Resin buttons appear frequently every spring. But in S/S 2021, the most widely applied buttons are the cloth-wrapped button and the button with different materials, becoming an important trend for the young lady style.

Under the influence of exquisite fetishism, socks are more likely to refer to design elements of clothing. In particular, under the trend that clothing more and more emphasizes "simplicity is fashion" and "utility first", simplicity has also promoted consumers' preference for low-price products, namely "the lipstick effect" that relatively cheap and beautifully decorated clothes have become the necessary thing to stimulate the consumption desire. But the rich details are more able to withstand the test of the rational market. On the other hand, consumers are more willing to pay for creativity and crafts. They desire for companionship, or hope to connect with the world through objects. Therefore, three-dimensional ornaments and the maximalist details are very important for the development of female fashionable socks. These flashy decorations are attracting avant-garde consumers.

In A/W 20/21, human, nature and technology have a significant impact on extreme outdoor sports. Brands are paying more attention to innovative fabrics that are both environmentally-friendly and technical. The emphasis will be on regulating temperature and superior air permeability, which is evidently reflected by nylon fabric. It is functional, practical, glossy and futuristic, so humans can better cope with changes of the environment. Ecological rainproof materials are used to create items suitable for the city and outdoors.

Designs and accessories work together to create a garment. And accessories play an important role in clothing. Classic accessories are updated in technology and appearance. This season exposed lining and patterns with a strong design sense are expressed by applique. Patch and applique are mainly made of environmentally-friendly materials, and combined with multiple crafts. Color-blocked zipper becomes more dazzling and more eye-catching in original-colored denim. Flowing tassels and PVC chain add a street fashion feel.