The Campaign for Wool is a global endeavour initiated by its patron, His Royal Highness The Prince of Wales, in 2010 in order to raise awareness among consumers about the unique, natural, renewable and biodegradable benefits offered by the fiber. With the rise of healthy and casual lifestyle in the world scale, wool has been applied more on sportswear. Its natural properties allow wool to be the best choice for daily running, yoga and riding.

Since the world entered the 21st century, the amount of natural resources that human beings can obtain from the earth is decreasing, the environmental awareness in consumer goods market is gradually strengthening, and the concept of low-carbon, environmental protection and sustainable is highly praised. Therefore, new fiber textiles have attracted more attention and development. The natural color of Plantcot fiber is eco-friendly and healthy which also reduces the pollution caused by dyeing. The new natural fibers extracted from corn, lavender, banana and sarcandra decrease the waste of plant resource and strengthen the health function of fiber textiles. Moisturizing and skin-protection Collaskin collagen fiber is made by the extraction of the scale and skin of deep-sea fishes. Green energy is the only way to realize sustainable development of human beings. The bio-based products and green energy have become the forefront of the world science and technology field. Therefore, bio-based fiber fabric will become an important trend for fabric development in the future.

This pandemic blurs the boundary between loungewear and everyday wear, and also offers an opportunity for loungewear to expand. Without compromising comfort, chic womenswear fit for both sofas and streets appeals to consumers. Breathable mercerized cotton, antibacterial compound knitted fabric and silkworm pupa protein are added by liquid ammonia, mercerizing, water-proof, crease-resistant, mosquito-repellent and UV-resistant functions, and mixed with new functional fibers including mulberry silk and Sorona, guiding a new direction for S/S 2022 women's loungewear.