The wearing experience brought about by technological innovation is becoming a potential stock in the consumer market, and professional sports brands are striving to build their core product strength in fiber materials, coatings, film materials and other post-processing technology materials, as well as pattern development processes. As the boundary between sports functionality and fashion trends becomes increasingly blurred, fashion trend brands have launched a series of leisure and sporty style product lines. While emphasizing the details of ready to wear patterns and craftsmanship design, the functional properties of fabrics are becoming more and more similar to professional sports brands. In this context, the POP fashion fabric team focuses on the outerwear, inner layer, and pants, which are the most widely worn in outdoor leisure sports scenarios. Starting from the functional technology of the fabric, they elaborate on the development direction of the new season.

In recent years, various phenomena in the domestic outdoor community have shown that outdoor culture is spreading to cities. Urban outdoor styles are emerging, gradually influencing the daily commuting style due to their unique advantages in urbanization, lightness, and universality, forming a unique trend of light business outdoor commuting. Emphasizing comfort, practicality, and fashion, we aim to enhance the diverse needs of key light business outdoor commuting items through multifunctional design and the use of high-tech fabrics. This report focuses on the most widely used waterproof fabrics under this popular trend, and releases the direction of the development and application of new season fabrics from the perspective of material usage.

Outdoor sports style is gradually prevailing in children's clothing, with an increasing emphasis on the practicality and functionality of fabrics. This report focuses on single items of boys' outerwear through research and tracking of representative brand fabrics. It analyzes and recommends suitable fabric categories based on the dressing needs of different scenarios and popular fabric textures. It provides fabric trend directions and style recommendations for the development of spring/summer 2025 outdoor sports style boys' outerwear.

Having experienced pandemics, wars, and industry disruptions, people's spirits have long been burdened. The distorted "long gown" acts like shackles, suffocating them. The external shocks have prompted contemporary youth to deeply contemplate the way humans interact with nature. This inner pursuit has transformed the meaning of outdoor activities from simple relaxation and escapism to a deeper level of reflection, exploring inner ideals and cultural tensions. At the same time, people's perspectives are extending towards the mountains, rivers, and lands of their homeland, propelling urban communities amidst the steel and concrete forests towards a broader horizon. They are breaking free from their current identities and integrating into the wilderness, embracing a wild and natural way of life.

With the rise of outdoor activities, the demand for outdoor clothing has gradually increased. The functionality of clothing has received attention, especially the basic waterproof function has become one of the important factors for people to choose outdoor equipment. In addition to waterproof function, waterproof fabrics usually also have breathability and abrasion resistance. This report focuses on the globally renowned brands of waterproof fabrics/membranes, namely GORE-TEX, eVent, Dermizax, POLARTEC, Pertex, and Sympatex. It introduces their brand history, waterproof function principles, product line information, and commercial cases, providing development ideas and materials for outdoor sportswear series.

With the boom of outdoor activities impacting cities, children's clothing has also shown a trend towards outdoor fashion. Sports and leisure silhouettes will become the key direction for boys' outerwear. This report focuses on three popular style scenarios under this silhouette, combining popular fabric textures, and provides key fabric directions for the development of 24/25 autumn/winter boys' casual jackets, as well as a fabric display reference guide for fabric companies.

With urbanization, work pressure, and people’s pursuit of healthy lifestyles, more and more people are beginning to value outdoor sports. We can see from social media that more and more people are willing to share their outdoor life experiences and showcase their equipment . In addition, outdoor brands are constantly launching new products and technologies to meet consumers’ needs for outdoor life. Based on research into the new trends of outdoor brands and current consumer actions towards outdoor sports, this report identifies the key development directions for outdoor sports fabrics in 2025, which are mainly divided into three directions: technological exploration, naturalism, and urban outdoor. The technological exploration mainly focuses on professional outdoor exploration, pursuing high-tech texture and high-performance protection; naturalism is a way for people to re-recognize and feel the natural lifestyle, seeking harmony and coexistence with nature; urban outdoor showcases the yearning of urbanites for a free and casual lifestyle, and is a kind of stress-relieving light outdoor sports that meets multiple occasions.