Data shows that the market size of China's sun protection clothing industry has increased from 45.9 billion yuan in 2016 to 67.5 billion yuan in 2022, with a compound annual growth rate of 5.9%, far higher than the global average growth rate. It is expected that the market size will reach 95.8 billion yuan in 2026, with a compound growth rate of 9.4% from 2022 to 2026. The constantly expanding market demand has accelerated the updating and iteration of sun protection technology. The POP surface accessory trend team has tracked and analyzed various sports brands and material suppliers, and concluded that the current sun protection clothing industry has evolved from the initial sun protection film and sun protection additives to the more durable original yarn sun protection. This report focuses on sun protection functional fabrics, which are mainly divided into two directions based on their production principles: original yarn sun protection and sun protection finishing. Combining the interpretation of current popular sunscreen fabric technology and the introduction of corresponding brand self-developed technologies, provide direction and ideas for the fabric development of sunscreen clothing for men and women in Spring/Summer 25.

The rise of outdoor sports has driven people's increasing demand for the functionality of fabrics. In outdoor environments, people need fabrics with multiple functions such as wind resistance, warmth retention, breathability, water resistance, and UV protection to cope with various complex weather and terrain conditions. To meet these needs, modern fabrics are gradually improving and applying high-tech materials and technologies. With the continuous progress and innovation of technology, the functionality of fabrics is also gradually improving. By combining technology and materials, people's experience of outdoor sports will become more comfortable and safe.

Anorak is not only suitable for outdoor activities such as mountaineering, hiking, and camping, but has also gradually become the most popular fashion item in urban life. Its versatility and stylish design make it the fastest growing popular item in the current trend. This report focuses on the research and tracking of representative brand fabrics and technologies, focusing on single products of children's anorak. Combining with the application of functional technology of fabrics, it analyzes and recommends suitable fabric functions and categories, providing fabric planning ideas for the development of 25 spring/summer children's anorak for garment enterprises, and providing a reference guide for fabric display for fabric enterprises.

With the integration of outdoor sports and urban leisure, classic men's outerwear items such as jackets and suits are no longer serving a single scene demand. Through innovative design of functional materials and clothing details, a trendy and casual outdoor commuting atmosphere is gradually formed. This report will focus on the key outerwear for men's outdoor commuting, and provide corresponding fabric interpretation and clothing style application recommendations from the perspectives of windbreakers, suits, and jackets, providing key fabric directions for the development of 24/25 autumn and winter men's outerwear.

In recent years, various phenomena in the domestic outdoor community have shown that outdoor culture is spreading to cities. Urban outdoor styles are emerging, gradually influencing the daily commuting style due to their unique advantages in urbanization, lightness, and universality, forming a unique trend of light business outdoor commuting. Emphasizing comfort, practicality, and fashion, we aim to enhance the diverse needs of key light business outdoor commuting items through multifunctional design and the use of high-tech fabrics. This report focuses on the most widely used waterproof fabrics under this popular trend, and releases the direction of the development and application of new season fabrics from the perspective of material usage.

With the rise of outdoor activities, the demand for outdoor clothing has gradually increased. The functionality of clothing has received attention, especially the basic waterproof function has become one of the important factors for people to choose outdoor equipment. In addition to waterproof function, waterproof fabrics usually also have breathability and abrasion resistance. This report focuses on the globally renowned brands of waterproof fabrics/membranes, namely GORE-TEX, eVent, Dermizax, POLARTEC, Pertex, and Sympatex. It introduces their brand history, waterproof function principles, product line information, and commercial cases, providing development ideas and materials for outdoor sportswear series.

With urbanization, work pressure, and people’s pursuit of healthy lifestyles, more and more people are beginning to value outdoor sports. We can see from social media that more and more people are willing to share their outdoor life experiences and showcase their equipment . In addition, outdoor brands are constantly launching new products and technologies to meet consumers’ needs for outdoor life. Based on research into the new trends of outdoor brands and current consumer actions towards outdoor sports, this report identifies the key development directions for outdoor sports fabrics in 2025, which are mainly divided into three directions: technological exploration, naturalism, and urban outdoor. The technological exploration mainly focuses on professional outdoor exploration, pursuing high-tech texture and high-performance protection; naturalism is a way for people to re-recognize and feel the natural lifestyle, seeking harmony and coexistence with nature; urban outdoor showcases the yearning of urbanites for a free and casual lifestyle, and is a kind of stress-relieving light outdoor sports that meets multiple occasions.

The restart of travelling and the rising concepts of “Time Billionaire” uplift the way of vacation, and give inspiration to a reversed holiday that has no plans. We dominate the time with ease and explore the pure charm of journey. The immersive vacation satisfies the appetite for the new ‘migrant’ tourism. The healing and hopeful spectrum of sunset is fused with practicality, outdoor and midsummer gardening. The fluid lifestyles allow us to spend more time on travel, and stimulate a journey of imagination.

Beyond being only a functional accessory, zippers made of different materials also show visual conflicts and decorative features. Creative zipper teeth, opposing dyed tapes, zip detailing and different applications create different fashion styles.

The rise of outdoor sports and mountaineering lifestyle prompts the trend of men’s active jackets. According to the in-depth researches on men’s and boys’ active jackets, printed fabrics are trending upward, especially digital smudges and classic outdoor camous.

Fasteners can not only give functional details, but also shift the styling of garments. The smart designs strengthen the practicality and show newness. The application on utility activewear improves the sense of fashion.

The fabric of kids’ down jacket tends to have light and soft tactility. Foam quilting, 3D embossing, luminous technique, abstract printing, lustrous filming and cotton-like chemical fiber are the recommended directions to inspire your design development in Fall/Winter 23/24.

With the development of textile chemical technology and textile sustainability, polyester fiber welcomes a new revolution. This report introduces the technical principles and foresees the trend in two directions: eco-friendly polyester and performance polyester.

The global warming and continuously high temperatures result in frequent heat stroke. Many brands have released their cooling technologies to offer cool dressing in summer. With the constant evolution of cooling fabrics, the cooling technologies are involved in every stage in the production cycle, from fibers, structures to the post finishes. This report focuses on the classic and innovative technologies in the market, and introduces the following recommended brands and technologies.

Outdoor activities such as camping, surfing, frisbee, wild fishing and cycling become popular social topics in 2024. People are now pursuing multi-purpose apparels. Beyond the basic performance of traditional athleisure fabrics, the development of advanced technology improves the functionality of outdoor sportswear and satisfies people’s need for protection. This report will focus on the appearance and performance of outdoor active fabrics, and introduce the latest information about developing background, relative technologies and brands.

Our routine living and working in city limit people’s natural characteristics and hobbies. The desire for releasing mental pressure promotes the multi-dimensional revolution of micro-vacation. The longing for outdoor wildness restarts our lives in a pleasant mood and decodes the pressure. For fashion design, designers are also breaking the monotonous boundaries of purposes and properties to develop practical pieces for multiple occasions.

The continuous tracing and researches of POP Fashion find out that people are more likely to buy items they like, just because they like the look of the product, not whether the product has eco-friendly properties, which means people will not buy sustainable fashion for altruistic reasons. Under the enormous pressure, the fashion industry has ushered in a new creative space - pay attention to the fashion trend of product appearance and environmental protection attributes of products at the same time to develop products with a combination of fashion trends and technological environmental protection materials. Appearance & Texture, Trendy Techniques and Scientific Functions are the three dimensions to display the fashion trends of A/W 23/24 fabrics.

The development of outdoor sports and fashion markets leads to the higher requirements of practicality and protective performance. Different functional accessories have been the key details for all attires. Buckles, sliders, and hooks are placed at new positions. Special fireman clasps and deck hooks are returned for an outdoor military style. Climbing hooks and fixed tabs continue the practicality.

The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.

Beijing Winter Olympic Games will be held on February 4, 2022. The sport suit of racing projects focuses on the "speed", while the sport suit of figure skating tries to demonstrate the prettiness of China. The design of competition equipment should ensure the requirements of being both protective and thermal. We can see technology from all the equipment in this Winter Olympic Games, which makes the sport suit convenient and thermal. Six universities and companies, such as Beijing Institute of Fashion Technology, Donghua University, Shanghai University of Sport, and etc., have been cooperated to figure out the most suitable fabric and break the overseas monopolization.

With the individualization of clothing, more attention is paid to the function and value of accessories. Zipper is absolutely the most important functional accessory in sportswear design. And the presentation in fashion design is transferred from functionality to diversity. Zipper has already become a diverse element which is both decorative and practical. Innovative materials, printed stripes and gradient rainbow zipper present different styles through various changes.