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Awakening • Ready Player One -- 19/20 A/W Material Trend
We are entering the next decade which is more inclusive. Personal identities will be freed, and all styles will be celebrated. Brands will show diversity. Creative and playful styles, unisex design and dramatic effects will become important, resulting in humorous printed, fun text, rainbow-stripe, color-blocking and glossy materials. A time of optimism is awakening.
19/20 A/W Women's Down Jacket Fabric -- Color Play
The padded jacket and down jacket is themed with "Fun & Play". The creative designers apply the fabric-blocking and color-blocking , as well as the exaggerated letters, printing and embroidery to bring extreme fun.
19/20 A/W Menswear Fabric Trend Forecast -- Awakening· Ready Player One
We are entering the next decade, a more creative, inclusive and revolutionary future. The color-blocking check fabric, denim fabric and colored-striped fabric, as well as the glossy fabric are popular in this season, Diversification, fun and individuality are important design concept theme. An optimistic age is awakening.
19/20 A/W Materials for Womenswear -- Awakening • Ready Player One
In A/W 19/20, we will rethink our identity in a free, optimistic and avant-garde way. Radical self-expressions emphasize individuality and fun. Unisex styling, novelty and electronic colors become signatures. A time of optimism is awakening. This theme focuses on the partnership of fashion, design and art, playing with creativity. Customized, upcycled and recreated materials are key.