Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Unfocused Flowers -- The Pattern Trend for Womenswear
Technical digital theme prompts the rise of unfocused prints and injects new vitality into flowers. Painting, twisting and layering bring rich intonation and visual effects to flowers.
Floral Specimen -- The Pattern Trend for Womenswear
Dior and Gucci all choose dried flowers and specimen flowers as important patterns. The focus is on not only flowers, but also combinations of branches and flowers. Designers employ dried flowers, plant specimen, flowers and abstract geometric tendrils, showing more possibilities.
Retro Paisley -- The Pattern Trend for Womenswear
Paisley pattern originates in ancient Babylon and flourishes in Persia and India. In the 1960s, it was favored by the Beatles, Jimi Hendrix and David Bowie. It is exotic, retro and luxurious. And this complicated pattern creates a psychedelic effect. Gucci, Versace and MSGM interpret paisley from a new angle with new colorway and collage patterns. Paisley is not only a luxurious traditional pattern, and it also has romantic femininity.
Transboundary IP -- The Pattern Trend for Womenswear
Mega brands like GUCCI and COACH combines their brands with classic IP images. In the future, different elements and images are reorganized and fused with silhouette, geometry and monograms to endow womenswear patterns with new meanings. IP images in this report are just for reference, in consideration of the copyright.
Golden Age -- The Pattern Trend for Kidswear
Retro classic prints exude eternal nostalgic temperament. Back to the exuberant 1970s, music elements and retro colors create a classic and retro vibe for clothes, especially wavy psychedelic patterns and geometric patterns. Designers express themselves via album covers and lyrics.
Visual Fashion -- The Pattern Trend for Women's Parkas
As the society changes, consumers have diversified needs, which is reflected by clothing patterns. This kind of visual element covers or combines striking letter patterns, camouflage, floral elements, embroidery and applique.
Immersive and Synthetic -- The Pattern Trend for Womenswear
With the development of Internet and technology, more and more immersive exhibitions and synth effects emerge, and 3D visual thinking is increasingly affecting industries. The technique combing virtuality with reality retains the fleeting beauty. Brilliant florals appeal to more consumers. This trend also drives the evolution of layered and 3D patterns. Various techniques display 3D, vivid and lively patterns.
Collaboration of Artists -- The Pattern Trend for Womenswear
In A/W 20/21, Coach launches its collaborative series with Jean Michel Basquiat, a late American graffiti artist. Coach focuses on the intense multicultural atmosphere in his works and uses graffiti works in clothes and bags. Dynamic and bright colors are retained, and the rebellious style is underlined. Jean Michel Basquiat was born on December 22, 1960, in Brooklyn, New York. He was first known as a graffiti artist in the late 1970s and later became a successful neo-expressionist artist in the 1980s. Filled with angry and mad images, his works are a mixture of chaos, even barbarism and superb skills. His works almost affect the whole fashion industry, such as Uniqlo, Off-White and so on. And he is universally acknowledged by the art circle as one of the most important artists of the 20th century.
Elephants -- The Pattern Trend for Infants' Wear
Elephants are lovely and carry positive message in different cultures. As people are more aware of environmental protection, elephants gain more attention. Their big ears and long noses are quite cute, and they often appear in illustrations, homeware and handicrafts. This season Kenzo uses elephants as the main pattern.
Butterfly Effect in the Fashion Industry -- The Pattern Trend for Menswear
Butterfly elements prevail in the whole fashion industry, such as magazines, jewellery, makeup, accessories and filters. Many brands adopt butterfly elements in various ways, and menswear mainly mixes butterfly elements with letters.
Chic and Fun -- The Pattern Trend for Women's Leather and Fur Clothing
Fun letters are indispensable for womenswear. Logos promote the brand. Graffiti, figure illustrations and chic letters pair with bold colors to inject a fun and chic feel into regular styles. Clothing materials are diversified. Leather, fur and polar fleece make items diversified and cater to street fashion style.
A Vigorous Life -- The Pattern Trend for Kidswear
The 24th Winter Olympic Games will be held in Beijing and Zhangjiakou City from February 4th, to February 20th, 2022. This is the first time for China to host the Winter Olympics, so winter sports draw wide attention in China. Currently, people pay more attention to health and sports. They enjoy vitality brought by sports and find a sense of fulfillment in sports.
The Power of Words -- The Pattern Trend for Kidswear
This global pandemic drives the attention to environmental protection. Inward thinking and equal rights become main topics in life. Hand-painted placards provide a way for people to express themselves. Understandable words, fonts and layouts also have their own aesthetics, which inspires kidswear patterns.
Color Blocks -- The Pattern Trend for Menswear
Geometric color blocks have always been popular design elements. In terms of painting, the memory effect of chromatic colors are 3.5 times stronger than that of achromatic colors, which is the reason why chromatic colors are more attractive. As Da Vinci said, "If you want to make similar colors orderly and pleasing, pay attention to the order in which the sunlight is formed." Bright color blocks create a big color world which challenges our visual sensors. Color blocks are also statement-making in clothes.
Warm Baking -- The Pattern Trend for Infants' Wear
This season Tinycottons employs lots of buns, cookies and biscuits and enlivens these sweets via fun animated elements. With the food theme, designer brand Qimoo creates a warm vibe via color proportion and patterns.
Mixed Collage -- The Pattern Trend for Womenswear
Modern themes using retro flowers create amazing scenery, textiles and scrapbook surface designs. These works have a high commercial value, and this kind of collage can also be applied to womenswear patterns. In A/W 21/22, mixed elements and collage will keep the retro feel and appear in fashion markets.
A Warm Christmas -- The Pattern Trend for Women's Loungewear
Christmas is a key festival. It reminds us of Santa Claus, Christmas trees, reindeer, snowflakes and so on. In order to enhance the festival vibe, these Christmas elements can be used as patterns on clothes.
Plants and Flowers -- The Pattern Trend for Women's Leather and Fur Clothing
Plants and flowers will continue to lead A/W 21/22 pattern trends. Saturated color contrast, color sensation changes and expression forms influence women's leather and fur clothing. Floral patterns are timeless in design and will occupy a large part in pattern design.
Linear Concerto -- The Pattern Trend for Menswear
Linear art is profound and lavish. Casual and free lines can sketch everything, draw the visual focus to enhance the aesthetic beauty and make a strong visual impact. Linear elements are a common form for business menswear to be simple yet elevated.
Classic Styles -- The Pattern Trend for Women's Swimwear
For A/W 21/22 swimwear, trans-seasonal designs and cross-category property are key to success. Consumers pay more attention to the durability and versatility of clothes. Swimwear becomes the trans-seasonal and multifunctional item. In the post-coornavirus era, sales strategies and cross-category appeal are critical to products. With the rising minimalism and sustainability, trans-seasonal designs and prints will be more significant. Swimwear can be promoted as the versatile clothes. Prints on womenswear are used to invest familiar salable items and create exquisite series.
Floral Fashion -- The Pattern Trend for Menswear
The combination of flowers and letters displays the floral fashion. In the latest collections of Louis Vuitton, DIOR MEN, Givenchy and Burberry, flowers and letters are combined in different ways.
Folded Time -- The Thematic Pattern Trend for A/W 21/22
Time is flowing and invisible, but it does exist. Fashion is a mirror of time and cultural change, closely connecting fashion, politics, religion, society and art. Each piece of clothing has its own time mark, and crosses its time to make a contrast with current fashion trends. JW Anderson, integrates the classical painting into the new season to show similar fashion spanning eras. The vintage square collar and cape-like big turn-down collar are also used by many brands, interpreting the combination of classics and fashion. The past and the present are folded, in line with this theme.