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SD Recollect -- The A/W 23/24 Thematic Pattern Trend
In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.
Lagom -- A/W 23/24 Thematic Pattern Trend
The core of Lagom pursues the balance of life. Living just right in every aspect satisfies contemporary consumers’ requirement for an extraordinary taste. Slow down the living pace and return to the essence of life. Staying close to the nature soothes the restless mind. The pattern expressions and arts drawn from the balanced variation in life interpret the colorful modern aesthetics.
Multifaceted Player -- S/S 2023 Thematic Pattern Trend
The theme Multifaceted Player conveys that these unconventional cross-border people desire for a carefree and unlimited lifestyle in this diversified background. They are always switching between different characters and scenes and enjoying the fun of being a multifaceted player. The fashion world is also trying to be break the restraint of design to meet consumers’ need of multidimensional symbiosis.
Animism -- The S/S 2023 Pattern Trend
During the pursuit of light, the light with temperature affects emotions. The color language of halo explores the mental experiences as ‘awareness’ and ‘perception’ with an experimental mind. Artistic wanderers in cities subvert the common rules of art, fashion, and life through their senses of humor and playfulness. Dopamine palette establishes a positive mental tone. Uncertain economics and fragile humanity raise concerns about the future, thus people want to live in nature for spiritual calmness. Crisis awareness brings mysticism and the issues about balance to the forefront. Mysticism stimulates the spirituality inside. Urban escapism reaches a perfect balance of individuals, spirits, and the natural world.
Metaverse -- The Pattern Trend for S/S 2023 Theme
Metaverse, the ultimate ideology of internet, bridges the spirits and continues human's dimensional utopia from a diverse perspective. People desire for a sympathy mind from the others, but they can not run away from Tower of Babel's curse in the end. The contradictory builds an uncrossable wall between people, yet Metaverse provides us with a possibility to think on the opposite side and understand this uncontinuity from another visual dimension, which breaks the boundary between virtual fashion and the real one.
Retro Time -- The Pattern Trend for S/S 2023 Theme
No matter how the time changes, the clothing in the old-time wardrobe remains timeless. The revival of the nostalgic emotion fuses natural elements with memories to present a retro vacation style that connects modern and the past. Retro Time creates a healing holiday atmosphere for busy urban teenagers and composes a casual summer rhapsody. With the memories about the passionate and romantic California sunlight, we reinterpret the highlights and charm of that golden era.
The Return of Acid -- The Pattern Trend for Menswear
With the development of street culture, street fashion brands have also been more popular. This report titled The Return of Acid interprets the futuristic fashion trend. Acid designs may remind us of the Acid Techno, psychedelic rock and visual Op Art in the last 80s and 90s. A messy, random yet futuristic acid style is added to the patterns in this report to interpret the wonderful Utopian imagination through a new punk spirit.
Chanting Knight -- The Pattern Trend for A/W 22/23 Theme
The New Romanticism under the theme of Chanting Knight interpreting the colors those artists used during the European Romantic Period. The mind emancipation of today's world is just the same as that time. Breaking the limit of time and space, the chatting scenes of the past royal family and aristocrats stimulate the longing for chivalry. Court colors are used to reinterpret classic pattern elements. The coolness of European patterns and the luxurious metal feel of knight equipment render the fantasy of the past romance and interpret the patterns of New Romanticism.
Sensory Hunger -- The Pattern Trend for A/W 22/23 Theme
Awakened senses are the driving power to nourish the Sensory Hunger. The vision of network should be updated. Online art museum and screened news will take the place of the widespread Big Data information. Abstract vision and surreal Op Art cause psychological thinking and spatial extension. Fluorescent texture and the application of depth-of-field geometric patterns copy and transfer the sensory experiences. Micro touch is explored to bring consideration and meditation. Awakened senses underline the value of interaction and look for the meaning of tradition, memory and free identity. Ultimate joy and culture are recreated, and then integrated into the same time and space to approach the astonishing impact.
Visions -- The Pattern Trend of A/W 22/23 Theme
Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.
Switching Fantasy -- The Pattern Trend for A/W 22/23 Theme
The penetration of diverse cultures has created more and more dream makers. The cognition of the young generation is gradually being clearer. This evolution process is continuously switching and transforming in the dream to figure out the real and unique ego. We dream fantasy but fail in reality. So we have to build a resilient castle in the real world when we constructing fairy tales in the dream. Those evolved dream makers can better include this fantastic yet real world and accept the imperfect but unique selves.
Freed -- The Pattern Trend for A/W 22/23 Theme
Those freed ones, who are pursuing personal expression, present the fashion trend of Me Generation through their rebellious attitude. Influenced by the disembedding mind, they are trying to recognize more circles and desiring for a more diversified sense of belonging. Including multiple cultures, emotional fission and restructuring endow fashion with new meaning and release the real mind. The patterns of Freed are shown in diverse ways. Positive self-expression and immersive atmosphere have become the focus.
Digital Virtuality -- The Pattern Trend for Menswear
Influenced by the NFT trend, the uniqueness and futurist feel of digital art have attracted many fashionistas. Art and virtual internet are under widespread applications and attempts. Surreal scenery can be shown through flowing liquid and the collision between time and space. Pixel games present the nostalgic retro, and digital fantasy brings a visual feast. Besides, virtual nature provides more fashion possibilities.
Filter Reality -- The Theme Pattern Trend for S/S 2022 Kidswear
With the development of digital technology, seeing and hearing will be digitized, and touch and smell will also be digitized. Immersive digital technology is gradually filtering the reality, and reality and social intercourse are increasingly tied up with virtuality. Gen Z enjoys immersing themselves in a virtual audiovisual world, releasing their emotions and making their voices heard. We behind the filter also reach to the empathy and resonance. The blurred boundary between reality and virtuality creates these theme pattern trend, which satisfies contemporary consumers' depend on the virtual environment. Besides, the application of higher technology can provide a more eco-friendly and sustainable effect.
Filter Reality -- The Pattern Trend for S/S 2022 Theme
Immersive digital technology is gradually filtering the reality, and reality and social intercourse are increasingly tied up with virtuality. Reality and virtuality are rapidly interlacing in every aspect, and the borders of creation are unprecedentedly blurred, or even not existed any more. Influenced by the rising digital design and hedonism concept, high-saturation lightning colors take the Filter Reality to a surreal dimension. The patterns of this theme presents the alternative aesthetics brought by the collision of high-saturation colors and low-brightness colors, which echoes the immersive technology and creates the illusive beauty of blurred borders.
Swanky Youth -- The Pattern Trend for S/S 2022 Theme
The new generation swanky youth are growing under the background of global information explosion. The culture difference between western and eastern stimulates the rapid development of distinct community cultures. The fearless attitude of extreme youth presents the classic charm of street culture. The vintage school badges are combined with the fashionable street style. Patterns with intense visual effects are presented through graffiti and posters. CITY POP and sub-culture collage becomes the self-declaration.
Hearts -- The Pattern Trend for Womenswear
Heart elements are used widely in the pattern designs of S/S 2022. Single heart-shape, psychedelic heart-shape, weird heart-shape, mixed heart-shape, dark heart-shape, artistic 3D heart-shape and some heart-shaped art paintings. The multiple techniques enrich the pattern design and make it more convenient for designers to apply on collection.
Island -- The Theme Pattern Trend for S/S 2022
People are searching for a peaceful land, and island is a place isolated from the continent and is a peaceful normality in the journey. Influenced by the revive natural living, abstract seaside scenery and casual hand-draw bionic patterns create a gentle vacation style. Self-sufficient islanders perfectly fit the natural plant patterns and create the delicate and plain beach style, increasing the original tonality of the whole theme.
Sunlit City -- The Theme Pattern Trend for S/S 2022
The theme Sunlit City tells us that urban people select Soft Power to face the life condition in a positive way after experiencing the failures and wounds in S/S 2022. The interlaced light and shadow and colorful stonewalls. The sunshine permeates every corner of the city from the clouds. People bask in the sun, and the warmth penetrates into every cell of the city. When all experiences are tempered into gentleness, the power of true is restored and constructed inwardly. By building positive mental models, people can extend their sense of optimism to all aspects of their daily lives. Time and space no longer restrict the pace of mankind, and human emotional interaction will be greatly satisfied. Just like the sunlit city, we replace complexity and negativity with optimism, bringing out various lives. The urban scenery with interlaced light and shadow, the collage art which combines multi-media graphics and text and neat flowing whirlpool are selected to be the patterns under this theme. Rigorous and colorful, regular yet changeable.
Strange Twinning -- The Pattern Trend for S/S 2022 Theme
The theme Strange Twinning demonstrates the mutual understanding and soul resonance between strangers from different cultures and conditions. Flower is the core element of this theme, and there are six directions to present various flowers, monochrome vines, cut flowers, ink stained watercolor, fun bouquet, weird sweetheart and summer picnic. This report brings new design directions to S/S 2022 Strange Twinning theme patterns.
Folded Time -- The Thematic Pattern Trend for A/W 21/22
Time is flowing and invisible, but it does exist. Fashion is a mirror of time and cultural change, closely connecting fashion, politics, religion, society and art. Each piece of clothing has its own time mark, and crosses its time to make a contrast with current fashion trends. JW Anderson, integrates the classical painting into the new season to show similar fashion spanning eras. The vintage square collar and cape-like big turn-down collar are also used by many brands, interpreting the combination of classics and fashion. The past and the present are folded, in line with this theme.
Lost Horizon -- The Thematic Pattern Trend for A/W 21/22
The vast wilderness exudes an original natural fragrance. We temporarily escape from the trivial life, set foot on soul-touched rebellious journey, roam to break shackles in grand nature and perceive the heartbeat of wild nature. Steep mountains, lush grasslands and snowy mountains, the pristine landscape lead us into a strange and fantastic dream of nature. In the new season pattern designs contain geomorphic features and folkloric elements.
Chinoiserie -- The Thematic Pattern Trend for A/W 21/22
In 18th-century France, a style amazed the world with its gorgeous colors and complicated designs. That is Chinoiserie, expressing Europeans' imagination for the oriental culture. It is the Europeanized Chinese style, full of mystery, romance and adventure.
Long Confession -- The Thematic Pattern Trend for A/W 21/22
Social changes transform consumers' habits, and necessity economy brings simple durable products to the spotlight. Influenced by the COVID-19, "less is more" life concept has been a must. Modular all-year design will appeal to comfort-driven consumers. Home will be the haven for existentialists to soothe themselves. Modern lines and geometric patterns balance the need for safety via their simple and pure beauty. Tones covering designs and arts tell the peaceful long confession.